Publications

2008
Working Paper

Media versus Special Interests

By: Alexander Dyck, David A. Moss and Luigi Zingales

We argue that profit-maximizing media helps overcome the problem of "rational ignorance" highlighted by Downs (1957) and in so doing makes elected representatives more sensitive to the interests of general voters. By collecting news and combining it with entertainment,... View Details

Keywords: Voting; Government Legislation; Media; Interests; Power and Influence; United States

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May 1990 (Revised August 1990)
Case

Campbell Soup Co.

By: Steven C. Wheelwright

Describes the engineering effort at Campbell Soup Co. to develop a microwavable package and product for the growing convenience segment. Focuses on the role of engineering services in developing the production process, acquiring and installing equipment, and getting... View Details

Keywords: Product Development; Production; Engineering; Strategy; Business Processes; Innovation and Management; Planning; Competitive Advantage; Food and Beverage Industry; Retail Industry

May 1999
Background Note

Note on Behavioral Pricing

By: John T. Gourville

The note introduces the behavioral or psychological aspects of consumer price acceptance. Begins by reviewing the traditional economic approach to product pricing and consumer price acceptance--namely, that consumers should be willing to purchase anytime a product's... View Details

Keywords: Customer Satisfaction; Decisions; Fairness; Price; Marketing Strategy; Behavior; Perspective; Public Opinion

28 Nov 2016
News

One Obstacle to Curing Cancer: Patient Data Isn’t Shared

20 Jan 2020
News

Larry Fink Isn’t Going to Read Your Sustainability Report

Why Do Firms Respond to Environmental Regulation the Way That They Do?

A regulator’s ability to incentivize environmental improvement among firms is a vital lever in achieving long-term sustainability. How a firm will respond to such regulation depends, in part, on the expected cost of noncompliance, which is a product of the stated... View Details

14 Nov 2007
Research & Ideas

Growing CEOs from the Inside

them a lame duck. At worst, they may want to avoid leaving. So a board member might ask, "Don't you think we should discuss succession? You might get hit by a truck." And the CEO will say, "I have a successor in mind, and... View Details

Keywords: by Sean Silverthorne; Employment

29 Jul 2019
Research & Ideas

How Companies Benefit When Employees Work Remotely

location of choice and save money in cost of living, and the employer will see higher productivity and lower attrition, and save on real estate costs,” says Choudhury.... View Details

Keywords: by Kristen Senz

TeachingInterests

Creating the Modern Financial System

By: David A. Moss

Creating the Modern Financial System offers a vital perspective on finance and the financial system by exploring the historical development of key financial instruments and institutions worldwide. The premise of the course is that students will gain a richer and... View Details

22 Aug 2016
News

A Refresher on Marketing Myopia

01 Dec 2023
News

Wide Horizon

and maximize the research in these emerging areas?’ Because I’m convinced if we focus on these areas, we will increase our chances of finding that major breakthrough that we’re looking for.” Rodakis knew... View Details

Keywords: Dan Morrell; Photos by Sarah Wilson

9 AM – 10 AM EST, 28 Feb 2017
Webinars: Trending@HBS

A Strategy for Leading Innovation

Creating a new business and optimizing an existing one are two fundamentally different management challenges. How can leaders meet the performance requirements of an existing business--one that is still thriving--while dramatically reinventing it? Govindarajan expands... View Details

28 Nov 2007
Research & Ideas

B2B Branding: Does it Work?

Interbrand's 10 most valuable global brands, we find Microsoft, Intel, IBM, and GE. All generate far more B2B revenues than sales to end consumers. An HBS research team recently conducted a study of top B2B global brands. These brands... View Details

Keywords: by John Quelch; Consumer Products

January 2020
Article

Using Time-Driven Activity-Based Costing to Demonstrate Value in Perioperative Care: Recommendations and Review from the Society for Perioperative Assessment and Quality Improvement

By: O. Allin, R. D. Urman, A. F. Edwards, J. D. Blitz, K. J. Pfeifer, T. W. Feeley and A. M. Bader

A shift in health care payment models from volume toward value-based incentives will require deliberate input into systems development from both perioperative clinicians and administrators to ensure appropriate recognition of the value of all services... View Details

Keywords: Value-based Health Care; Outcomes; Time-Driven Activity-Based Costing; Health Care and Treatment; Cost Management; Value; Activity Based Costing and Management

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18 Jul 2023
News

The First Five Years: Brooke Biederman (MBA 2019)

What inspired you to launch Forby Entertainment Partners? I started working on film and TV shoots in New York City during college. My first boss, an executive producer, recommended Edward Jay Epstein’s book, The Hollywood Economist: The Hidden Financial Reality Behind... View Details

Keywords: Robert Bochnak

January 2022
Background Note

Common Prosperity? China Shifts Left

By: William C. Kirby and Noah B. Truwit

Since the founding of the People’s Republic of China in 1949, the ruling Chinese Communist Party (CCP) has been mistrustful of entrepreneurs and the private sector that operates outside the government’s authority. In its first decades under Mao Zedong, the CCP... View Details

Keywords: Market Reform; Gdp; Government Administration; Government and Politics; Private Sector; Governing Rules, Regulations, and Reforms; Economy; Globalized Economies and Regions; Entrepreneurship; Business and Government Relations; Globalized Markets and Industries; Social Issues; Society; Economic Growth; China

2021
Book

Management as a Calling: Leading Business, Serving Society

By: Andrew J. Hoffman

Business leaders have tremendous power to influence our society, how it operates, whether it is fair, and the extent to which it impacts the environment. And yet, we do not recognize or call out the responsibility that comes with that power. This book is meant to... View Details

Keywords: Business Education; Power and Influence; Corporate Social Responsibility and Impact; Social Issues; Leadership