Publications

11 Jan 2023
News

MBA Students Explore Capitalism in Italy

November 2011 (Revised June 2013)
Case

Natura Cosméticos, S.A.

Rodolfo Guttilla, Director of Corporate Affairs for Natura Cosméticos S.A. (Natura), prepared for a meeting with key stakeholders to discuss the future of integrated reporting at Natura. A cosmetics company with a strong brand, robust growth in international and... View Details

Keywords: Corporate Social Responsibility and Impact; Integrated Corporate Reporting; Decision Making; Beauty and Cosmetics Industry; Brazil

Program

Preparing to Be a Corporate Director

C-level executives who are board-facing (e.g., CEO, CFO, CHRO, CSO) and seek to strengthen their leadership capabilities Partners from audit or consulting firms Partners and executives of private equity and... View Details

30 Mar 2012
HBS Seminar

Matthew W. Emmens, Executive Chairman,Vertex Pharmaceuticals

16 Jan 2013
Research & Ideas

The Messy Link Between Slave Owners and Modern Management

Caitlin C. Rosenthal didn't intend to write a book about slavery. She set out to tackle something much more mundane: the history of business practices. But when she started researching account books from the... View Details

Keywords: by Katie Johnston

Henry W. McGee

Henry McGee joined the HBS faculty in 2013 after retiring as President of HBO Home Entertainment, the digital and DVD program distribution division of Home Box Office, the pioneering premium television company. A member of the Entrepreneurial Management Unit,... View Details

Keywords: television; motion pictures; media; e-commerce industry; entertainment; broadcasting; distribution; health care; journalism; wholesale; arts; nonprofit industry

Entrepreneurs, Managers, and Leaders

Entrepreneurs, Managers and Leaders examines the role that business leaders play in shaping industries and how evolving industries shape leaders. This co-evolutionary process of leadership and industry development is told through the dynamic story of the... View Details

June 2001 (Revised May 2002)
Case

Spir-It, Inc. (A): Building the Business

Early in February 1934, two and a half months after the end of prohibition, Jack Sindler sat with a friend in Boston's Ritz Hotel bar enjoying a drink. Sindler worked for the Converse Rubber Co., and he was always inventing something. He held several patents for rubber... View Details

Keywords: Business History; Production; Market Entry and Exit; Management Succession; Entrepreneurship; Product Launch; Acquisition; Growth and Development; Product Development; Manufacturing Industry; Boston

Find at Harvard

April 2021
Case

Codecademy: Where to Next?

By: Jeffrey F. Rayport, Max Mailman and Sarah Ascherman

In March 2020, Zach Sims, co-founder and CEO of online education platform Codecademy, prepared for a meeting with his Chief of Staff Kunal Ahuja to discuss the company’s goals. Codecademy billed itself as the largest online resource for computer science literacy and... View Details

Keywords: Monetization Strategy; Business Model; Change Management; Venture Capital; Leading Change; Growth and Development Strategy; Growth Management; Management Teams; Marketing Channels; Product Marketing; Network Effects; Product Development; Organizational Change and Adaptation; Strategic Planning; Internet and the Web; Digital Platforms; United States

April 1980 (Revised September 1985)
Background Note

The Disposable Diaper Industry in 1974

By: Michael E. Porter

Describes the rapidly growing disposable diaper industry in 1974, a period in which Procter and Gamble's industry leadership faced strong challenges from Kimberly Clark, Johnson and Johnson, and Union Carbide. The latter two firms were in the process of entry into the... View Details

Keywords: Market Entry and Exit; Competition; Consumer Products Industry

July 1999 (Revised January 2004)
Case

Chrysler and BMW: Tritec Engine Joint Venture

By: H. Kent Bowen and Courtney Purrington

A gifted project leader lacks significant new product development experience. The case highlights the issues and procedures related to defining the project strategy: organizing senior management approvals and support for creating a "heavyweight" team; aligning the... View Details

Keywords: Product Development; Joint Ventures; Projects; Business Strategy; Management Teams; Groups and Teams; Machinery and Machining; Design; Business Processes; Product Design; Product; Management Analysis, Tools, and Techniques; Auto Industry

August 2002 (Revised December 2002)
Case

AOL Europe vs. Freeserve (A)

By: David B. Yoffie and Mary Kwak

AOL Europe must decide how to respond to Freeserve, a free Internet Service Provider (ISP) that has signed up 1.6 million British customers in its first six months. After becoming the leading ISP in the United States, AOL has formed a joint venture with Bertelsmann to... View Details

Keywords: Competition; Internet; Web Services Industry; Telecommunications Industry; France; Germany; United Kingdom; United States

Web

Initiatives & Projects - Faculty & Research

seeks to deepen business leaders' understanding of today’s environmental challenges and to assist them in developing effective solutions. Business History The Business History... View Details

March 2016
Teaching Note

Catalina in the Digital Age

By: Uma R. Karmarkar and Robert J. Dolan

"Catalina in the Digital Age" considers how a company with a dominant market position should evolve its established product lines given the rise of novel digital technologies. Since its founding in 1983, Catalina had enjoyed a distinct position in the world of consumer... View Details

Keywords: Coupons; Information Technology; Customer Relationship Management; Consumer Behavior; Product Marketing; Retail Industry