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  • July 2020
  • Case

Applying Data Science and Analytics at P&G

By: Srikant M. Datar, Sarah Mehta and Paul Hamilton
Set in December 2019, this case explores how P&G has applied data science and analytics to cut costs and improve outcomes across its business units. The case provides an overview of P&G’s approach to data management and governance, and reviews the challenges associated... View Details
Keywords: Data Science; Analytics; Analysis; Information; Information Management; Information Types; Innovation and Invention; Strategy; Analytics and Data Science; Consumer Products Industry; United States; Ohio
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  • Web

Online Business Analytics Course | HBS Online

June 11 Enroll Now Unlock actionable insights by mastering data analysis techniques to solve real-world business challenges and drive informed decision-making. 8 weeks 5 hours per week 5 modules Self-Paced with regular deadlines This... View Details
  • Web

Events - Business History

sessions were moderated by HBS Professors Srikant Datar, Geoffrey Jones and Tarun Khanna. You can find more information on the conference website. Dec 5 05 Dec 2016 Business History Seminar Fraud: An American History from Barnum to Madoff... View Details
  • August 2014 (Revised October 2014)
  • Case

Beyoncé

By: Anita Elberse and Stacie Smith
In December 2013, music superstar Beyoncé is about to surprise her fans with the release of her self-titled album. The team at her company Parkwood Entertainment, which general manager Lee Anne Callahan-Longo described as "a management, music, and production company... View Details
Keywords: Marketing; Beyoncé; Internet and the Web; Music Entertainment; Distribution Channels; Product Launch; Music Industry
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  • Web

Request the Data - Leadership

(Europe) Other (Middle East) Other (South America) United States How would you like to use the database?* General Information Company Research Academic Research Forthcoming Publication (include title if known) Other (please specify) I... View Details
  • 09 Jun 2022
  • Blog Post

The MBA Class of 2022 Looks Back

section to meet. So, in typical MBA fashion, we created a “social gatherings” spreadsheet. We would add information for dinners/meetups and whoever wanted to go could simply add their names to the list. Given the small group sizes, we... View Details
  • Research Summary

Managing the Advantages and Tradeoffs of Collaborative Structures

By: Ethan S. Bernstein

To solve complex problems, organizations must both collect facts and use them to solve problems. In one study, my coauthors and I show that increased connectivity—measured as network... View Details

Keywords: Networks; Human Behavior; Performance; Virtual Work; Hybrid Work; Office Space; Workplace Design; Communication; Social and Collaborative Networks; Behavior; Organizational Design; Organizational Structure; Leadership; Management
  • Web

MOC Affiliate Network - Institute For Strategy And Competitiveness

including specially written HBS case studies and teaching materials. About the MOC Network The MOC Affiliate Network Prospectus provides detailed information for institutions and faculty interested in joining the network. MOC Affiliate... View Details
  • 12 Mar 2021
  • News

My Favorite Case

Edited by Jen McFarland Flint; illustration by Taylor Callery Scroll the main story to read all alumni submissions or jump to a specific case here: “Suzuki Samurai” Paige Arnof-Fenn (MBA 1991) “Johnson & Johnson: The Tylenol Tragedy” Steven Newman (MBA 1992) “Heublein,... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 2023
  • Chapter

Marketing Through the Machine’s Eyes: Image Analytics and Interpretability

By: Shunyuan Zhang, Flora Feng and Kannan Srinivasan
he growth of social media and the sharing economy is generating abundant unstructured image and video data. Computer vision techniques can derive rich insights from unstructured data and can inform recommendations for increasing profits and consumer utility—if only the... View Details
Keywords: Transparency; Marketing Research; Algorithmic Bias; AI and Machine Learning; Marketing
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  • Research Summary

Experience and description-based decision making.

Prof. Barron and his co-authors study the effect of the economic environment on decision making. One example involves the effect of rare (low probability) events. People behave as if they overweight these events in some settings (e.g., when buying insurance and... View Details
  • 21 Jul 2021
  • Research & Ideas

What Does an ESG Score Really Say About a Company?

Receiving more information can clarify the complex, but not when it comes to environmental, social, and governance (ESG) scores. A recent study shows that the more information a company discloses about its ESG practices, the more rating agencies disagree on how well... View Details
Keywords: by Kristen Senz
  • Web

Global Opportunity Fellowship GO: AFRICA - Alumni

You must inform HBS if, during the time between when you are granted a GO Fellowship award and your employment start date, you no longer intend to work for the employer (e.g. you renege your acceptance or the employer rescinds your... View Details
  • 02 Nov 2023
  • Blog Post

Getting a Peek Into the HBS Experience

interacting with current students, and actively engaging in HBS classroom activities, I knew that I would walk away from the three-day virtual event feeling more genuinely informed about why a Harvard MBA experience is so exceptional.... View Details
  • 19 Jan 2023
  • Research & Ideas

What Makes Employees Trust (vs. Second-Guess) AI?

the model was accurate,” one interviewee told researchers, according to the paper. That employee confidence has big implications. In Tapestry’s case, revenue rose—and the leftover stock was less common—in stores where allocators used the machine learning algorithm to... View Details
Keywords: by Rachel Layne
  • Web

Diversity and Inclusion - Christensen Center for Teaching & Learning

history of mental or physical illness, veteran status, political or religious affiliation to an instructor or a few sectionmates but not to the entire class. Suggestions: Be mindful of unintentionally disclosing private information about... View Details
  • Web

Terms of Use - Alumni

Alumni Profile & Directory Alumni profile information listed in the HBS Alumni Directory is available to HBS alumni, HBS alumni clubs and other HBS alumni organizations, faculty, staff, and students, pursuant to privacy settings chosen by... View Details
  • 01 Sep 2023
  • News

The Exchange: Where Ethics Meet Economics

negotiation. His latest book is Complicit: How We Enable the Unethical and How to Stop. Here, they talk about how the confluence of behavioral ethics and behavioral economics can help shape our understanding of these questions and inform... View Details
Keywords: Jen McFarland Flint; Information; Information
  • 2010
  • Book

One Report: Integrated Reporting for a Sustainable Strategy

By: Robert G. Eccles and Michael Krzus
"One Report" refers to an emerging trend in business taking place throughout the world where companies are going beyond separate reports for financial and nonfinancial (e.g., corporate social responsibility or sustainability) results and integrating both into a single... View Details
Keywords: Integration; Reports; Strategy
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  • 23 Apr 2012
  • Research & Ideas

How to Brand a Next-Generation Product

significant changes and improvements for each successive model. Even though participants had no information about the actual features of the products, participants predicted much greater change when the latest version was named MagiColor... View Details
Keywords: by Carmen Nobel