industrial design - Publications - Faculty & Research - Harvard Business School

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2003
Article

Developing a Management Systems Approach to Sustainability at BMW Group

By: Michael W. Toffel, Natalie Hill and Kellie McElhaney

This article describes how Designworks/USA, a subsidiary of BMW Group, developed a Sustainability Management System (SMS) by integrating the management of environmental, social, and traditional business issues. After several months of deploying the SMS throughout its... View Details

Keywords: Environmental Sustainability; Management Systems; Standards; Operations; Auto Industry

April 2014
Teaching Plan

Beidahuang

By: Ray A. Goldberg and David Lane

This teaching plan is designed to support the teaching of Beidahuang, HBS No. 914-412, rev. March 2014. Beidahuang is a major new Chinese player in global grain trading that in 2013 is seeking access to grain both to help assure China's food security and in pursuit of... View Details

Keywords: Agribusiness; Sourcing; Beidahuang; S; Plant-Based Agribusiness; Supply Chain Management; Trade; Agriculture and Agribusiness Industry; Brazil; China

02 Dec 2002
Research & Ideas

The Secret of How Microsoft Stays on Top

Perhaps no technology company outside of IBM has been able to keep on top of the industry as much as Microsoft. What's more, Bill Gates & Co. have achieved this success during times of incredible technological transformation, usually... View Details

Keywords: by Sean Silverthorne

November 2001 (Revised September 2007)
Case

Children's Hospital and Clinics (A)

By: Amy C. Edmondson, Michael Roberto and Anita L. Tucker

Describes the major phases of an initiative designed to transform the organization and enhance patient safety. Raises interesting questions about how to encourage candid discussion about failures while continuing to hold people accountable for their performance. View Details

Keywords: Health Care and Treatment; Leading Change; Business Processes; Organizational Change and Adaptation; Organizational Culture; Performance Improvement; Safety; Health Industry

October 2010 (Revised May 2012)
Background Note

Reverse Engineering, Learning, and Innovation

By: Willy C. Shih

This background reading looks at reverse engineering in the context of piracy and knock-offs in emerging markets like China. It first considers legal aspects of reverse engineering in strong property rights regimes like the United States as a way of unpacking the legal... View Details

Keywords: Crime and Corruption; Learning; Engineering; Innovation and Invention; Intellectual Property; Knowledge Use and Leverage; Emerging Markets; China; United States

April 2018 (Revised October 2023)
Case

Coco Chanel: From Fashion Icon to Nazi Agent

By: Geoffrey Jones and Emily Grandjean

This case describes the career of the iconic French fashion designer Coco Chanel who created a transformational business during the first half of the 20th century. Beginning in her early adulthood, Chanel leveraged relationships with acquaintances, friends, and... View Details

Keywords: Business History; Biography; Entrepreneurship; Relationships; Brands and Branding; Ethics; Fashion Industry; Fashion Industry

2008
Working Paper

Exploring the Duality between Product and Organizational Architectures: A Test of the Mirroring Hypothesis

By: Alan D. MacCormack, John Rusnak and Carliss Y. Baldwin

A variety of academic studies argue that a relationship exists between the structure of an organization and the design of the products that this organization produces. Specifically, products tend to "mirror" the architectures of the organizations in which they are... View Details

Keywords: Open Source Distribution; Product Design; Organizational Design; Organizational Structure; Performance Effectiveness; Information Technology Industry

Srikant M. Datar

Srikant M. Datar became the eleventh dean of Harvard Business School on 1 January 2021. During his tenure as a faculty member, he served as Senior Associate Dean for University Affairs (including Faculty Chair of the Harvard Innovation Lab), for Research, for... View Details

Keywords: accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry

04 Mar 2013
Working Paper Summaries

The Dirty Laundry of Employee Award Programs: Evidence from the Field

Keywords: by Timothy Gubler, Ian Larkin & Lamar Pierce; Service

August 2011 (Revised November 2012)
Case

Danielle Marcoux at AdNet2Win Technologies

By: Anthony J. Mayo and Joshua D. Margolis

Danielle Marcoux, Director of Web Design at AdNet2Win Technologies, must decide how best to confront Charles Davide, the Chief Technology Officer and leader of the design team charged with overseeing a major upgrade of the company's proprietary customer loyalty... View Details

