Publications
Publications
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(2,973)
- Faculty Publications (530)
- January 1995
- Background Note
Note on Foreign Direct Investment
By: Debora L. Spar
Between 1985 and 1990, the global economy witnessed an unprecedented surge in flows of foreign direct investment (FDI). This sudden increase called back into prominence the range of questions that have long surrounded FDI. What causes firms to expand or contract their... View Details
Keywords: Foreign Direct Investment
- September 1994
- Case
Otis Elevator Company: China Joint Venture (D)
Describes a set of challenges facing Otis Elevator's joint venture in China as it seeks to expand to other regions of the country. A rewritten version of an earlier case. View Details
- June 1994 (Revised March 1995)
- Case
Swissair's Alliances (A)
By: David B. Yoffie
Swissair established two alliance networks in 1989 in order to improve its competitiveness. In order to evaluate the benefits of the alliances, Swissair's history, products, and cost structure are described, as is the international airline industry and the major... View Details
- April 1994 (Revised March 1995)
- Case
China (C): Energy and the Environment
Describes energy and environmental policy in China during the period 1980-1993. China has implemented ambitious plans for electrification and the substitution of fossil fuels (mostly coal) for biomass. The environmental consequences of these changes, at the local and... View Details
- 1994
- Book
The Making of Global Enterprises
By: G. Jones
This volume presents new insights on the history of international business. Two main themes are addressed: how and when has global business developed over the last century? and what has been its impact on host economies? The volume includes a pioneering study by Mira... View Details
- October 1993 (Revised December 2003)
- Case
Bausch & Lomb: Regional Organization
By: John A. Quelch
The CEO of Bausch & Lomb is contemplating replacing an international division with three regional divisions to sustain the company's growth, especially in international markets, and to add value to customers. View Details
- June 1993 (Revised December 1994)
- Case
Milkpak Limited.: International Joint Venture
By: John A. Quelch
Considers a Pakistani company's decision to conduct a joint venture with a foreign multinational. In 1987, Milkpak Ltd. had successfully developed a market for sterilized milk and wanted to produce other value-added food products. The company was evaluating the best... View Details
- May 1992 (Revised January 2000)
- Supplement
ABB: Accountability Times Two (A)
By: Robert L. Simons
Describes the complexity of setting and reconciling performance targets in a global, matrix company. The president of the Finnish industry and rail transport company has received targets from two bosses--his regional superior and his business area superior. Each has... View Details
- 1992
- Other Unpublished Work
Conflict or Indifference: U.S. Multinationals in a World of Regional Trading Blocs
By: L. T. Wells Jr.
- 1991
- Book
Advantage Sweden
By: Michael E. Porter, Orjan Solvell and I. Zander
- September 1990 (Revised June 1991)
- Case
Otis Elevator Co.: China Joint Venture (A)
Examines Otis's market entry strategy in China through a joint venture with Tianjin Elevator Works. The teaching objective is a basic evaluation of a joint venture in a developing country. May be used with Otis Elevator Co.: China Joint Venture (B1), (B2), and (D). View Details
- April 1990
- Case
Nestle Alimentana S.A. -- Infant Formula (Abridged)
By: James E. Austin
The new vice president of infant and dietetic products of Nestle Alimentana S.A. has to make recommendations on the company's marketing programs for its infant formulas in developing countries. The U.S. subsidiary is currently the target of a consumer boycott because... View Details
- December 1988 (Revised December 1989)
- Background Note
Country Analysis Framework
By: James E. Austin
Presents basic framework for country analysis as used in Business, Government, and the International Economy course. View Details
- November 1986 (Revised December 1992)
- Case
Kentucky Fried Chicken (Japan) Ltd.
Describes the internationalization of the Kentucky Fried Chicken (KFC) fast food chain, focusing on KFC's entry into Japan. An entrepreneurial country general manager, Lou Weston, battles numerous problems to establish the business and is eventually highly successful.... View Details