Consumer Health - Publications - Faculty & Research

09 May 2017
First Look

New Research and Ideas, May 9

Fitbit’s suite of products allowed users to track the number of steps taken, calories burned, and heart rate activity. Fitbit devices were marketed to individual consumers as well as corporate wellness programs and employers. Though... View Details

Keywords: Sean Silverthorne

23 Aug 2011
First Look

First Look: August 23

http://www.amacad.org/publications/Challenges.aspx Advertising, the Matchmaker Authors:Bharat N. Anand and Ron Shachar Publication:RAND Journal of Economics 42, no. 2 (summer 2011) Abstract We empirically study the informational role of advertising in matching View Details

Keywords: Sean Silverthorne

21 Feb 2023
Research & Ideas

Are Your Employees Passing Up Incentives? Try Promoting the Programs More

offer these benefits. Even getting consumers with some of the highest electric bills in the country to turn off the lights can be challenge, as California found out with a failed discount program. Why some incentives spur action while... View Details

Keywords: by Scott Van Voorhis

28 Jul 2016
Op-Ed

Where is TripAdvisor for Doctors?

review sites for family doctors, pediatricians, heart surgeons, psychiatrists and others involved in health care delivery? There are seven key barriers. Some can be overcome by a cleverly designed website, others are more structural and... View Details

Keywords: by John A. Quelch; Health

01 Dec 2019
News

Bridging the Gap

County Schools (FRI). An initiative now in its second year, FRIs offer high school students the opportunity to complete standard high school curricular requirements while gaining access to hands-on experience and accreditation opportunities in fields that include... View Details

Keywords: Julia Hanna; illustration by Josh Cochran; photographed by Melissa Golden; cross sector collaboration; local government; nonprofits; education; leadership; Administration of Economic Programs; Government

08 Mar 2016
First Look

March 8, 2016

Consumer Neuroscience: Advances in Understanding Consumer Psychology By: Karmarkar, Uma R., and Carolyn Yoon Abstract—While the study of consumer behavior has been enriched by... View Details

Keywords: Sean Silverthorne

08 Aug 2017
First Look

First Look at Research and Ideas, August 8, 2017

including partnerships with consumer groups and insurers. In addition, they would always have a role in encouraging doctors and institutions to share notes more readily. What was the best way to scale OpenNotes? Was it the app route or... View Details

Keywords: Sean Silverthorne

05 Oct 2020
Book

Want to Be Happier? Make More Free Time

to some perfect ideal in our minds,” Whillans says. “We have to disconnect the experience from money, since that doesn’t adequately measure its value.” Use it or lose it Tending to our time takes careful thought and planning, since it’s easy to unconsciously get sucked... View Details

Keywords: by Dina Gerdeman

07 May 2024
Blog Post

Opportunity to Offset Travel Emissions with Carbon Credits that Meet HBS Criteria

Interested in offsetting your travel carbon footprint? Click here. Are you traveling soon, but feel concerned about the carbon footprint of your flight or drive? Planes and cars release greenhouse gas emissions (GHG) such as carbon dioxide, along with other pollutants... View Details

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HBS Alumni Conference: Accelerating Climate Solutions - Alumni

and child-welfare agencies. Bonita C. Stewart (MBA 1983) Board Partner, Gradient Ventures Bonita C. Stewart (MBA 1983) Board Partner, Gradient Ventures Bonita Stewart has extensive consumer technology and operational experience, as her... View Details

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Partners & Fellows | Social Enterprise | Harvard Business School

Coney Island Prep Connecticut Office of the Governor Consumer Financial Protection Bureau Detroit Economic Growth Corporation Dillard University Draper Richards Kaplan Foundation Endeavor Global Environmental Defense Fund Equal Justice... View Details

01 Mar 2024
News

Case Study: Testing the Waters

company offers a line of eight powdered drink mixes that are formulated according to the World Health Organization’s oral rehydration solution—a specific ratio of glucose, sodium, and potassium that can replenish the body more efficiently... View Details

Keywords: Jen McFarland Flint; Food and Beverage Stores; Retail Trade

01 Jun 2023
News

From Big Pharma to Startup

diagnosis and treatment with genomic sequencing and machine learning to solve antibiotic resistance Nix—develops biosensors that analyze electrochemical biomarkers to deliver health and wellness data to View Details

Keywords: April White

Web

Judges - Alumni

with a strong focus on beauty and personal care, health and wellness, e-commerce, and creators. She founded CXT Investments in 2016 to support purpose-driven entrepreneurs building the next generation of great View Details

27 Jun 2017
First Look

First Look at New Research and Ideas, June 27

century and today. It tells the story of the extraordinary and often eccentric men and women who defied convention and imagined that business could help save the planet rather than consume it. The social and religious beliefs that drove... View Details

Keywords: Sean Silverthorne

11 Apr 2017
First Look

First Look at New Research, April 11

government worked for the American people, digitally. The seeds of USDS had grown out of the rescue of HealthCare.gov, the federal website meant to allow consumers to shop for private health insurance. Its... View Details

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Research - Behavioral Finance & Financial Stability

Amir Kermani & Kaveh Majlesi JULY 2020 What is the causal impact of changes in stock market wealth on households’ consumption? Using Swedish data on households’ stock holdings, the authors find that unrealized capital gains lead to a marginal propensity to View Details

August 2017 (Revised July 2018)
Case

MannKind Corporation: Take a Deep Breath, This Time Afrezza Will Work

By: Elie Ofek and Amanda Dai

In June 2014, MannKind Corporation announced that after years of development and billions of dollars in expenses, the FDA had finally approved its drug, Afrezza. MannKind would thus be the only company with an inhalable insulin on the market. As an alternative to... View Details

Keywords: Health Care and Treatment; Product Launch; Product Positioning; Marketing Strategy; Adoption; Pharmaceutical Industry

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01 Feb 1999
News

Too Much of a Good Thing?

years, sectors as diverse as automobiles, semiconductors, steel, textiles, consumer electronics, tires, and pharmaceuticals have been afflicted by overcapacity and some or all of its unpleasant side effects: loss of jobs, plant closings,... View Details

Keywords: Garry Emmons

November 2021
Case

The Wolf in Cashmere: LVMH's Bid to Acquire Tiffany

By: Stuart C. Gilson and Sarah L. Abbott

In November 2019, the iconic U.S. jeweler Tiffany agreed to be acquired by the luxury goods conglomerate LVMH. The $16.6 billion transaction was scheduled to close in mid-2020. However, in 2020, the global COVID-19 pandemic took a toll on the luxury goods sector. In... View Details

Keywords: Mergers ＆ Acquisitions; Luxury Brand; COVID-19 Pandemic; Mergers and Acquisitions; Health Pandemics; Lawsuits and Litigation; Consumer Products Industry; United States; Europe

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