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Publications

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  • All HBS Web  (1,298)
    • News  (186)
    • Research  (977)
    • Events  (2)
    • Multimedia  (3)
  • Faculty Publications  (462)

Show Results For

  • All HBS Web  (1,298)
    • News  (186)
    • Research  (977)
    • Events  (2)
    • Multimedia  (3)
  • Faculty Publications  (462)
← Page 23 of 1,298 Results →
  • 09 Nov 2010
  • First Look

First Look: November 9, 2010

weakening connections between business growth and job creation. The industrial economy of the 20th century ensured that growing firms would need to add workers, but the increasingly globalized and information-based economy of the early... View Details
Keywords: Sean Silverthorne
  • 25 Apr 2023
  • Op-Ed

How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model

under globally recognized brand names, including the private labels of mass merchants such as Walmart, Costco, and Target. Most of those profits accrued to the brands, rather than the Chinese suppliers. E-commerce and the gradual... View Details
Keywords: by John Deighton; Fashion; Retail; Consumer Products
  • 21 Nov 2017
  • First Look

First Look at New Research and Ideas, November 21, 2017

stock indexes can be a mechanism for transforming long-standing corporate behavior. After decades of low corporate profitability in Japan, the JPX-Nikkei400 Index was introduced in 2014. Each year the index selected 400 large and liquid... View Details
Keywords: Sean Silverthorne
  • 29 Feb 2024
  • HBS Case

Beyond Goals: David Beckham's Playbook for Mobilizing Star Talent

percent of future profits to Beckham. “I’ve asked [Beckham], ‘If we are going to see you on the field at Inter Miami, are you going to wear a Brooks Brothers suit or an Ermenegildo Zegna suit?’ Brooks Brothers is our brand, so I hope... View Details
Keywords: by Avery Forman; Sports
  • January 2019 (Revised February 2024)
  • Teaching Note

Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing

By: Ayelet Israeli
Teaching Note for HBS No. 519-011. As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Consumer Behavior; Social Media; E-commerce
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Israeli, Ayelet. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Teaching Note 519-056, January 2019. (Revised February 2024.)
  • Web

Strategy - Faculty & Research

trading companies with sprawling global footprints)—reflected on the company’s record-breaking profits. Its operations spanned multiple industries—including energy, chemicals, healthcare, and infrastructure—and more than 80% of its View Details
  • 12 Oct 2006
  • First Look

First Look: October 12, 2006

nongaming business sectors became increasingly profitable both at the MGM Grand and in Las Vegas generally, understanding the nongaming customers appeared to be of critical importance to the continuing View Details
Keywords: Sean Silverthorne
  • Article

How Direct-to-Consumer Brands Can Continue to Grow

By: V. Kasturi Rangan, Daniel Corsten, Matt Higgins and Leonard A. Schlesinger
Direct-to-consumer (DTC) brands such as Allbirds, Casper, Peloton, and Warby Parker have creatively found a weakness in the marketing citadel of incumbent brands. By using data gleaned from daily interactions with customers, these brands have been able to adapt how... View Details
Keywords: Direct-to-consumer; Customer Journey; Business Model; Customer Relationship Management; Growth and Development Strategy
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Rangan, V. Kasturi, Daniel Corsten, Matt Higgins, and Leonard A. Schlesinger. "How Direct-to-Consumer Brands Can Continue to Grow." Harvard Business Review 99, no. 6 (November–December 2021): 101–109.
  • 24 Apr 2007
  • First Look

First Look: April 24, 2007

geographically scattered, and unpredictable. Can they overcome these challenges and still grow profitably while staying committed to their mission? Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=807113... View Details
Keywords: Sean Silverthorne
  • 31 Jul 2007
  • First Look

First Look: July 31, 2007

become major players in sub-Saharan Africa and beyond. Collectively, these investment decisions could have a major long-run impact on South Africa's economic growth and political stability. South African policymakers needed to decide what... View Details
Keywords: Martha Lagace
  • Web

Business Strategy - Institute For Strategy And Competitiveness

HBS ISC Strategy Strategy Strategy Explained Business Strategy Creating a Successful Strategy Corporate Strategy The Role of Leaders Related Topics Business Strategy Business Strategy The Five Forces Strategic Positioning The Value Chain Operational Effectiveness View Details
  • February 2014 (Revised January 2024)
  • Case

Go Mobile: Aligning District Managers and Store Teams

By: Tatiana Sandino
Indian cell phone retailer Go Mobile had implemented high-powered incentives to motivate its store employees to behave as owners and provide exceptional service. As the company scaled up, it faced multiple challenges in building a layer of district managers that were... View Details
Keywords: Employee Relationship Management; Mobile and Wireless Technology; Growth Management; Organizational Design; Salesforce Management; Motivation and Incentives; Management Practices and Processes; Telecommunications Industry; India
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Sandino, Tatiana. "Go Mobile: Aligning District Managers and Store Teams." Harvard Business School Case 114-034, February 2014. (Revised January 2024.)

