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- All HBS Web
(850)
- People (1)
- News (164)
- Research (610)
- Events (4)
- Multimedia (1)
- Faculty Publications (230)
- 14 Jul 2003
- Research & Ideas
Keeping Your Balance With Customers
Industrial Era, product innovation and operations management predominated. Product innovation ensured the continuous flow of new products that would sustain growth or market share or both. Operations management ensured that costs and... View Details
Keywords: by Robert S. Kaplan & David P. Norton
- 01 Mar 2011
- News
Where the Jobs Are
approach to taking a more in-depth look at a single topic through the experiences of alumni and the insights of faculty experts. HBS alumni interviewed for this issue lead companies ranging in size from a global powerhouse to just twenty... View Details
- 21 Jul 2003
- Research & Ideas
Don’t Get Buried in Customer Data—Use It
top players' market share declined more than 10 percent. Not surprisingly, many executives' faith in CRM has waned. In a 2001 Bain & Co. survey of the 25 most popular management tools, CRM was ranked near the bottom. In a follow-up... View Details
Keywords: by Jean Ayers
- 01 Jun 2018
- News
Up by the Roots
intent on what Gotsch and her colleague, a senior capital markets consultant at Accenture, had to say—or more precisely, what they had come to ask: Where, exactly, do you look for new and innovative financial technology? The response was... View Details
- 10 Mar 2015
- Research & Ideas
The Surprising Winners and Losers in the Retail Revolution
three-part interview with Harvard Business School Marketing professors Rajiv Lal and José B. Alvarez, they discuss who is winning this revolution and which brands appear to be losing ground. Sean Silverthorne: Among the retailers you have... View Details
- 01 Sep 2008
- News
Negative Ad Power
and independents in the center to cobble together a winning coalition. The default position is big-tent appeals or, especially for the underdog, negative attacks on the opponent’s character, experience, and leadership potential. Also, businesses worry about growing the... View Details
- 01 Apr 2001
- News
Big Deals: Project Finance Helps Mitigate Risk in Large-Scale Investments
high leverage and its effects on managerial incentives and firm performance,” says Esty. “The projects I currently study are financed with 65 to 90 percent debt, compared with 25 to 35 percent for the typical industrial firm.” Both the View Details
Leslie Wexner
Victoria’s Secret and turning them into profitable enterprises. In his companies, Wexner has created one of the leading specialty fashion enterprises, serving every market from contemporary women’s wear and plus View Details
Keywords: Retail
- 02 Apr 2015
- Research & Ideas
Digital Initiative Summit: Big Messages, Small Screens, Many Choices
Business Administration and Chair of the General Management Program at HBS. Gupta, whose current academic interests lie in mobile advertising, mobile payments, and mobile commerce, described the difficult landscape confronting marketers... View Details
- 08 Jun 2009
- Research & Ideas
The Return of the Salesman
Throughout history salespeople have come in all sizes and stripes—peddlers, drummers, canvassers, agents, sales reps, and of course the iconic door-to-door salesman. But it's only been relatively recently that historians have focused... View Details
- 19 Mar 2006
- Research & Ideas
Unlocking Your Investment Capital
size of the company's assets? The management of financial risks is not just a matter of "protecting" the firm against adverse events. A: As an accounting identity, the total value and the total risk of the assets of the firm... View Details
- Web
Company Filings and Annual Reports | Baker Library
Help Center Company Filings and Annual Reports Guide to Baker Library's collection of corporate reports, both current and historical. In the U.S., the Securities and Exchange Commission (SEC) regulates the nation's securities markets to... View Details
- 11 Nov 2020
- Research & Ideas
How Hackathons Help Decide Platform Winners and Losers
competitive challenges facing software companies. Their market success depends largely on persuading the above-mentioned developers to write for their platforms. A new research paper suggests that the two sides can serve their own best... View Details
- 17 Sep 2001
- Research & Ideas
Why E-commerce Didn’t Die With the Fall of Webvan
delivery services should not be discounted too soon, according to HBS professor and marketing specialist John A. Deighton. As Deighton explained in the article "Who Wanted Webvan to Survive?" published last summer in The Boston... View Details
- 22 Jan 2001
- Research & Ideas
Control Your Inventory in a World of Lean Retailing
Manufacturers generally classify products in terms of broad product lines, developing a single marketing strategy and production plan for each line. That makes sense for marketing, but it's a mistake for production. Different SKUs... View Details
- 01 May 2009
- What Do You Think?
Do Innovation and Entrepreneurship Have to Be Incompatible with Organization Size?
Summing Up Where are the leaders that can help elephants avoid a stall? Like a good case study, this month's question divided respondents nearly down the middle on the question of whether or not organizations naturally "stall" because their View Details
Keywords: by Jim Heskett
- Fast Answer
Transforming Health Care Delivery
project sponsors Executive bios Size of organization, i.e., number of employees, revenue Capital IQ - Public and private companies and nonprofit... View Details
- 16 Apr 2001
- Research & Ideas
Making the Most of Government Upheaval
privatization have created unprecedented opportunities for firms of all sizes and varieties to compete in larger markets than ever before. In the process, a handful of global organizations have risen to... View Details
Keywords: by Nancy O. Perry
- 27 Jul 2011
- Research & Ideas
Customer Loyalty Programs That Work
contact those rewards customers who had purchased the tainted pet food. Loyalty program data can be enormously advantageous in other ways, such as helping a retailer perform market research, set pricing strategies, and decide whether and... View Details
- 01 Jun 2014
- News
Case Study: A Souped-Up Strategy
—Stever Robbins (MBA 1991) I'd continue to work the size markets you already have a handle on, but I agree, you could/should start approaching the larger cities. Treat their various neighborhoods with the... View Details