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Show Results For
- All HBS Web
(3,805)
- People (4)
- News (725)
- Research (2,481)
- Events (22)
- Multimedia (40)
- Faculty Publications (1,540)
- June 1995 (Revised February 1997)
- Case
Ready-to-Eat Breakfast Cereal Industry in 1994 (A), The
Ready-to-eat breakfast cereal has historically been a stable and highly profitable industry, dominated by the Big Three of Kellogg, General Mills, and Kraft General Foods (Post). In 1994, private label cereals are making significant market share gains, and promotional... View Details
Corts, Kenneth S. "Ready-to-Eat Breakfast Cereal Industry in 1994 (A), The." Harvard Business School Case 795-191, June 1995. (Revised February 1997.)
- 12 PM – 1 PM EST, 13 Dec 2016
- Webinars: Trending@HBS
Buying a Small Business: How to Take Advantage of Big Opportunities
There are over 1 million smaller firms in North America and each year thousands and thousands come up for sale, principally as founders retire. Acquiring the right kind of smaller firm offers very compelling economic rewards, and you can become CEO of one of these... View Details
- 16 May 2018
- HBS Seminar
Juan Carlos Suárez Serrato, Duke University, Economics
- October 1993 (Revised July 1994)
- Case
A Brush with AIDS (A)
By: Joseph L. Badaracco Jr. and Jerry Useem
A product manager at a health products company is responsible for marketing sharps containers, which hospitals use to store used needles in order to protect medical workers from being pricked with AIDS-contaminated needles. After hospitals report repeated instances of... View Details
Keywords: Health; Cost vs Benefits; Motivation and Incentives; Safety; Values and Beliefs; Profit; Goals and Objectives; Compensation and Benefits; Medical Devices and Supplies Industry
Badaracco, Joseph L., Jr., and Jerry Useem. "A Brush with AIDS (A)." Harvard Business School Case 394-058, October 1993. (Revised July 1994.)
- 2020
- Working Paper
How ESG Issues Become Financially Material to Corporations and Their Investors
By: George Serafeim
Management and disclosure of environmental, social and governance (ESG) issues have received substantial interest over the last decade. In this paper, we outline a framework of how ESG issues become financially material, affecting corporate profitability and valuation.... View Details
Keywords: Materiality; ESG; Pharmaceutical Companies; Business Ethics; Sustainability; Environment; Disclosure; Disclosure And Access; Regulation; Social Impact; Environmental Sustainability; Social Issues; Corporate Governance; Ethics; Corporate Disclosure; Corporate Accountability; Resource Allocation; Finance; Accounting; Valuation
Freiberg, David, Jean Rogers, and George Serafeim. "How ESG Issues Become Financially Material to Corporations and Their Investors." Harvard Business School Working Paper, No. 20-056, November 2019. (Revised November 2020.)
- December 1993 (Revised April 2006)
- Case
Marriott Corporation (A)
By: Lynn S. Paine and Charles A. Nichols
Marriott Corp.'s chairman and CEO must decide whether to recommend a restructuring of the company to the board of directors. The proposal he is considering would split the Marriott Corp., a premier hotel developer, owner, and manager, into two separate companies by a... View Details
Keywords: Business or Company Management; Restructuring; Governing and Advisory Boards; Decision Making; Ethics; Management Teams; Business and Shareholder Relations; Accommodations Industry
Paine, Lynn S., and Charles A. Nichols. "Marriott Corporation (A)." Harvard Business School Case 394-085, December 1993. (Revised April 2006.)
- April 2020
- Case
Promoting Land and Nature Jerky
By: John A. Quelch and Katherine B. Hartman
Kathy Ayers, Vice President of Marketing and Communications for Land and Nature (L&N) Jerky Company, needs to make a recommendation about L&N's 2020 promotional spending. L&N's CEO, Tim Ryan, wants her to calculate different scenarios using historical data to determine... View Details
Keywords: Advertising; Spending; Marketing Communications; Marketing Strategy; Product Positioning; Food and Beverage Industry
Quelch, John A., and Katherine B. Hartman. "Promoting Land and Nature Jerky." Harvard Business School Brief Case 920-563, April 2020.