    Chip Bergh

    Chip Bergh is a Senior Lecturer at Harvard Business School. Prior to joining HBS, Chip served as president and chief executive officer of Levi Strauss & Co. (LS&Co.) from September 2011 until January 2024. He also served on the Company’s Board of Directors... View Details

    • October 1993 (Revised September 1996)
    • Case

    BANC ONE - 1993

    By: Hugo Uyterhoeven and Myra M. Hart
    From a small local bank, Banc One has grown to one of the largest and most profitable banks in the United States under the leadership of its CEO, John B. McCoy. It has an impressive track record of improving the performance of its acquisitions while retaining the... View Details
    Keywords: Leadership; Acquisition; Organizational Culture; Policy; Adaptation; Business Growth and Maturation; Strategy; Performance Improvement; Industry Structures; Banking Industry; United States
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    Uyterhoeven, Hugo, and Myra M. Hart. "BANC ONE - 1993." Harvard Business School Case 394-043, October 1993. (Revised September 1996.)
    • August 2005 (Revised April 2006)
    • Case

    Kemps LLC: Introducing Time-Driven ABC

    By: Robert S. Kaplan
    Kemps is making a strategy shift: from being focused on fulfilling customer requests to becoming the best cost dairy producer in the industry. Its existing manufacturing cost system, however, fails to capture the costs associated with handling special flavors, small... View Details
    Keywords: Activity Based Costing and Management; Customer Relationship Management; Cost Accounting; Managerial Roles; Cost Management; Earnings Management; Business Strategy; Time Management; Growth and Development Strategy; Management Teams; Decisions; Food and Beverage Industry
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    Kaplan, Robert S. "Kemps LLC: Introducing Time-Driven ABC." Harvard Business School Case 106-001, August 2005. (Revised April 2006.)
    • 22 Aug 2016
    • Research & Ideas

    Master the One-on-One Meeting

    vs. through other people. You are not going around their boss who knows you are requesting this meeting. Be very careful about feedback. Always end such meetings with next steps being how you’ll follow up with the employee’s manager if... View Details
    Keywords: by Julia B. Austin
    • 15 Sep 2009
    • First Look

    First Look: September 15

    than 350 interviews in 20 countries to identify the leadership practices and operating methods of major companies seeking profitable growth through innovation that benefits society. For example, when the... View Details
    Keywords: Martha Lagace
    • March 2008 (Revised March 2014)
    • Case

    Facebook

    By: Mikolaj Jan Piskorski, Thomas R. Eisenmann, Aaron Smith, David Chen and Brian Feinstein
    As Facebook topped one billion monthly users in October 2012, the online social network continued to face questions about how best to monetize its surging traffic. The company could invest further in new advertising products, which represented the majority of the... View Details
    Keywords: Entrepreneurship; Profit; Open Source Distribution; Social and Collaborative Networks; Competition; Competitive Strategy; Internet and the Web; Digital Platforms; Information Technology Industry
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    Piskorski, Mikolaj Jan, Thomas R. Eisenmann, Aaron Smith, David Chen, and Brian Feinstein. "Facebook." Harvard Business School Case 808-128, March 2008. (Revised March 2014.) (More Info.)
    • 15 Jan 2013
    • First Look

    First Look: January 15

    thickening of the left-hand tail of the firm-size distribution suggesting a significant increase in the number of small firms. However, the dominance and growth of large incumbents remains unchallenged. Quantile regressions reveal that... View Details
    Keywords: Sean Silverthorne
    • November 2024
    • Case

    Group AMANA: Built to Last

    By: Hise Gibson and Fares Khrais
    The case chronicles the Bsaibes brothers’ journey in founding and operating Group AMANA; a contracting business founded in 1993, based in the United Arab Emirates with operations across the Middle East. Over the years, the business found itself grappling with major... View Details
    Keywords: Business Model; Family Business; Transformation; Growth and Development Strategy; Management Succession; Business Strategy; Construction Industry; Middle East; Saudi Arabia; United Arab Emirates
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    Gibson, Hise, and Fares Khrais. "Group AMANA: Built to Last." Harvard Business School Case 625-068, November 2024.
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