Publications

13 Dec 2010
Research & Ideas

Managing the Support Staff Identity Crisis

Last year, Harvard Business School professor Ranjay Gulati met with the marketing department of a large American corporation and posed a seemingly simple question: What do marketing people actually do?... View Details

Keywords: by Carmen Nobel

12 May 2003
Research & Ideas

How Hot is the “Hot Spot” Business?

Internet pioneers looked at everything from Wi-Fi "hot spots" to the future of broadband at a recent telecommunications conference at Harvard Business School. The issues were debated at the Bandwidth Explosion colloquium held... View Details

Keywords: by Sean Silverthorne & Martha Lagace; Technology; Communications; Telecommunications

12 Oct 2017
Blog Post

Why I Spent this Summer Coding

The summer between RC and EC year represents a great opportunity for risk-free exploration. Encouraged by our outcome at the New Venture Competition and the funding I would receive as a Rock Summer Fellow, I... View Details

20 Sep 2012
Research & Ideas

US Competitiveness at Risk

got a US government that lacks the latitude to move that it had in the 1980s: large government debts and obligations facing the US now threaten to crowd out the investments in infrastructure, innovation, and... View Details

Keywords: Re: Michael E. Porter & Jan W. Rivkin

March 2012 (Revised December 2012)
Case

Foro Energy (A)

By: Joseph B. Lassiter III, William A. Sahlman and James McQuade

Foro Energy developed proprietary and patent-pending fiber-laser technologies that could disrupt existing processes and services for the exploration and production of oil and natural gas. These breakthrough laser technologies were protected by a strong intellectual... View Details

Keywords: Disruptive Innovation; Growth and Development Strategy; Entrepreneurship; United States

November 2019 (Revised September 2022)
Case

TripAdvisor: An Itinerary for Growth

By: Jeffrey F. Rayport, Spencer Rascoff and Susie L. Ma

In 2019, TripAdvisor was one of the best-known and most-trafficked online travel sites. For nearly 20 years, its founder and CEO Steve Kaufer had steered TripAdvisor through many phases of growth and profitability, but recently the company’s growth had started to slow.... View Details

Keywords: Business Growth and Maturation; Decision Making; Business or Company Management; Growth Management; Innovation and Invention; Brands and Branding; Operations; Customer Value and Value Chain; Information Technology; Travel Industry; Massachusetts

May 2002
Case

Mellon Investor Services

By: Thomas J. DeLong

James Aramanda, head of Mellon Investor Services, must decide how to change the focus of his business. He works with consultants to create a change strategy to enhance a business that is already doing well. Will he be able to interest his professionals in changing the... View Details

Keywords: Organizational Change and Adaptation; Change Management; Innovation Leadership; Growth and Development Strategy; Business Strategy; Management Teams; Financial Services Industry; Insurance Industry; United States

11 Jun 2007
Lessons from the Classroom

Teaching the Next Generation of Energy Executives

You may think that being an energy executive—especially a manager in a leading oil company—might be the easiest job around. Just flip the production switch, and watch gas prices head toward $4 a gallon. But students enrolled in Harvard Business School professor Forest... View Details

Keywords: by Julia Hanna; Energy; Utilities

23 Jun 2003
Research & Ideas

Historically Speaking: A Roundtable at HBS

That approach is obviously critical to an understanding of how businesses work, but equally important, as Professor Koehn has indicated, are the human beings who make the decisions that create and View Details

Keywords: by Jim Aisner

04 Feb 2020
Video

Rahul Bajaj

Rahul Bajaj, who was Chair of the India-based diversified business group Bajaj Group, discusses how he missed anticipating the change when India’s market moved from being primarily a market for scooters to one... View Details

08 Mar 2004
Research & Ideas

Secret to Success: Go for “Just Enough”

assumptions people and businesses bring to success. 'Best' [is] an essentially limitless standard. We are so hyped up on the eternal "higher" that we are tempted to believe that that's all there... View Details

Keywords: by Laura Nash & Howard Stevenson

October 2004 (Revised March 2005)
Case

Langer Lab, The: Commercializing Science

By: H. Kent Bowen, Alex Kazaks, Ayr Muir-Harmony and Bryce LaPierre

Professor Robert Langer's laboratory at MIT is the source of an unusually large number of published papers, patents, and technology licenses to start-up and established companies in the biomedical industry. Explores Langer's leadership and other factors that create a... View Details

Keywords: Entrepreneurship; Technological Innovation; Business Startups; Research and Development; Patents; Innovation Leadership; Science-Based Business; Commercialization; Biotechnology Industry; Education Industry

September 2012 (Revised April 2013)
Case

Digital Microscopy at Carl Zeiss: Managing Disruption

By: Willy Shih

Ulrich Simon, the head of the Microscopy business group at Carl Zeiss AG knew that his unit was facing a disruptive threat, so he chartered a special team to tackle the industrial segment. Given a high degree of autonomy, the project team developed an understanding of... View Details

Keywords: Modularity; High Technology Products; Emergent Strategy; Product Lines; Corporate Strategy; Digital Platforms; Disruptive Innovation; Technology Industry; Germany

February 2014 (Revised August 2016)
Case

Strava

By: Joseph B. Lassiter III, William A. Sahlman and Sid Misra

Strava is a new fast-growing social network for the avid cyclist and runner. The Strava case traces the entrepreneurial journey of two serial entrepreneurs who have been co-founders in a prior venture, and who have co-founded Strava 3 years ago. The protagonists must... View Details