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      • October 1995 (Revised December 1995)
      • Case

      Marketing the National Hockey League

      By: V. Kasturi Rangan and Marie Bell
      One third of the 24 National Hockey League (NHL) teams are unprofitable. Another third are barely profitable. This case provides the background and market research data to help the senior managers of the NHL make decisions pertaining to how they would like to grow the... View Details
      Keywords: Advertising; Decision Choices and Conditions; Management Analysis, Tools, and Techniques; Marketing Channels; Marketing Strategy; Research; Sports Industry
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      Rangan, V. Kasturi, and Marie Bell. "Marketing the National Hockey League." Harvard Business School Case 596-059, October 1995. (Revised December 1995.)
      • October 1995
      • Case

      DISC (A) (Abridged)

      By: Nitin Nohria and Scott A. Snook
      Follows the development and implementation of fundamental organizational change in a large government bureaucracy. The case is set in the Defense Industrial Supply Center (DISC) and follows two senior leaders as they grapple with issues of fundamental change in a... View Details
      Keywords: Government Administration; Organizational Change and Adaptation; Restructuring; Transformation; Decision Choices and Conditions; National Security; Leadership Style
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      Nohria, Nitin, and Scott A. Snook. "DISC (A) (Abridged)." Harvard Business School Case 496-029, October 1995.
      • 1995
      • Book

      Global Marketing Management: Cases and Readings

      By: Robert D. Buzzell, John A. Quelch and Christopher A. Bartlett
      Keywords: Globalization; Marketing; Management
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      Buzzell, Robert D., John A. Quelch, and Christopher A. Bartlett. Global Marketing Management: Cases and Readings. 3rd ed. Reading, MA: Addison-Wesley Publishing Company, 1995.
      • September 1995 (Revised March 1998)
      • Case

      Argentina's YPF Sociedad Anonima (B)

      By: Michael Y. Yoshino and Carin-Isabel Knoop
      YPF, a recently privatized and restructured Argentine-based oil company now turns its attention to international expansion and faces an opportunity to acquire Maxus, a troubled U.S. oil company. The case discusses whether the company should go ahead with the proposed... View Details
      Keywords: Acquisition; Non-Renewable Energy; Globalization; Emerging Markets; Market Entry and Exit; Privatization; Natural Environment; Expansion; United States; Argentina
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      Yoshino, Michael Y., and Carin-Isabel Knoop. "Argentina's YPF Sociedad Anonima (B)." Harvard Business School Case 396-024, September 1995. (Revised March 1998.)
      • September 1995
      • Case

      Ares-Serono

      By: Michael Y. Yoshino, Jean-Pierre Jeannet and Carin-Isabel Knoop
      Ares Serono, a medium-size Swiss pharmaceutical company, is the global leader in the field of fertility drugs. The company has successfully transformed into one of the very few biotech firms in Europe. The case treats a set of major strategic and organizational... View Details
      Keywords: Geographic Location; Globalized Firms and Management; Asset Management; Balance and Stability; Expansion; Digital Platforms; Leadership Development; Health Care and Treatment; Transformation; Family Business; Problems and Challenges; Pharmaceutical Industry; Biotechnology Industry; Switzerland; Europe
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      Yoshino, Michael Y., Jean-Pierre Jeannet, and Carin-Isabel Knoop. "Ares-Serono." Harvard Business School Case 396-035, September 1995.
      • 1995
      • Chapter

      The Informational Role of Asset Prices: The Case of Implied Volatility

      By: Zvi Bodie and Robert C. Merton
      Keywords: Asset Pricing; Price; Volatility; Information
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      Bodie, Zvi, and Robert C. Merton. "The Informational Role of Asset Prices: The Case of Implied Volatility." Chap. 6 in The Global Financial System: A Functional Perspective, by D. B. Crane, K. A. Froot, Scott P. Mason, André Perold, R. C. Merton, Z. Bodie, E. R. Sirri, and P. Tufano, 197–224. Boston: Harvard Business School Press, 1995.
      • August 1995 (Revised December 2003)
      • Case

      Cricket Road, 503

      By: William J. Poorvu and Donald A. Brown
      In September 2003, Mason Sexton, a young, inexperienced developer, was making plans to replace a rooming house he had inherited next to the University of Virginia campus in Charlottesville with a new 14-unit, 5-story apartment house. His attempts to assemble the... View Details
      Keywords: Property; Entrepreneurship; Housing; Buildings and Facilities; Construction; Risk and Uncertainty; Management Practices and Processes; Real Estate Industry; United States
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      Poorvu, William J., and Donald A. Brown. "Cricket Road, 503." Harvard Business School Case 396-001, August 1995. (Revised December 2003.)
      • August 1995 (Revised August 1995)
      • Case

