Case Study - Publications - Faculty & Research

19 Jan 2017
Cold Call Podcast

Can Wynton Marsalis and Lincoln Center Save Jazz Music?

Keywords: Re: Rohit Deshpande; Music

07 Nov 2015
News

007 with a smartwatch? Maybe and it might be an Omega

09 Jan 2024
Blog Post

Insights From Harvard Business School’s Peek Program

but also a hub for aspiring leaders across various sectors. In my Authentic Leadership Discussion with Professor DeLong, we discussed the Case Study of Harlem’s Children’s Zone and learned about how his... View Details

02 Aug 2024
HBS Case

How a Mission to Cut Food Waste Launched a Multimillion-Dollar Venture

On a hectic Friday in October 2016, Josh Domingues wondered if he had made a mistake quitting the security of a well-paying job managing contracts for professional hockey players to start a new venture selling nearly expired groceries at discount prices. After all, a... View Details

Keywords: by Lane Lambert; Technology; Information Technology

29 Feb 2016
HBS Case

Bigbelly's Big Bet on the Digital Trash Can

advertising. “Government is a giant customer. They buy a lot of stuff” Harvard Business School professor Mitchell Weiss explores this strategy pivot in a new case on Bigbelly, co-written with case researcher... View Details

Keywords: by Michael Blanding; Energy

27 Jul 2020
Book

Reflection: The Pause That Brings Peace and Productivity

book Step Back: How to Bring the Art of Reflection into Your Busy Life. “We often get advice to reflect, and we often give the advice to reflect. But what is reflection?” Badaracco asks. “And how do busy people find time to reflect?” To answer this question, Badaracco... View Details

Keywords: by Dina Gerdeman

November 2018
Case

Cepuros Foods Malaysia: Finding the Secret Sauce for Growth (Brief Case)

By: John A. Quelch and Katherine B. Hartman

Shelby Diaz, country manager for Cepuros Foods International—Malaysia (CFI-M), must decide a growth strategy for the expansion of CFI-M's line of salsas, particularly regarding whom to target and how to allocate marketing investments. CFI-M could expand aggressively by... View Details

Keywords: Growth and Development Strategy; Marketing Strategy; Marketing Communications; Product Positioning

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July–August 2014
Article

Where to Launch in Africa?

By: Eugene F. Soltes

A case study in the management of new business enterprises in developing countries is examined. A dilemma facing a Malawian entrepreneur in whether to locate a packaging industry new business in his native Malawi or in the larger market of Nigeria is examined.... View Details

Keywords: Business Startups; Entrepreneurship; Developing Countries and Economies; Geographic Location; Decision Making; Africa

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14 Dec 2015
News

Deflategate and the Sustained Success of the New England Patriots

18 Mar 2024
Research & Ideas

When It Comes to Climate Regulation, Energy Companies Take a More Nuanced View

Common wisdom holds that oil and gas companies, electric utilities, and other industries known for their large carbon emissions generally oppose clean energy policies. Now, a study of corporate advocacy spanning 30 years reveals that many companies are more flexible... View Details

Keywords: by Desmond Dodd; Energy; Utilities

Importance of Being Causal

Causal inference is the study of how actions, interventions, or treatments affect outcomes of interest. The methods that have received the lion’s share of attention in the data science literature for establishing causation are variations of randomized... View Details

2012
Article

Exploring Re-Identification Risks in Public Domains

By: Aditi Ramachandran, Lisa Singh, Edward Porter and Frank Nagle

While re-identification of sensitive data has been studied extensively, with the emergence of online social networks and the popularity of digital communications, the ability to use public data for re-identification has increased. This work begins by presenting two... View Details

Keywords: Safety; Analytics and Data Science; Social and Collaborative Networks

Citation

Rem Koning is the Mary V. and Mark A. Stevens Associate Professor at Harvard Business School. He researches and teaches entrepreneurship, exploring the biases and frictions that shape how founders and markets learn. His current research explores... View Details

Keywords: high technology; software; biotechnology

May 2013
Teaching Note

Launching Krispy Natural: Cracking the Product Management Code (Brief Case)

By: Frank V. Cespedes and Heather Beckham

This case study concerns a review and interpretation of test market results for a new packaged good product. The purpose of the case is to provide students with practice and guidelines in the analysis of quantitative test market data while illustrating the roles of... View Details

Keywords: Analytics and Data Science; Analysis; Product Marketing

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06 Feb 2020
Research & Ideas

What We Learned from Reading Jeff Bezos’ Patents

emphasized his business acumen and entrepreneurial qualities. For example, one analyst argued, “He is the Warren Buffett of our generation, period.” Another noted, “I think there is a reasonable case to be made that Jeff Bezos is the... View Details

Keywords: by Tricia Gregg and Boris Groysberg; Retail

August 2013 (Revised July 2014)
Case

Coffee Wars in India: Café Coffee Day Takes On the Global Brands

By: David B. Yoffie and Tanya Bijlani

Café Coffee Day (CCD) is contemplating how to respond to the entry of Starbucks into the Indian coffee chain market. The case study describes the emergence of CCD as the leading coffee chain in India, with over 1,400 cafes in India. In early 2013, Starbucks, the... View Details

Keywords: Strategy; Competitors; Competition; Market Entry and Exit; Retail Industry; India

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16 Nov 2022
News

Investing in Indigenous Sovereignty

15 May 2017
News

New Black Entrepreneurship Course Draws Strong Interest

November 1996 (Revised June 1999)
Case

Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft

By: Marco Iansiti and Alan D. MacCormack

Describes how four companies in the Internet software market approach product development. Drawing upon short case studies of three recent projects, students are invited to synthesize the common attributes of development practice in turbulent environments. View Details

Keywords: Product Development; Internet and the Web; Applications and Software; Situation or Environment; Volatility; Risk and Uncertainty; Research and Development; Information Technology Industry; United States

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