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- All HBS Web
(876)
- People (1)
- News (51)
- Research (771)
- Multimedia (5)
- Faculty Publications (674)
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- 29 Jun 2007
- First Look
First Look: June 29, 2007
GMAC Insurance, the wholly-owned auto insurance subsidiary of General Motors, formed through the merger of two smaller insurance firms, is at a strategic cross-roads. Progressive changed the competitive landscape with its superior pricing... View Details
Keywords: Martha Lagace
- Research Summary
Managing sustainability in supply chains
I am examining codes of conduct, management process standards, and government voluntary programs that address environmental and labor issues, seeking to understand what enables some of these programs to actually deliver on their promise of distinguishing organizations... View Details
- July 2017 (Revised March 2019)
- Technical Note
The Future of Mobility: Economic, Environmental, and Social Implications
By: George Serafeim and David Freiberg
This technical note explores how advancements in technology are fundamentally transforming how consumers interact with mobility. Transformation is being driven by three independent trends: the emergence of affordable electric vehicles, the development of autonomous... View Details
Keywords: Oil & Gas; Automobile Manufacturing; Technological And Scientific Innovation; Mobility; Inequality; Electric Vehicles; Ride-sharing; Ambidexterity; Transformation; Disruption; Change; Technological Innovation; Transportation; Equality and Inequality; Auto Industry; Auto Industry; Auto Industry; Auto Industry
Serafeim, George, and David Freiberg. "The Future of Mobility: Economic, Environmental, and Social Implications." Harvard Business School Technical Note 118-008, July 2017. (Revised March 2019.)
- 04 Jan 2012
- First Look
First Look: January 4
nonfinancial information that has not yet been provided. Globalization and Beauty: A Historical and Firm Perspective Author:G. Jones Publication:EurAmerica 41, no. 4 (December 2011) Abstract This paper uses the beauty industry to explore... View Details
Keywords: Carmen Nobel
- 2007
- Case
The John Deere 8030 Tractor
By: Vijay Govindarajan and Chris Trimble
This is not your grandfather's tractor! Deere & Company created a technological marvel when they created the 8030 tractor, with options such as GPS, AutoTrac, and a high-tech comfortable seat. The case study illustrates the challenges of launching a complex new product... View Details
Keywords: Technological Innovation; Machinery and Machining; Product Launch; Manufacturing Industry; Manufacturing Industry; Manufacturing Industry
Govindarajan, Vijay, and Chris Trimble. "The John Deere 8030 Tractor." 2007. (Case No. 2-0023.)
- August 1983 (Revised March 2011)
- Supplement
Honda (B)
Describes the history of Honda Motor Company from its beginning through its entry into and subsequent dominance of the U.S. market as seen through the eyes of Honda executives. The history of Honda's successful entry into the U.S. market is viewed as highly adaptive... View Details
Christiansen, Evelyn T., and Richard Pascale. "Honda (B)." Harvard Business School Supplement 384-050, August 1983. (Revised March 2011.)
- May 1982 (Revised February 1983)
- Supplement
Ford Motor Co. (C)
Keywords: Auto Industry
Salter, Malcolm S. "Ford Motor Co. (C)." Harvard Business School Supplement 382-165, May 1982. (Revised February 1983.)
- May 1982 (Revised February 1983)
- Case
Ford Motor Co. (A): The Automobile Crisis and Ford's Strategic Posture--1980
Salter, Malcolm S. "Ford Motor Co. (A): The Automobile Crisis and Ford's Strategic Posture--1980." Harvard Business School Case 382-161, May 1982. (Revised February 1983.)
- September 1975
- Case
British Leyland: The Cowley Complex
By: George C. Lodge
Lodge, George C. "British Leyland: The Cowley Complex." Harvard Business School Case 376-051, September 1975.
- August 1998
- Case
General Motors Corp. (D),The : 1993-1996
By: Peter Tufano
The fourth in a four-part series, the case details the financial policies and practices at General Motors from 1990 to 1996. This case describes the set of financial decisions taken by the firm as its business recovered, and focuses on an immediate decision faced by... View Details
Tufano, Peter, Markus Mullarkey, and William J Widlern. "General Motors Corp. (D),The : 1993-1996." Harvard Business School Case 299-009, August 1998.
- Article
Managing Digital Design at BMW
By: Stefan Thomke
Thomke, Stefan. "Managing Digital Design at BMW." Special Issue on The Human Dimensions of Managing Digital Design. Design Management Journal 12, no. 2 (Spring 2001): 20–28.