      CIGNA Property and Casualty Reengineering (A)

      By: Richard L. Nolan, Donna B. Stoddard, Chiara Francalanci and Elise C Martin
      Reengineering was introduced at CIGNA Corp. in 1988. CIGNA entered a second wave reengineering effort through a major project at CIGNA P&C, one of CIGNA's larger businesses. P&C was in financial crisis and as a result brought in a new executive team in 1991 to head the... View Details
      Keywords: Transformation; Cost vs Benefits; Design; Growth and Development; Analytics and Data Science; Growth and Development Strategy; Balanced Scorecard; Financial Crisis; Crisis Management; Projects; Information Technology; Insurance Industry
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      Nolan, Richard L., Donna B. Stoddard, Chiara Francalanci, and Elise C Martin. "CIGNA Property and Casualty Reengineering (A)." Harvard Business School Case 196-059, August 1995. (Revised August 1995.)
      • 1995
      • Chapter

      Investment in Pollution Compliance Options: The Case of Georgia Power

      By: F. L. Reinhardt and M. Edleson
      Keywords: Pollutants; Investment; Environmental Sustainability; Corporate Social Responsibility and Impact; Energy Industry; Georgia (state, US)
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      Reinhardt, F. L., and M. Edleson. "Investment in Pollution Compliance Options: The Case of Georgia Power." In Real Options in Capital Investment: Models, Strategies, and Applications, edited by L. Trigeorgis. Westport, CT: Praeger, 1995.
      • July 1995 (Revised April 1999)
      • Case

      Becton Dickinson (E): An Assessment of Strategic Human Resource Management Profiling

      By: Michael Beer and Pamela J. Maus
      This case presents an assessment of the strategic human resource management (SHRM) profiling process implemented at Becton Dickinson. It explores the questions the assessment raised about the viability of the process and what aspects might be changed if the process is... View Details
      Keywords: Change Management; Human Resources; Management Practices and Processes; Strategic Planning; Health Industry
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      Beer, Michael, and Pamela J. Maus. "Becton Dickinson (E): An Assessment of Strategic Human Resource Management Profiling." Harvard Business School Case 496-007, July 1995. (Revised April 1999.)
      • June 1995 (Revised June 1996)
      • Case

      White Nights and Polar Lights: Investing in the Russian Oil Industry

      By: Debora L. Spar
      In the latter half of the 1980s, the collapse of the Soviet empire created an unprecedented opportunity for Western businesses. Among those most attracted were the oil firms, who rushed to investigate Russia's vast petroleum reserves. But, as they soon discovered,... View Details
      Keywords: Risk and Uncertainty; Market Entry and Exit; Foreign Direct Investment; Energy Sources; Energy Industry; Russia
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      Spar, Debora L., William W. Jarosz, and Julia Kou. "White Nights and Polar Lights: Investing in the Russian Oil Industry." Harvard Business School Case 795-022, June 1995. (Revised June 1996.)
      • June 1995 (Revised September 1996)
      • Case

      Union Carbide's Bhopal Plant (A)

      By: Debora L. Spar
      In December 1984, a Union Carbide plant in Bhopal, India, sprung a leak, releasing thousands of gallons of highly toxic gas into the atmosphere. By the time the leak was sealed, over 2,000 people had died. In a series of three excerpts from published accounts, the case... View Details
      Keywords: Ethics; Corporate Social Responsibility and Impact; Chemicals; Foreign Direct Investment; Chemical Industry; United States; India
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      Spar, Debora L., Suzanne Hull, and Julia Kou. "Union Carbide's Bhopal Plant (A)." Harvard Business School Case 795-070, June 1995. (Revised September 1996.)
      • June 1995
      • Case

      Northern Telecom and Netas (B): Transferring Technology to Central Asia

      By: Rosabeth M. Kanter, Kalman D. Applbaum and Pamela A. Yatsko
      In the early 1990s, the Turkish telecommunications firm, Netas, established joint ventures in Azerbaijan and Kazakhstan as miniature replications of Netas's own experience on the receiving end of technology transfer with Netas's 51% owner, Northern Telecom. This case... View Details
      Keywords: Joint Ventures; Mobile and Wireless Technology; Change Management; Transition; Developing Countries and Economies; Organizational Change and Adaptation; Learning; Technology Adoption; Telecommunications Industry; Turkey; Kazakhstan; Azerbaijan
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      Kanter, Rosabeth M., Kalman D. Applbaum, and Pamela A. Yatsko. "Northern Telecom and Netas (B): Transferring Technology to Central Asia." Harvard Business School Case 395-088, June 1995.
      • June 1995
      • Case

