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  • All HBS Web  (7,875)
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    • Research  (4,980)
    • Events  (40)
    • Multimedia  (239)
  • Faculty Publications  (4,102)
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  • February 2015 (Revised September 2016)
  • Teaching Note

Making stickK Stick: The Business of Behavioral Economics

By: Leslie K. John and Michael Norton
Email mking@hbs.edu for a courtesy copy.

This Teaching Note explains the theory of the case and teaching plan for the case: Making sticK Stick: The Business of Behavioral Economics (514019). The case focuses on a... View Details
Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health & Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States
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John, Leslie K., and Michael Norton. "Making stickK Stick: The Business of Behavioral Economics." Harvard Business School Teaching Note 515-088, February 2015. (Revised September 2016.) (Email mking@hbs.edu for a courtesy copy.)
  • February 2015
  • Supplement

The Affordable Care Act (D): Making a Decision on the Employer-Sponsored Health Insurance Tax Exclusion

By: Joseph L. Bower and Michael Norris
In the summer of 2009, a meeting is called in the White House to discuss the impact of changing the rules on the employer-sponsored health insurance tax exclusion. View Details
Keywords: Health Care; Health Care Policy; Health; Government and Politics; Health Industry; United States
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Bower, Joseph L., and Michael Norris. "The Affordable Care Act (D): Making a Decision on the Employer-Sponsored Health Insurance Tax Exclusion." Harvard Business School Supplement 315-035, February 2015.
  • February 2015
  • Supplement

The Affordable Care Act (B): Industry Negotiations

By: Joseph L. Bower and Michael Norris
In 2009, the Obama administration and Senator Max Baucus, chairman of the Senate Finance Committee enter into talks with industry groups that will be affected by the health reform that the Congress is working on. View Details
Keywords: Health Care; Health Care Policy; Health; Health Industry; United States
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Bower, Joseph L., and Michael Norris. "The Affordable Care Act (B): Industry Negotiations." Harvard Business School Supplement 315-033, February 2015.
  • November 2014
  • Article

Government Green Procurement Spillovers: Evidence from Municipal Building Policies in California

By: Timothy Simcoe and Michael W. Toffel
We study how government green procurement policies influence private-sector demand for similar products. Specifically, we measure the impact of municipal policies requiring governments to construct green buildings on private-sector adoption of the U.S. Green Building... View Details
Keywords: Public Procurement; Green Building; Quality Certification; Environmental Policy; Buildings and Facilities; Environmental Sustainability; Policy; Government and Politics; Green Technology Industry; Public Administration Industry; California
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Simcoe, Timothy, and Michael W. Toffel. "Government Green Procurement Spillovers: Evidence from Municipal Building Policies in California." Journal of Environmental Economics and Management 68, no. 3 (November 2014): 411–434. (Lead article.)
  • 2002
  • Chapter

National Innovative Capacity

By: Michael E. Porter and Scott Stern
This chapter delves in detail into the conditions that allow a country to innovate at the global technology frontier. The findings reveal the striking degree to which the national circumstances actually explain the differences across countries in innovative activity... View Details
Keywords: Economics
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Porter, Michael E., and Scott Stern. "National Innovative Capacity." In The Global Competitiveness Report 2001–2002, by Michael E. Porter, Jeffrey D. Sachs, Peter K. Cornelius, John W. McArthur, and Klaus Schwab. New York: Oxford University Press, 2002.
  • Article

Matchmaking Promotes Happiness

By: Lalin Anik and Michael I. Norton
Four studies document and explore the psychology underlying people's proclivity to connect people to each other—to play "matchmaker." First, Study 1 shows that chronic matchmaking is associated with higher well-being. Studies 2 and 3 show that matching others on the... View Details
Keywords: Happiness; Relationships
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Anik, Lalin, and Michael I. Norton. "Matchmaking Promotes Happiness." Social Psychological & Personality Science 5, no. 6 (August 2014): 644–652.
  • April 2014
  • Article

Botsourcing and Outsourcing: Robot, British, Chinese, and German Workers Are for Thinking—Not Feeling—Jobs

By: Adam Waytz and Michael I. Norton
Technological innovations have produced robots capable of jobs that, until recently, only humans could perform. The present research explores the psychology of "botsourcing"—the replacement of human jobs by robots—while examining how understanding botsourcing can... View Details
Keywords: Information Technology; Job Cuts and Outsourcing; Emotions; Cognition and Thinking
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Waytz, Adam, and Michael I. Norton. "Botsourcing and Outsourcing: Robot, British, Chinese, and German Workers Are for Thinking—Not Feeling—Jobs." Emotion 14, no. 2 (April 2014): 434–444.
  • July 2013 (Revised May 2017)
  • Case

European Integration: Meeting the Competitiveness Challenge

By: Michael E. Porter and Christian Ketels
The case discusses the origins and development of the European Integration process from the post-war period up to 2007, focusing particularly on the efforts of the Lisbon-agenda under way since 2000 to enhance Europe's competitiveness. It discusses the different policy... View Details
Keywords: Integration; Globalized Economies and Regions; Competition; Development Economics; Global Range; Policy; Failure; European Union; Europe
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Porter, Michael E., and Christian Ketels. "European Integration: Meeting the Competitiveness Challenge." Harvard Business School Case 714-405, July 2013. (Revised May 2017.)
  • January 2013
  • Teaching Plan

The American National Red Cross (TP)

By: Jay W. Lorsch and Michael Norris
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Lorsch, Jay W., and Michael Norris. "The American National Red Cross (TP)." Harvard Business School Teaching Plan 413-021, January 2013.
  • 2014
  • Article

