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Show Results For
- All HBS Web
(2,225)
- People (22)
- News (612)
- Research (1,020)
- Events (30)
- Multimedia (17)
- Faculty Publications (515)
- August 2017 (Revised December 2018)
- Case
Tamarin App: Natural Language Processing
By: Srikant M. Datar and Caitlin N. Bowler
In this case, students explore the challenges of using sentiment analysis to monitor and understand public perception around a software application, Tamarin SEO App. Technical topics include building a filtering classifier using naive Bayes and sentiment analysis This... View Details
Keywords: Data Science; Branding; Data Analytics; Analytics and Data Science; Brands and Branding; Analysis; Perception; Planning
Datar, Srikant M., and Caitlin N. Bowler. "Tamarin App: Natural Language Processing." Harvard Business School Case 118-015, August 2017. (Revised December 2018.)
- 10 May 2015
- Blog Post
Brand Strategist Turns Entrepreneur
space early as a first year student when we would have random meetings there for FIELD 1. Every moment, room and resource within the first floor iLab center has been thoughtfully designed to assist... View Details
- 03 Dec 2015
- Blog Post
4 Things You Need to Know About Independent Projects
their time with us. While the first year curriculum gives all students the same foundational business skill set, the second year is more of a choose-your-own-adventure story. Some students choose to continue taking a broad swathe of courses, while others concentrate in... View Details
- 07 Oct 2019
- HBS Seminar
Tristan Botelho, Yale University
- April 2019
- Article
Shooting the Messenger
By: Leslie John, Hayley Blunden and Heidi Liu
Eleven experiments provide evidence that people have a tendency to “shoot the messenger,” deeming innocent bearers of bad news unlikeable. In a preregistered lab experiment, participants rated messengers who delivered bad news from a random drawing as relatively... View Details
Keywords: Judgment; Communication; Sense-making; Attribution; Disclosure; Interpersonal Communication; Perception; Judgments; Motivation and Incentives
John, Leslie, Hayley Blunden, and Heidi Liu. "Shooting the Messenger." Journal of Experimental Psychology: General 148, no. 4 (April 2019): 644–666.
- Article
Avoiding Overhead Aversion in Charity
By: Uri Gneezy, Elizabeth A. Keenan and Ayelet Gneezy
Donors tend to avoid charities that dedicate a high percentage of expenses to administrative and fundraising costs, limiting the ability of nonprofits to be effective. We propose a solution to this problem: Use donations from major philanthropists to cover overhead... View Details
Gneezy, Uri, Elizabeth A. Keenan, and Ayelet Gneezy. "Avoiding Overhead Aversion in Charity." Science 346, no. 6209 (October 31, 2014): 632–635.
- 15 May 2019
- HBS Seminar
Pascaline Dupas, Stanford University
- Research Summary
Microfinance
"Tying Odysseus to the Mast: Evidence from a Commitment Savings Product in the Philippines." (with Dean Karlan and Wesley Yin) Quarterly Journal of Economics 121, no. 2, 2006.
- Research Summary
Motivation and Incentive Design
Professor Ashraf's research in motivation and incentives focuses on how to design incentives in sectors where it is important that individuals are motivated by service, such as healthcare or environmental conservation. An important lever is the... View Details
- December 2023
- Article
Save More Today or Tomorrow: The Role of Urgency in Precommitment Design
By: Joseph Reiff, Hengchen Dai, John Beshears, Katherine L. Milkman and Shlomo Benartzi
To encourage farsighted behaviors, past research suggests that marketers may be wise to invite consumers to pre-commit to adopt them “later.” However, the authors propose that people will draw different inferences from different types of pre-commitment offers, and that... View Details
Reiff, Joseph, Hengchen Dai, John Beshears, Katherine L. Milkman, and Shlomo Benartzi. "Save More Today or Tomorrow: The Role of Urgency in Precommitment Design." Journal of Marketing Research (JMR) 60, no. 6 (December 2023): 1095–1113.
- April 2013
- Article
Information and Subsidies: Complements or Substitutes?
By: Nava Ashraf, B. Kelsey Jack and Emir Kamenica
Does providing information about a product affect the impact of price subsidies on purchases of new or unfamiliar products? This question is particularly relevant for the introduction of health products in developing countries where consumers may be uncertain about... View Details
Ashraf, Nava, B. Kelsey Jack, and Emir Kamenica. "Information and Subsidies: Complements or Substitutes?" Journal of Economic Behavior & Organization 88 (April 2013): 133–139.
- 17 Apr 2007
- First Look
First Look: April 17, 2007
http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=807123 Project Finance Acronyms Harvard Business School Note 207-086 Contains two parts: Part I contains a list of more than 500 acronyms for official institutions and other project finance terms; Part II... View Details
Keywords: Martha Lagace
- Research Summary
Optimal Decision Making Under Uncertainty
Inventory control problems in supply chains. In this stream of theoretical research, Professor Goh has investigated how inventory should be optimally managed in supply chains. Specifically, he has studied how supply chains can make decisions to operate... View Details
- January 23, 2023
- Article
Digital Public Health Interventions at Scale: The Impact of Social Media Advertising on Beliefs and Outcomes Related to COVID Vaccines
By: Susan Athey, Kristen Grabarz, Michael Luca and Nils Wernerfelt
Public health organizations increasingly use social media advertising campaigns in pursuit of public health goals. In this paper, we evaluate the impact of about $40 million of social media advertisements that were run and experimentally tested on Facebook and... View Details
Keywords: COVID-19 Pandemic; Public Health; Vaccines; Social Media; Advertising; Power and Influence; Health Care and Treatment
Athey, Susan, Kristen Grabarz, Michael Luca, and Nils Wernerfelt. "Digital Public Health Interventions at Scale: The Impact of Social Media Advertising on Beliefs and Outcomes Related to COVID Vaccines." e2208110120. Proceedings of the National Academy of Sciences 120, no. 5 (January 23, 2023).
- 21 Oct 2015
- HBS Seminar
Shai Bernstein, Assistant Professor of Finance, Stanford University Graduate School of Business
- Research Summary
Overview
I am an ethnographer and field researcher studying how people experience and interpret their work and cultural contexts, as well as how this shapes inequality and organizational outcomes like normative control. I specialize in utilizing in-depth, inductive field... View Details
Allison H. Mnookin
Allison Mnookin is a Senior Lecturer of Business Administration in the Technology and Operations Management (TOM) Unit at the Harvard Business School. She currently teaches the TOM and FIELD Global Immersion courses in the required MBA curriculum. In addition, she... View Details
- 22 Mar 2010
- Research & Ideas
One Strategy: Aligning Planning and Execution
Traditionally, my academic field has argued that big companies have trouble innovating because their businesses are too complex, with assets, processes, and capabilities that make the organization inflexible. However, those same assets... View Details
- 06 Aug 2014
- Research & Ideas
Climbing Down from the Ivory Tower
researchers design an experiment among themselves, only going to the field when they're ready to conduct the experiment on members of the community. In this case, though, the... View Details