Publications

December 1994
Case

Intel's Pentium: When the Chips Are Down (A)

By: Stephen A. Greyser and Norman Klein

Intel, the largest-selling manufacturer of microprocessor computer chips, finds itself in a brand-threatening situation when a flaw is revealed in its top-of-the-line Pentium chip. The story is front-page news for weeks. The company invested tens of millions of dollars... View Details

Keywords: Advertising; Engineering; Crisis Management; Brands and Branding; Production; Failure; Semiconductor Industry

April 2002 (Revised May 2005)
Case

GE's Digital Revolution: Redefining the E in GE

By: Christopher A. Bartlett and Meg Glinska

This case details the implementation of the e-business initiative--the last of Jack Welch's four company-wide strategic thrusts. First, it summarizes the 20-year change process that Welch led, detailing the initiatives he put in place. It then traces how Gerry Podesta,... View Details

Keywords: Change Management; Transformation; Decision Choices and Conditions; Leadership Style; Business or Company Management; Organizational Culture; Organizational Structure; Performance Effectiveness; Corporate Strategy; Internet and the Web

February 2007 (Revised April 2007)
Case

Banca Regional Andino: Facing the Globalization of Microfinance

By: Michael Chu and Jean Hazell

Three leading Latin American microfinance banks join forces to face the new challenges of globalization, competition, and politics while common shareholder ACCION investments considers its options. From an initial project to share costs in the revamping of their IT... View Details

Keywords: History; Microfinance; Competitive Strategy; Globalization; Problems and Challenges; Growth and Development; Bolivia; Ecuador; Peru

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2021
Working Paper

Accounting for Product Impact in the Consumer-Packaged Foods Industry

By: Amanda Rischbieth, George Serafeim and Katie Trinh

We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor companies within the consumer-packaged goods industry. We design a methodology that allows us to calculate monetary impact estimates on customer... View Details

SSRN

2020
Working Paper

Accounting for Product Impact in the Consumer Finance Industry

By: George Serafeim and Katie Trinh

We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor credit card providers within the consumer finance industry. We design a monetization methodology that allows us to calculate monetary impact estimates... View Details

SSRN

04 Jan 2018
Working Paper Summaries

Creating the Market for Organic Wine: Sulfites, Certification, and Green Values

Keywords: by Geoffrey Jones and Emily Grandjean; Food & Beverage

September 1996 (Revised September 1999)
Case

Mobil USM&R (A): Linking the Balanced Scorecard

By: Robert S. Kaplan

The CEO of the marketing and refining division of a major oil company is in the midst of implementing a profit turnaround. He transforms the strongly centralized, functionally-organized division into 17 independent business units and 14 internal service companies. The... View Details

Keywords: Organizational Change and Adaptation; Measurement and Metrics; Management Practices and Processes; Organizational Design; Balanced Scorecard; Corporate Strategy; Mining Industry; Energy Industry

June 2005 (Revised June 2006)
Case

Ducati Corse: The Making of a Grand Prix Motorcycle

By: Francesca Gino and Gary P. Pisano

Examines the product development strategy and processes of the Ducati motorcycle racing team during the 2003-2004 Grand Prix seasons. Invites discussion of appropriate design and development strategies to facilitate learning across product generations. Specifically,... View Details

Keywords: Design; Business Strategy; Product Marketing; Knowledge Use and Leverage; Motorcycle Industry; Italy

12 Nov 2001
Research & Ideas

The Three Components of Family Governance

There are three components to family governance: Periodic (typically annual) assemblies of the family; all families in business can benefit from this activity. Family council meetings for those families that benefit from a representative... View Details

24 Feb 2022
Op-Ed

Want to Prevent the Next Hospital Bed Crisis? Enlist the SEC

During the initial phases of the COVID-19 pandemic, many US hospitals could not provide enough beds to meet demand. Solving the problem of... View Details

Keywords: by Regina Herzlinger and Richard Boxer; Health

11 Jan 2013
Working Paper Summaries

The Spatial Diffusion of Technology

Keywords: by Diego A. Comin, Mikhail Dmitriev & Esteban Rossi-Hansberg

30 Jan 2012
Research & Ideas

Measuring the Efficacy of the World’s Managers

Firms in the United States, Japan, and Germany tend to be managed especially well, while firms in Brazil, China, and India tend to be managed poorly. Those are among the View Details

Keywords: by Carmen Nobel

April 2009 (Revised January 2011)
Case

Gucci Group: Freedom within the Framework

By: Francisco de Asis Martinez-Jerez, Elena Corsi and Vincent Marie Dessain

Gucci Group's CEO had to decide if his decentralized management style was the most effective philosophy in an economic downturn. The sharing of customer information across units and its use in the creative process are key initiatives analyzed in the case. CEO Robert... View Details

Keywords: Customer Relationship Management; Decision Choices and Conditions; Globalized Firms and Management; Knowledge Sharing; Leadership; Management Style; Management Systems; Brands and Branding; Apparel and Accessories Industry

2017
Working Paper

Self-Employment Dynamics and the Returns to Entrepreneurship

By: Eleanor W. Dillon and Christopher T. Stanton

Small business owners and others in self-employment have the option to transition to paid work. If there is initial uncertainty about entrepreneurial earnings, this option increases the expected lifetime value of self-employment relative to pay in a single year. This... View Details

Keywords: Self-employed; Small Business; Business Earnings; Entrepreneurship; Ownership; Compensation and Benefits

Research Summary

Wearing a Red Hat ¨C The Impact of Activist Industrial Policy on Software Development in China

The idea that the government should steer economic development by strategically hand-picking and managing certain industries is controversial but appeals to many developing countries that are eager to upgrade their industries. In this paper, I study China's recent... View Details

February 2017
Article

The Effect of Prohibiting Deal Protection on M&A Activity: Evidence from the United Kingdom

By: Fernán Restrepo and Guhan Subramanian

Since 2011, the UK has prohibited all deal protections—including termination fees—in M&A deals. Prior to 2011, the UK permitted termination fees up to 1% of deal value and there was no prohibition on other protection devices. We examine the effect of this regulatory... View Details

Keywords: Mergers and Acquisitions; Governing Rules, Regulations, and Reforms; United Kingdom

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