      Northern Telecom and Tong Guang Electronics (B): Building Success

      By: Rosabeth M. Kanter and Pamela A. Yatsko
      This case continues the story of the joint venture in China between Northern Telecom (Nortel) of Canada and Tong Guang Electronics of China. It shows how North Americans learned to operate in a very different cultural environment in China and provides an opportunity to... View Details
      Keywords: Mobile and Wireless Technology; Joint Ventures; Change Management; Organizational Culture; Leadership; Cross-Cultural and Cross-Border Issues; Culture; Telecommunications Industry; Manufacturing Industry; Canada; China
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      Kanter, Rosabeth M., and Pamela A. Yatsko. "Northern Telecom and Tong Guang Electronics (B): Building Success." Harvard Business School Case 395-083, June 1995.
      • June 1995 (Revised November 1996)
      • Case

      Northern Telecom and Tong Guang Electronics (C): Future Challenges

      By: Rosabeth M. Kanter and Pamela A. Yatsko
      This case considers the future challenges facing the Northern Telecom joint venture in China with Tong Guang Electronics. Asks how well the start-up and transition have been managed and whether the right foundation has been laid for the future. View Details
      Keywords: Joint Ventures; Growth Management; Business Startups; Change Management; Transition; Corporate Strategy; Telecommunications Industry; Electronics Industry; Canada; China
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      Kanter, Rosabeth M., and Pamela A. Yatsko. "Northern Telecom and Tong Guang Electronics (C): Future Challenges." Harvard Business School Case 395-084, June 1995. (Revised November 1996.)
      • June 1995 (Revised September 2019)
      • Teaching Note

      Richardson Sheffield

      By: Christopher A. Bartlett and Ashish Nanda
      This note was prepared to aid instructors in the use of "Richardson Sheffield," HBS No. 392-089. The case traces Bryan Upton’s 20-plus years as managing director of a Sheffield-based cutlery company and describes the strategic and organizational actions he took to... View Details
      Keywords: Development; General Management; Human Resources; Management; Leadership; Strategy; United Kingdom
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      Bartlett, Christopher A., and Ashish Nanda. "Richardson Sheffield." Harvard Business School Teaching Note 395-212, June 1995. (Revised September 2019.)
      • June 1995
      • Article

      The Challenges of Investor Communication: The Case of CUC International, Inc.

      By: Paul M. Healy and Krishna G. Palepu
      Keywords: Communication; Business Ventures; Problems and Challenges
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      Healy, Paul M., and Krishna G. Palepu. "The Challenges of Investor Communication: The Case of CUC International, Inc." Journal of Financial Economics 38, no. 2 (June 1995): 111–140.
      • May 1995 (Revised April 1998)
      • Case

      AT&T Paradyne

      By: Robert S. Kaplan
      A company making data communication devices has adopted a Total Quality philosophy for working with suppliers, employees, and customers. The finance group finds its existing cost system has become obsolete because of a shift from manual to automatic production... View Details
      Keywords: Decisions; Product; Corporate Accountability; Activity Based Costing and Management; System; Performance Efficiency; Financial Reporting; Operations; Technology Industry; Telecommunications Industry
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      Kaplan, Robert S. "AT&T Paradyne." Harvard Business School Case 195-165, May 1995. (Revised April 1998.)
      • April 1995 (Revised December 2006)
      • Case

      Identify the Nonprofit

      By: Regina E. Herzlinger and Ramona Hilgenkamp
      This case presents financial statements and selected ratios for seven unidentified nonprofit organizations and asks that each set of financial information be matched with one of the following nonprofit entities: a public television station, a suburban hospital, a... View Details
      Keywords: Nonprofit Organizations; Financial Statements
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      Herzlinger, Regina E., and Ramona Hilgenkamp. "Identify the Nonprofit." Harvard Business School Case 195-215, April 1995. (Revised December 2006.)
      • April 1995 (Revised July 1996)
      • Case

      Governance at Metallgesellschaft (A)

      By: Jay W. Lorsch and Samanta Graff
      MG Corp., a U.S. subsidiary of Germany's international conglomerate, Metallgesellschaft, engaged in a disastrous hedging strategy that nearly dragged the entire enterprise into bankruptcy. This case explores issues of responsibility and accountability among the... View Details
      Keywords: Business Subsidiaries; Corporate Accountability; Business Conglomerates; Governing and Advisory Boards; Insolvency and Bankruptcy; Corporate Governance; Mining Industry; Chemical Industry; Germany; United States
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      Lorsch, Jay W., and Samanta Graff. "Governance at Metallgesellschaft (A)." Harvard Business School Case 495-055, April 1995. (Revised July 1996.)
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