Publications

April 2020 (Revised January 2021)
Module Note

Crafting Strategy

By: Ramon Casadesus-Masanell, Ashish Nanda and Jan Rivkin

This note provides an introduction to crafting strategy following an options-led approach. It provides an overview of scenario planning, and it prepares students to describe firm strategy with succinct strategy statements. The note also briefly outlines other... View Details

Keywords: Strategy Formulation; Options; Scenario Planning; Scenarios; Strategy Definition; Strategy; Strategic Planning

May 1998 (Revised September 1999)
Background Note

Note on Managed Care

By: Richard M.J. Bohmer

Presents an overview of managed care. Describes the relationship between provider and insurance companies, examines the implications for consumers, and discusses financial arrangements and operational characteristics commonly observed in the industry. Also provides a... View Details

Keywords: Customers; Insurance; Health Care and Treatment; Service Operations; Relationships; Insurance Industry

July 1986 (Revised May 1993)
Supplement

Mason Instrument, Inc.--1986 (B): Electronics Guidance System for the Cherokee Missile

Provides additional data concerning the bid. View Details

Keywords: Bids and Bidding; Technology Industry; Public Administration Industry; United States

22 Apr 2021
Blog Post

Launching the Women in Tech Initiative at HBS

behind the group was to address the lack of diversity in technology and provide a platform to connect HBS women as they embark on their own journey in technology. The Motivation Historically, women faced widespread challenges in gaining... View Details

September 1989
Supplement

Vinod Khosla and Sun Microsystems (B)

Provides a continuation of the (A) case. View Details

August 2018 (Revised October 2019)
Case

C3.ai—Driven to Succeed

By: Robert Simons and George Gonzalez

CEO Tom Siebel navigates his artificial intelligence (ai) startup through a series of pivots, market expansions, and even an elephant attack to become a leading platform ad service provider. The case describes his unusual management approach emphasizing employee... View Details

November 2016
Case

Transformation at Eli Lilly & Co. (A)

By: William R. Kerr and Alexis Brownell

Faced with the imminent loss of 40% of its revenues due to patent expirations, pharma giant Eli Lilly sets out on a dramatic transformation process in 2009. The case considers how Lilly restructured the organization into business areas to aid better decision-making,... View Details

Keywords: Eli Lilly; Restructuring; R＆D; Transformation; Organizational Change and Adaptation; Organizational Structure; Pharmaceutical Industry; Indianapolis

Program

Managing Turbulence

Expand your personal and professional network Extend your network by working with accomplished executives from various backgrounds, industries, and countries around the globe Build relationships with a diverse group of peers who can View Details

25 Feb 2019
Research & Ideas

How Gender Stereotypes Kill a Woman’s Self-Confidence

man estimated her score to be 0.58 points lower, a statistically significant gap. Even more surprising, even after participants were provided with feedback about how they performed, this gender gap in how well they perceived they did... View Details

Keywords: by Dina Gerdeman

Program

High Potentials Leadership Program

personal goals Expand your personal and professional network Extend your network by living and working with accomplished executives from various backgrounds, industries, and countries across the globe Build relationships with a diverse group of peers who can View Details

September 2023
Case

Trilling Foods: Managing People with Data

By: Alexandra C. Feldberg and Jeffrey T. Polzer

Trilling Foods, a regional bricks-and-mortar grocery chain, has recently provided its frontline managers with new tools for using data. Allison Andersen, Trilling’s VP of Data Science, has spearheaded these efforts. Yet, as she works with Kent Wade, the general manager... View Details

Keywords: Digital Transformation; Management Practices and Processes; Training; Organizational Change and Adaptation; Food and Beverage Industry; Retail Industry

November 2010 (Revised May 2012)
Background Note

Assessing a Company's Future Financial Health

By: Thomas R. Piper

The case provides students with (1) an understanding of the essence of long-term financial health; (2) familiarity with the calculation and meaning of various financial ratios; and (3) an understanding of the influence of a company's operating and competitive... View Details

Keywords: Financial Condition; Forecasting and Prediction; Investment Return; Operations; Competitive Strategy

April 2018 (Revised July 2018)
Case

Maersk: Betting on Blockchain

By: Rajiv Lal and Scott Johnson

In March 2018, international shipping giant Maersk is getting ready to debut a trade digitization platform. Maersk hopes the platform will help streamline global trade since shipping goods internationally is an extraordinarily complicated and inefficient process.... View Details

Keywords: Maersk; IBM; Blockchain; Shipping; Shipping Line; Trade; Bitcoin; Digitization; Container Shipping; Joint Ventures; Ship Transportation; Transportation Networks; Digital Platforms; Information Technology; Technology Adoption; Applications and Software; Shipping Industry; Technology Industry

Alan MacCormack is the MBA Class of 1949 Adjunct Professor of Business Administration at the Harvard Business School, a member of The Digital, Data, and Design (D^3) Institute at Harvard, and a core faculty member... View Details

Keywords: automotive; communications; computer; e-commerce industry; electronics; high technology; information technology industry; internet; semiconductor; software; telecommunications; venture capital industry

March 1989 (Revised September 1995)
Background Note

Management Support Systems

By: Lynda M. Applegate

Provides a technical overview of executive information systems. View Details

Keywords: Management Systems

Find at Harvard

October 1999 (Revised July 2007)
Background Note

A Note on the Initial Public Offering Process

By: Josh Lerner

Provides an overview of the going public process. View Details

Keywords: Initial Public Offering; Going Public

May 1997 (Revised January 2000)
Supplement

Japan Confronts an Interdependent World, Supplement 1997

By: Richard H.K. Vietor and Eilene Zimmerman

Provides an update. Designed as a class handout. View Details

Keywords: Japan; United States

Find at Harvard

September 1994
Supplement

Time Life, Inc. (B)

By: David A. Garvin and Jonathan West

Provides a brief update to the (A) case. View Details

Keywords: Publishing Industry