Media Content - Publications - Faculty & Research

09 Apr 2019
First Look

New Research and Ideas, April 9, 2019

provides detailed contents to discuss the challenges involved in transforming the sales strategy of a well-established firm. Purchase this case:https://hbsp.harvard.edu/product/519054-PDF-ENG Harvard Business School Case 719-408 The De... View Details

Keywords: Dina Gerdeman

01 Mar 2011
News

Local Hero

San Francisco. Following a subsequent job at Westinghouse Broadcasting headquarters in New York, in 1989 he became assistant to the chairman and CEO of CBS, Laurence Tisch. During a “fascinating” three years with Tisch, Baer became involved in charting strategic... View Details

Keywords: Deborah Blagg; Amusement, Gambling, and Recreation Industries; Arts, Entertainment

25 Mar 2014
First Look

First Look: March 25

we identify a profound and consistent gender gap in entrepreneur persuasiveness. Investors prefer pitches presented by male entrepreneurs compared with pitches made by female entrepreneurs, even when the content of the pitch is the same.... View Details

Keywords: Sean Silverthorne

01 Sep 2013
News

Who Are We?

SOCIAL MEDIA James Kondo Managing Director, East Asia, Twitter M. James Kondo 103 alumni work in social media 41 at Facebook 31 at LinkedIn 7 at Twitter High Tech: 135 at Google 104 at Microsoft 23 at Apple... View Details

Keywords: Garry Emmons; Julia Hanna; Dan Morrell; social media,; Twitter; SodaStream; consulting; consultant; CEO; farming; News, Library, Internet, and Other Services; Information; Agriculture; Food Manufacturing; Manufacturing; Rail Transportation; Transportation

07 Aug 2007
First Look

First Look: August 7, 2007

Broadcasting Corporation (BBC), was preparing to meet with his senior managers to discuss BBC WW's global strategy options. BBC WW exploited and exported BBC-branded content around the globe through all formats, including magazines,... View Details

Keywords: Martha Lagace

25 Aug 2010
News

Games, Parties, Pranks, and Celebrations

10 lists were also still popular, but I remember that those tended to be a little dicier in content and got people into trouble sometimes. We also did the “Wave.” PMD 70 would pick a word, and the first person to use it “constructively”... View Details

Keywords: Amusement, Gambling, and Recreation Industries; Arts, Entertainment

12 Apr 2016
First Look

April 12, 2016

Nestlé's flagship product in India—Maggi Noodles—citing excessive lead content per government lab tests. Nestlé disputes the government tests, noting that internal and third-party tests show the product to be safe. There is considerable... View Details

Keywords: Sean Silverthorne

24 Feb 2014
Research & Ideas

Busting Six Myths About Customer Loyalty Programs

shopper builds with the retailer's increasing understanding of the contents of the consumer's shopping basket, and relies heavily on the magnitude of dollars spent in the store. The actual value for the shopper of turbo-charged vouchers... View Details

Keywords: by Marcel Corstjens & Rajiv Lal; Retail; Consumer Products

Web

Art Nature Business

Skip to Main Content Art Nature Business Search Baker Library Search Search Search Overview Art, Nature, and Business: Perspectives on the Environment October 2019–December 2020 (extended through 2023) Spangler Center, Harvard Business... View Details

12 Jul 2021
News

Alumni Confront the COVID-19 Crisis

overwhelmed, Alene continued production, providing face shields free of charge to more than 300 organizations across a dozen states. Among the media outlets that featured the effort were ABCs: Pandemic What You Need To Know, The White... View Details

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