online social networks - Publications - Faculty & Research

24 Apr 2014
News

Connecting people and policymakers in a conversation online

address a social problem. Sze accomplished this by founding The Agora, “an online town hall for all” to give more people a louder voice—one heard directly by elected officials and other policy makers.... View Details

14 Jan 2022
Blog Post

Embracing Activism for Social Change

Partnership, a pilot program implemented with the county’s mental health authority, Detroit Wayne Integrated Health Network (DWIHN), designed to create better outcomes in emergencies involving first responders and citizens with mental or... View Details

February 2022
Article

OMG! My Boss Just Friended Me: How Evaluations of Colleagues' Disclosure, Gender, and Rank Shape Personal/Professional Boundary Blurring Online

By: Nancy Rothbard, Lakshmi Ramarajan, Ariane Ollier-Malaterre and Serenity Lee

We propose and test a relational boundary-blurring framework, examining how employees’ evaluations of colleagues’ characteristics drive their decisions to connect with colleagues as friends online. We use a multi-method approach across four studies to investigate how... View Details

Keywords: Self-disclosure; Relationships; Employees; Internet and the Web; Boundaries

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02 Feb 2023
Research & Ideas

Why We Still Need Twitter: How Social Media Holds Companies Accountable

social media as a tool to expose corporate misconduct, Heese and Pacelli used data from the 3G (third generation) mobile broadband network rollout to identify increased activity on Twitter, plus they studied... View Details

Keywords: by Kasandra Brabaw; Technology

23 Mar 2015
News

Cities Turn to Social Media to Police Restaurants

December 2010
Article

Organizing the In-between: The Population Dynamics of Network-weaving Organizations in the Global Interstate Network

By: Paul Ingram and Magnus Thor Torfason

This article examines the population dynamics and viability of network weavers, which are organizations that provide network relations for others. An analysis of the population dynamics of the intergovernmental organizations (IGOs) that are the basis of the interstate... View Details

Keywords: Networks; Organizations; Demographics; Relationships; Globalization; Economics; Conflict and Resolution; Value; Lawfulness; Competition

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18 Oct 2021
Blog Post

Embracing Activism for Social Change

Co-Response Partnership, a pilot program implemented with the county’s mental health authority, Detroit Wayne Integrated Health Network (DWIHN), designed to create better outcomes in emergencies involving first responders and citizens... View Details

January 2015 (Revised April 2015)
Case

Zeal: Launching Personalized and Social Learning

By: John J-H Kim and Christine S. An

Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile... View Details

Keywords: Entrepreneurship; Education Technology; MVP; Product Development; Product Market Fit; Monetization Strategy; SaaS Business Models; Education; Personalized Learning

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Research Summary

Overview

According to McKinsey & Company, social interactions impact up to a third of all consumer purchases which accounts for US$940 billion in annual consumption in the US and Europe alone. Understanding social influence is important meeting consumer needs. In my research,... View Details

Keywords: Social Networks; Social Influence; Homophily; CRM; Mobile Gaming; Customer Lifetime Value; Forestry; Banking; Retail Banks

03 Nov 2016
Working Paper Summaries

Ideological Segregation among Online Collaborators: Evidence from Wikipedians

Keywords: by Shane Greenstein, Yuan Gu, and Feng Zhu

18 Sep 2017
Research & Ideas

'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing

To ease congested lines at airports, for example, TSA workers answer questions online about items that can or can’t be carried aboard planes—a bit of helpful pre-planning communication many flyers appreciate. When companies do screw up,... View Details

Keywords: by Dina Gerdeman; Advertising; Technology

12 Nov 2015
Working Paper Summaries

Social Networks, Ethnicity, and Entrepreneurship

Keywords: by William R. Kerr & Martin Mandorff; Retail; Travel; Transportation; Service

Web

Preview the Harvard Business School Online Learning Experience

through polls, quizzes, and problem-solving exercises designed to accelerate and reinforce your learning. Exchange ideas with your classmates, broaden your perspective, and challenge your worldview. Social Join a global community of... View Details

July, 2024
Article

Consumer Protection in an Online World: An Analysis of Occupational Licensing

By: Chiara Farronato, Andrey Fradkin, Bradley Larsen and Erik Brynjolfsson

We study the demand and supply implications of occupational licensing using transaction-level data from a large online platform for home improvement services. We find that demand is more responsive to a professional's reviews than to the professional's... View Details

Keywords: Occupational Licensing; Consumer Protection; Perception; Experience and Expertise; Public Opinion; Governing Rules, Regulations, and Reforms; Demand and Consumers

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Leading Change and Organizational Renewal | HBS Online

and dropping choices into two different categories Get social by collaborating and networking with a global community of peers before, during, and after the course. Learners who successfully complete an HBS... View Details

Article

Everybody Else Is Doing It: Exploring Social Transmission of Lying Behavior

By: Heather E. Mann, Ximena Garcia-Rada, Daniel Houser and Dan Ariely

Lying is a common occurrence in social interactions, but what predicts whether an individual will tell a lie? While previous studies have focused on personality factors, here we asked whether lying tendencies might be transmitted through social networks. Using an... View Details

Keywords: Behavior; Values and Beliefs; Social and Collaborative Networks

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November–December 2012
Article

Toward a Theory of Extended Contact: The Incentives and Opportunities for Bridging Across Network Communities

By: Maxim Sytch, Adam Tatarynowicz and Ranjay Gulati

This study investigates the determinants of bridging ties within networks of interconnected firms. Bridging ties are defined as nonredundant connections between firms located in different network communities. We highlight how firms can enter into these relationships... View Details

Keywords: Motivation and Incentives; Opportunities

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24 Mar 2008
Working Paper Summaries

Optimal Deterrence when Judgment-Proof Agents Are Paid In Arrears—With an Application to Online Advertising Fraud

Keywords: by Benjamin G. Edelman; Video Game; Web Services

November 2017
Teaching Note

Tencent

By: John R. Wells and Gabriel Ellsworth

Teaching Note for HBS No. 718-426. Tencent had undergone many transformations since it was founded in 1998 as a simple messaging service. In 2017, it was the largest online games provider in China with a wide range of game types, China’s largest social networking... View Details