Publications

27 Aug 2019
Blog Post

Meet the PRIDE Club

Miami, Florida. Prior to HBS, she worked in digital and multicultural marketing across the consumer products and media industries. She will be transitioning to e-commerce management after HBS. When she's not immersed in the case method... View Details

04 Mar 2022
Blog Post

Advice from My HBS Career Journey in Renewable Energy

Tell us a little about what you were doing before HBS and what brought you to HBS. Before applying to HBS, I was working at NextEra Energy, which is a large renewable energy company. I started on the renewable development team after I graduated from UNC. As part of... View Details

Web

Post-war PR Campaigns Reaching Wide Audiences | Baker Library | Bloomberg Center | Harvard Business School

noted that the images were “especially valuable in the industrial management classes because they portray so clearly such practical industrial problems as the relationship between the laborer and the... View Details

31 Jul 2007
First Look

First Look: July 31, 2007

Working PapersCoupled Search Processes: Why Is It So Difficult to Find that Organizational Design Matters? Authors:Nicolaj Siggelkow and Jan W. Rivkin Abstract Organizational design affects performance via coupled search processes. At low frequency, View Details

Keywords: Martha Lagace

December 2008 (Revised March 2009)
Case

The World Food Programme during the Global Food Crisis (A)

By: Anette Mikes, Peter Tufano, Eric D. Werker and Jan-Emmanuel De Neve

Rising food prices threatened an unprecedented number of people around the world with malnutrition or starvation in 2008. The new Executive Director of the United Nations' World Food Programme (WFP)—the world's largest food relief agency—must not only address this... View Details

Keywords: Food; Globalized Firms and Management; Nutrition; Crisis Management; Business and Government Relations; Nonprofit Organizations; Welfare

2011
Article

How Do Networks Matter? The Performance Effects of Interorganizational Networks

By: Ranjay Gulati, D. Lavie and Ravi Madhavin

A growing body of research suggests that an organization's ties to other organizations furnish resources that bestow various benefits. Scholars have proposed different perspectives on how such networks of ties shape organizational behavior and performance outcomes, but... View Details

Keywords: Management Systems; Organizational Design; Performance; Performance Effectiveness; Networks; Partners and Partnerships; Research; Perspective; Value

Find at Harvard

August 2016 (Revised August 2017)
Case

AnswerDash (Abridged)

By: Elie Ofek and Jeffrey D. Shulman

It is 2014 and AnswerDash, a startup backed by venture capital, has not seen the widespread adoption of their online self-service customer support solution that they were expecting based on early success in helping clients save and generate substantial amounts of... View Details

Keywords: Pricing; Economic Value Estimation; Price Metrics; Organizational Selling; Innovation Adoption; Business To Business; Marketing; Customer Lifetime Value; Venture Capital; Customer Relationship Management; Price; Marketing Strategy; Entrepreneurship; Technology Adoption; Business Startups; Sales; Innovation and Invention; Product Marketing; Financial Services Industry

June 2016 (Revised August 2017)
Case

AnswerDash

By: Elie Ofek and Jeffrey D. Shulman

It is 2014, and AnswerDash, a startup backed by venture capital, has not seen the widespread adoption of their online self-service customer support solution that they were expecting based on early success in helping clients save and generate substantial amounts of... View Details

Keywords: Pricing; Economic Value Estimation; Price Metrics; Organizational Selling; Innovation Adoption; Business To Business; Marketing; Customer Lifetime Value; Venture Capital; Customer Relationship Management; Price; Marketing Strategy; Entrepreneurship; Technology Adoption; Business Startups; Sales; Innovation and Invention; Product Marketing; Financial Services Industry

June 2016 (Revised January 2018)
Case

World Wildlife Fund (WWF)

By: Ramon Casadesus-Masanell and Jordan Mitchell

Nearly all environmental organizations have a similar aim: to stop the degradation of the natural environment. However, the strategies that environmental organizations choose to employ are sometimes starkly different. This case compares the models of two dissimilar... View Details

Keywords: Business Model; Business and Community Relations; Business and Government Relations; Environmental Sustainability; Non-Governmental Organizations; Business Strategy

24 Oct 2005
Research & Ideas

Building an IT Governance Committee

emeritus professor of business at Harvard Business School and a professor of management and organization at the University of Washington Business School in Seattle. McFarlan is a Baker Foundation Professor and the Albert H. Gordon... View Details

Keywords: by Richard Nolan & Warren McFarlan

September 2010 (Revised December 2011)
Case

WildChina: Taking the Road Less Traveled

By: Mukti Khaire, Daniel Isenberg, Victoria Song and Shirley Spence

This case deals with supplier difficulties faced by WildChina—a travel service provider in China. WildChina is a classic case of a company that is trying to bring a local, within-country product to a market outside the country (in this case, travelers to China from... View Details

Keywords: Business Model; Business Startups; Customer Focus and Relationships; Local Range; Globalized Markets and Industries; Supply Chain Management; Conflict Management; Travel Industry; China

June 2008 (Revised October 2008)
Case

International Carbon Finance and EcoSecurities

By: Andre F. Perold, Forest L. Reinhardt and Mikell Hyman

In late 2007, EcoSecurities had to decide whether to undertake a new Clean Development Mechanism (CDM) project in China. EcoSecurities was an aggregator of carbon credits and also invested directly in projects that produced carbon credits. Governments and firms... View Details

Keywords: Non-Renewable Energy; Cost Management; Investment Return; Business and Government Relations; Risk and Uncertainty; Investment; Cash Flow; Valuation; Pollutants; Environmental Sustainability; Financial Services Industry; China

Article

Strategic Networks and Entrepreneurial Ventures

Much research suggests that social networks shape the emergence and development of nascent ventures. Scholars have argued that founders' and firms' networks influence innovation and the identification of entrepreneurial opportunities, as well as facilitate the... View Details

Keywords: Social and Collaborative Networks; Innovation and Invention; Opportunities; Value; Body of Literature; Research; Outcome or Result; Business Ventures; Entrepreneurship; Relationships; Management Practices and Processes; Power and Influence