Keywords: Management Style; Management Teams; Interpersonal Communication; Creativity; Status and Position; Web Services Industry

October 1990 (Revised March 1993)
Background Note

Note on Cable Television Regulation

By: Willis M. Emmons III

Examines the evolution of the U.S. cable television industry since its inception in the early 1950s. Particular emphasis is given to the roles played by technology, consumer demand, and regulation at both the local and federal level. Designed to facilitate a conceptual... View Details

Keywords: Information Technology; Demand and Consumers; Government Legislation; Business Growth and Maturation; Monopoly; Television Entertainment; Telecommunications Industry; Telecommunications Industry

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Article

Four Things No One Will Tell You About ESG Data

By: Sakis Kotsantonis and George Serafeim

As the ESG finance field and the use of ESG data in investment decision-making continue to grow, the authors seek to shed light on several important aspects of ESG measurement and data. This article is intended to provide a useful guide for the rapidly rising number of... View Details

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Alan D. MacCormack

Alan MacCormack is the MBA Class of 1949 Adjunct Professor of Business Administration at the Harvard Business School, a member of The Digital, Data, and Design (D^3) Institute at Harvard, and a core faculty member... View Details

Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry

February 2025
Case

Luca de Meo at Renault Group (A) (Abridged)

By: Emily Truelove, Linda A. Hill and Lydia Begag

When Luca de Meo became CEO of Renault Group in 2020, the 122-year-old French automaker faced financial challenges and the double technological disruption of the automotive industry: the shift to electric vehicles (EVs) and the rise of software-defined vehicles (SDVs).... View Details

August 2001 (Revised May 2004)
Case

Maria Hernandez & Associates

By: William J. Bruns Jr.

This case presents the situation of an unemployed web page designer who starts a new consulting firm with personal savings and a family loan. Two months later, she is to report on operations to her father, using financial reports she must design and construct. View Details

Keywords: Financial Reporting; Accounting; Business Startups; Design; Borrowing and Debt; Service Industry

November 1994 (Revised November 1995)
Case

SweetWater

By: H. Kent Bowen and Thomas D. Everett

Focuses on developing a promising idea into a viable product design by considering customer needs early in the design process. Following an Alaskan fishing trip, Sandy Platter, a computer peripherals engineer, has a new idea for a portable water-filter device for use... View Details

Keywords: Entrepreneurship; Independent Innovation and Invention; Product Design; Customers; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Colorado

November 2011 (Revised December 2012)
Case

Rent the Runway

By: Thomas R. Eisenmann and Laura Winig

Two months after a successful launch in November 2009, the cofounders of Rent the Runway (RTR), a website that rented designer dresses, are debating whether to grow their startup at a measured pace and focus on improving operational effectiveness, or raise a new round... View Details

Keywords: Lean Startup; Electronic Commerce; Fashion; Expansion; Business Startups; Growth and Development Strategy; E-commerce; Fashion Industry

Research Summary

Re-Producing Exclusivity: A History of the Transatlantic Fashion Industry, 1929-1960

The history of fashion has been increasingly explored over the last decade, but two important and intertwined features of the topic are still underdeveloped: business and its international aspect. These dimensions are crucial. Fashion is first and foremost an industry... View Details

March 2002 (Revised March 2002)
Case

Note on Regulatory Choices

For many firms, government interaction is expansive, influencing the conduct of firms and industry structure. The visible hand of government, in the form of a regulatory scheme, plays a role in firm affairs along with the invisible hand of market forces. Deregulation... View Details

Keywords: Decision Choices and Conditions; Governance Compliance

2024
Working Paper

What Makes Players Pay? An Empirical Investigation of In-Game Lotteries

By: Tomomichi Amano and Andrey Simonov

In 2020, gamers spent more than $15 billion on loot boxes, lotteries of virtual items in video games. Paid loot boxes are contentious. Game producers argue that loot boxes complement the gameplay and expenditures on loot boxes reflect players’ enjoyment of the game.... View Details

Keywords: Consumer Behavior; Policy; Games, Gaming, and Gambling; Product Design; Ethics; Governing Rules, Regulations, and Reforms; Video Game Industry

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