Rituals Alleviate Grieving for Loved Ones, Lovers, and Lotteries

By: Michael I. Norton and Francesca Gino
Three experiments explored the impact of mourning rituals after losses—of loved ones, lovers, and lotteries—on mitigating grief. Participants who were directed to reflect on past rituals or who were assigned to complete novel rituals after experiencing losses reported... View Details
Keywords: Loss; Practice; Emotions
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Norton, Michael I., and Francesca Gino. "Rituals Alleviate Grieving for Loved Ones, Lovers, and Lotteries." Journal of Experimental Psychology: General 143, no. 1 (February 2014): 266–272.
  • December 20, 2011
  • Article

The Problem with Green Rankings

By: Auden Schendler and Michael W. Toffel
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Schendler, Auden, and Michael W. Toffel. "The Problem with Green Rankings." ChinaDialogue (December 20, 2011). (Also in Chinese and in The Guardian (UK))
  • 1 Nov 2011
  • Conference Presentation

Philanthropy and Prosperity

By: Zoe Chance and Michael I. Norton
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Chance, Zoe, and Michael I. Norton. "Philanthropy and Prosperity." Paper presented at the Society for Judgment and Decision Making Annual Meeting, Seattle, WA, November 1, 2011.
  • January 2012
  • Background Note

The Market for Energy: Scale, Cost, Security and the Environment (A)

By: Joseph L. Bower and Michael Norris
Keywords: Energy; Markets; Energy Industry
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Bower, Joseph L., and Michael Norris. "The Market for Energy: Scale, Cost, Security and the Environment (A)." Harvard Business School Background Note 312-039, January 2012.
  • Article

The Artful Dodger: Answering the Wrong Question the Right Way

By: Todd Rogers and Michael I. Norton
What happens when speakers try to "dodge" a question they would rather not answer by answering a different question? In 4 studies, we show that listeners can fail to detect dodges when speakers answer similar-but objectively incorrect-questions (the "artful dodge"), a... View Details
Keywords: Interpersonal Communication; Goals and Objectives
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Rogers, Todd, and Michael I. Norton. "The Artful Dodger: Answering the Wrong Question the Right Way." Journal of Experimental Psychology: Applied 17, no. 2 (June 2011): 139–147.
  • July 2010 (Revised May 2014)
  • Teaching Note

Ingrid Johnson and Nedbank Business Banking

By: Michael L. Tushman and David Kiron
Teaching Note for 410003, and 414709. View Details
Keywords: Banks and Banking; Leadership; Banking Industry
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Tushman, Michael L., and David Kiron. "Ingrid Johnson and Nedbank Business Banking." Harvard Business School Teaching Note 411-016, July 2010. (Revised May 2014.)
  • April 2010 (Revised November 2010)
  • Background Note

Moral Decision-Making: Reason, Emotion & Luck

By: Michael A. Wheeler and Julianna Pillemer
This extensive note synthesizes current psychological and neuroscientific research on how people make decisions with moral implications. Research summaries and scenarios illustrate critical issues. View Details
Keywords: Decision Making; Moral Sensibility; Leadership; Science; Emotions
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Wheeler, Michael A., and Julianna Pillemer. "Moral Decision-Making: Reason, Emotion & Luck." Harvard Business School Background Note 910-029, April 2010. (Revised November 2010.)
  • September 2009 (Revised December 2009)
  • Supplement

Genzyme Center (C)

By: Michael W. Toffel and Aldo Sesia
Genzyme Corporation is in the midst of planning its new corporate headquarters, which incorporates many innovative green building features. After learning that the building as planned would likely earn a LEED Silver rating, an intermediate score in the LEED green... View Details
Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; Cost vs Benefits; Biotechnology Industry; Construction Industry; Real Estate Industry; Green Technology Industry
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Toffel, Michael W., and Aldo Sesia. "Genzyme Center (C)." Harvard Business School Supplement 610-010, September 2009. (Revised December 2009.)
  • July 2009 (Revised August 2009)
  • Case

From Little Things Big Things Grow: The Clontarf Foundation Program for Aboriginal Boys

By: F. Warren McFarlan and Michael Vitale
This case focuses on the growth of an innovative non-profit institution that motivates aboriginal children to attend school by harnessing their love of football. View Details
Keywords: Nonprofit Organizations; Business or Company Management; Growth and Development Strategy; Problems and Challenges; Welfare; Education; Sports; Service Industry
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McFarlan, F. Warren, and Michael Vitale. "From Little Things Big Things Grow: The Clontarf Foundation Program for Aboriginal Boys." Harvard Business School Case 910-402, July 2009. (Revised August 2009.)
  • 22 Oct 2009
  • Conference Presentation

Charitable Giving and Subjective Wealth

By: Zoe Chance and Michael I. Norton
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Chance, Zoe, and Michael I. Norton. "Charitable Giving and Subjective Wealth." Paper presented at the Association for Consumer Research Annual Conference, Pittsburgh, PA, October 22, 2009.
  • February 2009 (Revised June 2010)
  • Case

Mibanco: Meeting the Mainstreaming of Microfinance

By: Michael Chu and Gustavo A. Herrero
Mibanco, Peru's leading microfinance bank, faces intense competition as the banking industry rushes into low income segments. Companion video clips bring into the classroom the contemporary reality of a world-class microfinance institution, where the unpaved streets... View Details
Keywords: Microfinance; Profit; Business History; Growth and Development Strategy; Management Analysis, Tools, and Techniques; Marketing Strategy; Service Operations; Performance; Competition; Banking Industry; Peru
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Chu, Michael, and Gustavo A. Herrero. "Mibanco: Meeting the Mainstreaming of Microfinance." Harvard Business School Case 309-095, February 2009. (Revised June 2010.)
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