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- All HBS Web (569)
- Faculty Publications (180)
- 10 Mar 2009
- First Look
First Look: March 10, 2009
Combining supermarket scanner data with firm-level financial data, we find evidence that differs from prior literature. Instead of reducing expenditures to boost earnings, soup manufacturers roughly double the frequency of marketing... View Details
Keywords: Martha Lagace
- 01 Mar 2010
- News
Lords of Strategy
do large-scale engineering without knowing the laws of physics. As a set of ideas, strategy sought to remedy all these deficiencies. And the effort was spearheaded by, of all people, management consultants — Bruce Henderson and his ilk... View Details
- 30 Jul 2013
- First Look
First Look: July 30
throughout the company. During his time at Volkswagen, de Meo focused on transforming the marketing department into an engine of innovation. De Meo and his team in marketing worked together to build a strong global brand. Purchase this... View Details
Keywords: Anna Secino
- 24 Oct 2005
- Research & Ideas
IPR: Protecting Your Technology Transfers
The competitiveness of many multinational companies depends on their ability to transfer intellectual property and other intangible assets to their worldwide production processes. These sources of competitive advantage can be anything from a proprietary View Details
Keywords: by Cynthia Churchwell
- 17 Aug 2010
- First Look
First Look: August 17
data with firm-level financial data, we find evidence that differs from prior literature. Instead of reducing expenditures to boost earnings, soup manufacturers roughly double the frequency and change the mix of marketing promotions... View Details
Keywords: Martha Lagace
- 09 May 2021
- Blog Post
Meet the MoMBAs – Persisting Through a Difficult Year
met my dad or brother, but we are excited to see them this summer! *** Name: Lailah Thompson Children: Yasmina (2 years), Antonio (1 month) Student Status: EC Where are you from? New York and Maryland Professional pathway pre-HBS: View Details
- 05 Feb 2013
- First Look
First Look: Feb. 5
leadership had seen dramatic gains in productivity, quality, and worker satisfaction in manufacturing plants where it had implemented teaming, which was designed to move decision making as close to the product as possible by delegating... View Details
Keywords: Sean Silverthorne
- 01 Sep 2009
- News
Read All About It!
manufactured consumer goods first used the union label as a way to show solidarity through their purchases. One hundred years later, men and women, and even teenagers, organized to protest sweatshop production in various countries around... View Details
- 26 Jul 2004
- Research & Ideas
A Better Way to Negotiate: Backward
possible alliances and partnerships); manufacturers (for manufacturing set-top boxes); non-U.S. licensees; and wholesale and retail distributors (for sales). With his promising venture running on fumes,... View Details
Keywords: by James K. Sebenius
- 03 Sep 2013
- First Look
First Look: September 3
new product (curled metal pile driver pads) that, in field tests, delivers customer benefits that are many times SML's manufacturing costs. Jonathan Lee and Alex Tan of SML's Engineered Products Division are... View Details
Keywords: Sean Silverthorne
- 01 Dec 2010
- News
Innovation Takes Center Stage
note. Nohria explained his belief that people’s life stories deeply influence the way they conduct themselves as leaders. In his own case, he described the profound effect his father, the CEO of a large electrical equipment manufacturing... View Details
Keywords: Roger Thompson
- 01 Jun 2006
- News
India Arrives
Mahindra (MBA ’81), vice chairman and managing director of Mahindra & Mahindra, a $3.2 billion manufacturer of cars and farm equipment with divisions in IT, infrastructure, auto components, and finance. He cites a confluence of factors... View Details
Keywords: Julia Hanna
- 21 Feb 2017
- First Look
First Look at New Research: February 21
B2C and B2B methods. But in seeking to grow and scale the business, they now must make decisions about the relative emphasis on building their consumer brand or its B2B partnerships as well as the implications for product offerings and marketing methods ranging from... View Details
Keywords: Carmen Nobel
- 13 Nov 2007
- Research & Ideas
Six Steps for Reinvigorating America
restrictions included the ability to get visas for highly talented foreign workers and graduate students. One of the great strengths of America is our phenomenal system of higher education; we have educated the world's engineers and... View Details
Keywords: by Sean Silverthorne
- 01 Mar 2010
- News
Money Matters
facility across the road. Noxious fumes emanated from a second-floor manufacturing business and drifted into iTrust’s third-floor offices, reached only by walking up a winding staircase, framed by walls with peeling paint and cobwebs.... View Details
- 13 Jan 2021
- News
Silicon Valley’s “Detroit Moment”
self, but also the innovation of the automobile industry globalized and the best place to get the sexiest sports car is probably in Italy. And the capital of raw engineering might be in Germany. And the most reliable cars come from Japan.... View Details
- 17 Dec 2013
- First Look
First Look: December 17
of Apple's iPad made clear the need to transition his company to a new cloud-computing era. But the company's roots in the manufacture of Windows-powered desktop and notebook PCs bounded the creativity of his design and View Details
Keywords: Carmen Nobel
- Web
Past Issues - Alumni
what it taught them Complete Table of Contents December 2018 Tomorrow, Transformed A vision of HBS in the 21st century Source Code Donna Dubinsky has made a career leading tech revolutions. Her latest and most ambitious: reinventing artificial intelligence—by reverse... View Details
- 01 Jun 1997
- News
Sorting Myth from Reality at Hong Kong Conference
wholly owned candy, ice-cream, and snack food manufacturer in Shenyang, a city in northeast China. Coming from a towering, Cambridge-educated, Mandarin-speaking American wearing a black ten-gallon cowboy hat, Kirkwood's message clearly... View Details
Keywords: Alejandro Reyes
- Web
2018 Symposium - Race, Gender & Equity
manufacturing firms and one retail operation. Prior to becoming an entrepreneur, Professor Rogers worked at Bain and Company Consulting firm, Cummins Engine Company and UNC Ventures, a venture capital firm.... View Details