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Show Results For
- All HBS Web
(5,162)
- People (17)
- News (2,028)
- Research (2,487)
- Events (2)
- Multimedia (213)
- Faculty Publications (1,840)
- 29 Oct 2007
- HBS Case
Marketing Maria: Managing the Athlete Endorsement
approach decisions regarding endorsements. Similarly, because star athletes and other celebrities are "brands" that have certain meanings for consumers, companies can spend millions of dollars to align themselves with those... View Details
- 18 May 2015
- Research & Ideas
Advertisers Get Serious About Playing With Their Brands
hard selling—and a great way to do that is to spend a little brand equity on playfulness to spark conversations. The Rules Of Play Marketing—in the form of the mish-mosh of online posting, uploading, commenting, and sharing on YouTube,... View Details
- Profile
Dana Hoffmann
rental process, he suggested, is inefficient and distressing and ready for a technology-based makeover. Hoffmann was intrigued enough to spend much of the next year learning about the rental industry, talking to property managers, large... View Details
- Web
Crafting Your Life: The First 10 Years Post MBA (LIFE) - Course Catalog
navigating life, with all of its twists and turns, with a life partner? How do I think about career/family choices? What does it mean to be part of a dual-career couple? Would I ever consider opting out of the work force? Equipping Yourself for What You Cannot Control... View Details
- Web
CFO Letter - Annual Report 2019
important role in the financial health of Harvard University and its ability to, for example, maintain its AAA bond rating. In fiscal 2019, the HBS surplus accounted for just over one-third of Harvard’s $298 million surplus. Concluding... View Details
- 01 Jun 2005
- News
Bringing Hope to a Violent Land
despite ongoing violence, in meeting the humanitarian needs of the people in Darfur and in other parts of Sudan, without security we cannot fully carry out our mission and our fundamental programs.” Those programs are low-cost, time-tested efforts to improve child... View Details
- 23 Jul 2014
- Lessons from the Classroom
Innovation Is Magic. Really
to understand the real problem that needs to be solved. Some magicians spend a lot of time considering which illusion they want to accomplish before they start working on how to accomplish the trick. Too often, managers rush to develop... View Details
- 26 Mar 2012
- Research & Ideas
What Neuroscience Tells Us About Consumer Desire
is a sophisticated piece of medical equipment that exerts a very strong magnetic field at all times, and it's important to be very careful around it," Karmarkar says. "For example, you cannot take metal into a magnet room!"... View Details
- 22 Sep 2014
- Op-Ed
Online Banks Fill Funding Needs for Small Business
that small businesses spend on filling out paperwork at an average of three conventional banks before securing some form of credit, according to the Federal Reserve Bank of New York's Fall 2013 Small Business Credit Survey. Upon filling... View Details
- 30 Apr 2013
- First Look
First Look: April 30
fail to spend sufficient time learning to understand ourselves and creating our own definition of success? The truth is, it can seem so natural and so much easier to just do what everyone else is doing-for now-leaving it for later to... View Details
Keywords: Sean Silverthorne
- 29 Aug 2017
- First Look
First Look at New Research and Ideas, August 29
defining societal issue of the 21st century. The debate over “who gets what’ underlies policy debates ranging from taxation to health care to wages and permeates society at all levels, attracting increasing... View Details
Keywords: Sean Silverthorne
- Web
HBS - Financials | From the CFO
Activity & Cash Flows Consolidated Balance Sheet Supplemental Financial Information From the CFO In fiscal 2021, Harvard Business School navigated the operational and financial challenges of the global pandemic by staying true to its guiding principles: The School... View Details
- 05 Sep 2012
- First Look
First Look: September 5
http://www.hbs.edu/research/pdf/12-064.pdf Cases & Course MaterialsPerformance Management at Vitality Health Enterprises, Inc. John B. Bingham and Michael BeerHarvard Business School Case 913-501 Vitality View Details
Keywords: Sean Silverthorne
- 04 Jun 2024
- Blog Post
Finding Alignment to Make Impact: Layla Ramirez (MBA 2017)
HBS, Ramirez returned to Danaher, spending two years in Global Talent Management and acting as the de facto Chief Diversity Officer for one of Danaher’s operating companies. That DEI role, in particular, was a spark for Rameriz, and it... View Details
Keywords: All Industries
- 14 Jan 2014
- First Look
First Look: January 14
treated and discharged at a faster rate in the dedicated queuing system than in the pooled queuing system. We conduct additional analyses to rule out alternate explanations, such as stinting on care and decreased quality of care. Our... View Details
Keywords: Sean Silverthorne
- 01 Sep 2015
- News
The Protagonist Goes Prime Time
Buell sprints from the Skydeck, his gray jacket flapping, to add another student idea to the slowly growing list on the chalkboard. The Managing Health Care Delivery Executive Education class is... View Details
Keywords: April White
- 19 Apr 2011
- First Look
First Look: April 19
the big questions that will enable you to diagnose problems, change course if necessary, and advance your career. He lays out areas of inquiry, including questions such as (1) Do I clearly articulate my vision and top priorities?; (2) Does the way I View Details
Keywords: Sean Silverthorne
- 12 Mar 2019
- First Look
New Research and Ideas, March 12, 2019
available. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55802 forthcoming Journal of Medical Economics Time-Driven Activity-Based Cost Analysis for Outpatient Anticoagulation Therapy: Direct Costs in a Primary Care... View Details
Keywords: Dina Gerdeman
- 01 Jun 1997
- News
Blockbuster Deals
industries - aerospace, banking, communications, entertainment, manufacturing, railroads, retailing, and health care - opting to join forces with their former competitors? Is this a repeat of the Eighties or... View Details
Keywords: Garry Emmons and Nancy O. Perry
- 02 Nov 2020
- News
The First Five Years: Julianne White (MBA 2017)
Massachusetts. We closed our fiscal year in September having distributed nearly 99 million pounds of food. “For my team, specifically, this has meant significantly expanding our purchasing efforts. When the pandemic hit, we began spending... View Details