Publications

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25 Mar 2025
Blog Post

ClimateCAP 2025 & ClimateCAP Fellowship

found the "Levers of Change: Orchestrating Food Systems Transformations" and "Threads of Change: Sustainable Solutions in Apparel and Textiles" panels especially thought-provoking. A key insight that stuck with me is how disconnected we... View Details

01 Jun 1998
News

Diversity and Community

effort, Project Change, was honored for its work in four medium-sized U.S. cities where the San Francisco-based apparel company operates. The company has a long tradition of humanitarian outreach. After the 1906 San Francisco earthquake... View Details

Keywords: Garry Emmons

October 2024 (Revised December 2024)
Case

Kering Eyewear

By: Rohit Deshpandé, Dante Roscini and Elena Corsi

In June 2024, Roberto Vedovotto, CEO of Kering Eyewear, prepared to discuss the future of the recently acquired brands LINDBERG, a Danish optical eyewear brand, and Maui Jim, an American sunglasses brand. Vedovotto founded Kering Eyewear in 2014, convincing... View Details

Keywords: Marketing Strategy; Brands and Branding; Product Marketing; Mergers and Acquisitions; Business or Company Management; Growth and Development Strategy; Luxury; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Italy; Europe; China

10 Apr 2019
HBS Case

How Entrepreneurs Can Turn Lead Into Gold

through narratives and storytelling, or by seeking out members of a common group. One company that has succeeded in this regard, says Wu, is Cotopaxi, a Salt Lake City–based creator of outdoor apparel that Wu explored in a case study for... View Details

Keywords: by Michael Blanding; Financial Services

18 Apr 2005
Research & Ideas

Tips to Reinvent the Department Store

store," he said. As the first conference in what is planned to be an annual event, the HBS Retail and Luxury Goods Conference on April 3 was organized by two HBS student clubs, the Retail & Apparel Club and the Luxury Goods &... View Details

Keywords: by Julie Jette; Retail

October 1987 (Revised July 1991)
Case

Tiffany & Co.

By: Samuel L. Hayes III

This premier retail jewelry company was bought from its parent, Avon, by a group of investors led by its own management in 1984. The company was highly leveraged, financially, and had to scramble to meet the cash flow and earnings requirements laid down by its lenders.... View Details

Keywords: Acquisition; Borrowing and Debt; Cash Flow; Price; Going Public; Apparel and Accessories Industry

August 2021
Supplement

Coats: Supply Chain Challenges: Spreadsheet Supplement

By: Willy C. Shih

Coats, the largest thread maker in the world, transformed its business to digital colour measurement so that it could respond better to customer demand in the garment industry for rapid product cycles and more fragmented colour choices. Its embrace of digital colour... View Details

Keywords: Inventory Management; Supply Chain; Inventory; Supply Chain Management; Operations; Growth and Development Strategy; Forecasting and Prediction; Demand and Consumers; Consolidation; Apparel and Accessories Industry; Asia

January 2017
Case

Expanding Ecommerce at Technos

By: Thales Teixeira, Rohit Deshpandé, Ruth Costas and Priscilla Zogbi

Technos was the market leader in the Brazilian watch market. Its CEO had made a firm commitment to evolve the company’s marketing and commercial practices by focusing less on pushing product to retail clients and more on branding to end consumers to pull watches from... View Details

April 2016
Supplement

Jean-Claude Biver: The Reemergence of the Swiss Watch Industry

By: Ryan Raffaelli

Video supplement for Ryan Raffaelli's "Jean-Claude Biver" suite of teaching products View Details

Keywords: Re-emergence; Passion; Leading Change; Emerging Markets; Apparel and Accessories Industry; Switzerland

September 2008
Case

Harrington Collection: Sizing Up the Active-Wear Market

By: Richard S. Tedlow and Heather Beckham

In the wake of slumping sales and sagging profit margins, a leading manufacturer and retailer of high-end women's apparel, Harrington Collection, must evaluate an opportunity to expand into the high-growth active-wear market. Sara Huey, Vice President of Strategic... View Details

Keywords: Breakeven Analysis; Product Introduction; Expansion; Consumer Behavior; Supply and Industry; Product Launch; Apparel and Accessories Industry

2009
Other Teaching and Training Material

Christine Day at LuLuLemon

By: Michael Tushman, Ruth Page and Tom Ryder

Keywords: Leadership; Apparel and Accessories Industry

2008
Case

Nike Considered: Getting Traction on Sustainability

By: Rebecca Henderson, C. Reavis, R. Locke and C. Liddy

Keywords: Innovation and Invention; Product Design; Environmental Sustainability; Apparel and Accessories Industry

February 2006
Supplement

Gucci Group N.V. (Domenico De Sole)

By: David B. Yoffie

Keywords: Apparel and Accessories Industry

September 2000
Case

Atherton Clothing Company (B)

By: John A. Davis and Andrew Z. Tubman

Supplements the (A) case. View Details

Keywords: Entrepreneurship; Apparel and Accessories Industry

January 2000
Case

Claiborne Asks Web Surfers to Name New Line

Presents results of an Internet-voting promotion used to guide selection of a brand name for a new clothing firm extension. View Details

Keywords: Internet and the Web; Brands and Branding; Apparel and Accessories Industry

September 1988
Supplement

Reebok Commercials--1988, Video

By: John A. Quelch

Set of seven commercials to accompany Reebok International Ltd. View Details

Keywords: Marketing; Advertising; Apparel and Accessories Industry

May 1992
Teaching Note

Whistler Corp. (A) and (B), Teaching Note

By: Gary P. Pisano

Teaching Note for (9-690-011) and (9-692-072). View Details

Keywords: Apparel and Accessories Industry; United States

March 1990 (Revised October 1990)
Case

Ruentex Industries Ltd. and Liz Claiborne, Inc.

Describes Ruentex's operations and the piece goods production process and begins to describe the company's relationship with Liz Claiborne, Inc., its largest customer. When used with Liz Claiborne, Inc. and Ruentex Industries Ltd. and Liz Claiborne, Inc. and Ruentex... View Details

Keywords: Supply Chain Management; Relationships; Cooperation; Apparel and Accessories Industry