- November 1968 (Revised January 1988)
- Case
Bultman Automobiles, Inc.
By: David F. Hawkins
Keywords: Auto Industry
Hawkins, David F. "Bultman Automobiles, Inc." Harvard Business School Case 169-019, November 1968. (Revised January 1988.)
- August 2025
- Supplement
Gary Convis: Supplement to 625-003 Knowledge Transfer: Toyota, NUMMI, and GM
By: Willy C. Shih
Set of supplementaru videos featuring Gary Convis, first Plant Manager of NUMMI View Details
Keywords: Culture Change; Organizational Culture; Organizational Change and Adaptation; Factories, Labs, and Plants; Joint Ventures; Transformation; Selection and Staffing; Knowledge Acquisition; Knowledge Sharing; Labor and Management Relations; Auto Industry; Japan; United States
Shih, Willy C. "Gary Convis: Supplement to 625-003 Knowledge Transfer: Toyota, NUMMI, and GM." Harvard Business School Multimedia/Video Supplement 625-715, August 2025.
- October 1989 (Revised May 1990)
- Case
Jaguar plc--1984
By: Timothy A. Luehrman and William Schiano
A vehicle for analyzing the exposure of operating cash flows to exchange rate changes. Considers the value of Jaguar plc at the time of its privatization and share offering in 1984. Jaguar is a major exporter from the United Kingdom and the United States is therefore... View Details
Keywords: Change; Cash Flow; Currency Exchange Rate; Risk Management; Privatization; Valuation; Auto Industry; United Kingdom; United States
Luehrman, Timothy A., and William Schiano. "Jaguar plc--1984." Harvard Business School Case 290-005, October 1989. (Revised May 1990.)
- February 2024 (Revised February 2025)
- Case
Doing Business in Ho Chi Minh City, Vietnam
By: Karen G. Mills, Allison H. Mnookin, Leonard A. Schlesinger, Shu Lin, Julianne Bliss and Morgane Herculano
Le Thi Thu Thuy, Vice Chairwoman of Vingroup, the largest private conglomerate in Vietnam, and Global CEO of VinFast, Vingroup’s automotive subsidiary established in 2017, was contemplating VinFast’s future strategy. Domestically, the EV market in Vietnam was in its... View Details
Keywords: Growth and Development Strategy; Business Conglomerates; Global Strategy; Emerging Markets; Business Strategy; Infrastructure; Competition; Auto Industry; Viet Nam
Mills, Karen G., Allison H. Mnookin, Leonard A. Schlesinger, Shu Lin, Julianne Bliss, and Morgane Herculano. "Doing Business in Ho Chi Minh City, Vietnam." Harvard Business School Case 324-096, February 2024. (Revised February 2025.)
- October 1987 (Revised November 1991)
- Case
Fiat--1986
By: W. Carl Kester and Richard P. Melnick
Describes Fiat's 1986 Euro-equity offering of $2.1 billion of stock. The offering proved to be highly problematic, particularly for the lead manager, Deutsche Bank, and raises questions about the future of the Euro-equity market. Students are provided opportunities to... View Details
Kester, W. Carl, and Richard P. Melnick. "Fiat--1986." Harvard Business School Case 288-003, October 1987. (Revised November 1991.)
- May 2022
- Teaching Note
Volkswagen and Suzuki: A Match Made in Heaven (A)? and An Alliance Breaks Down (B1, B2)
By: Ranjay Gulati and Bradley Turner
Teaching Note for HBS Case Nos. 420-037, 420-038, and 420-039. View Details
- January 1962
- Supplement
Sherman Motor Co., Problem Set
By: John E. Bishop
Keywords: Auto Industry
Bishop, John E. "Sherman Motor Co., Problem Set." Harvard Business School Supplement 107-062, January 1962.
- October 1978
- Supplement
Chrysler U.K. (A): Long-Range Projections
By: Thomas R. Piper
Piper, Thomas R. "Chrysler U.K. (A): Long-Range Projections." Harvard Business School Supplement 279-015, October 1978.
- August 2019
- Case
Volkswagen and Suzuki (A): A Match Made in Heaven?
By: Ranjay Gulati and Saloni Chaturvedi
The alliance between Volkswagen and Suzuki in 2009 was expected to help Volkswagen become the world’s largest carmaker and Suzuki gain expertise in fuel-efficient technologies. In addition, each promised to help the other in the two largest emerging markets. While... View Details
Gulati, Ranjay, and Saloni Chaturvedi. "Volkswagen and Suzuki (A): A Match Made in Heaven?" Harvard Business School Case 420-037, August 2019.