- 02 Jun 2014
- News
The Secret to a Successful Social Media Strategy
- February 1995 (Revised October 2006)
- Case
Brainard, Bennis & Farrell (A)
By: John J. Gabarro and Andrew P. Burtis
A law firm must decide how to split partnership profits among the partners. Issues of seniority versus performance, performance evaluation, and lack of consensus of values dominate the discussions. A rewritten version of an earlier case. View Details
Keywords: Partners and Partnerships; Performance Evaluation; Values and Beliefs; Rank and Position; Profit Sharing; Legal Services Industry
Gabarro, John J., and Andrew P. Burtis. "Brainard, Bennis & Farrell (A)." Harvard Business School Case 495-037, February 1995. (Revised October 2006.)
- March 2007 (Revised February 2010)
- Case
Fabindia Overseas Pvt. Ltd.
By: Mukti Khaire and Prabakar (PK) Kothandaraman
Fabindia is a for-profit Indian retail company with the stated mission of providing employment to weavers and traditional handicraft artisans in rural India. Established in 1960 as an exporter of home furnishings, Fabindia has grown as a consumer-facing retailer of... View Details
Keywords: Business Model; For-Profit Firms; Growth and Development Strategy; Supply Chain; Mission and Purpose; Expansion; Retail Industry; India
Khaire, Mukti, and Prabakar (PK) Kothandaraman. "Fabindia Overseas Pvt. Ltd." Harvard Business School Case 807-113, March 2007. (Revised February 2010.)
- Research Summary
Competitive Strategy
Anita M. McGahan and Michael E. Porter and are completing a series of statistical papers on the sources of company and industry profitability. Based on a large new database on the profitability of U.S. business segments between 1981 and 1994, their research examines... View Details
- September 1992 (Revised August 2010)
- Case
The Carried Interest
By: Henry B. Reiling
Makes the point that general partners and others frequently contract to receive a share of any profits that the venture they manage generates. This practice raises the question of whether the value of this contract right should be taxed when it is received or only when... View Details
Keywords: Venture Capital; Cash Flow; Profit Sharing; Taxation; Contracts; Business or Company Management; Partners and Partnerships
Reiling, Henry B. "The Carried Interest." Harvard Business School Case 293-043, September 1992. (Revised August 2010.)
- May 2024
- Supplement
Net Protections (D)
By: Ramon Casadesus-Masanell, Nobuo Sato and Akiko Kanno
Finally, in Case D, in mid-2023, the company is considering further changes to its overall portfolio to continue driving profitable growth. View Details
Casadesus-Masanell, Ramon, Nobuo Sato, and Akiko Kanno. "Net Protections (D)." Harvard Business School Supplement 724-471, May 2024.
Interview with Rajiv Lal
Rajiv Lal talks to Mint about the challenges Indian retailers face, issues of profitability and impact of FDI on kirana stores.
- 30 Oct 2018
- News
Global talent fosters innovation and collaborative patents
- 19 Dec 2013
- News
Making the Case for Corporate Tax Reform
- October 1984
- Case
Citibank Indonesia
Describes a dilemma faced by Citibank's country manager for Indonesia. His superiors have asked him to raise his profit goal for 1984. But to produce increased profits he would either have to reduce the amount lent at below-market rates, particularly to prime customers... View Details
Keywords: Cost vs Benefits; Multinational Firms and Management; Banks and Banking; Banking Industry; Indonesia
Merchant, Kenneth A. "Citibank Indonesia." Harvard Business School Case 185-061, October 1984.
- August 2018 (Revised February 2023)
- Case
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
By: Jill Avery and Ayelet Israeli
As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Consumer Behavior; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Social Media; E-commerce; Analytics and Data Science; Health Industry; Consumer Products Industry; United States; North America; Europe
Avery, Jill, and Ayelet Israeli. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Case 519-011, August 2018. (Revised February 2023.)
Leonard A. Schlesinger
Leonard A. Schlesinger is Baker Foundation Professor at the Harvard Business School where he serves as Chair of the School’s Practice based faculty and faculty Chair of the MBA Field Global Immersion program. He has served as a member of the HBS faculty from 1978 to... View Details