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      • April 2007
      • Case

      Alan Kendricks at Cardiology Associates

      By: Boris Groysberg, Colleen Kaftan and Wilfred S. McCalla, Jr.
      Alan Kendricks struggles to address many challenges facing him as a recently promoted medical director for Cardiology Associates at Southeastern Pennsylvania University Hospital. He must balance his time taking care of patients, running a practice, managing up, down,... View Details
      Keywords: Leadership; Business or Company Management; Strategy; Organizational Culture; Work-Life Balance; Organizational Structure; Change Management; Health Care and Treatment; Health Industry; Pennsylvania
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      Groysberg, Boris, Colleen Kaftan, and Wilfred S. McCalla, Jr. "Alan Kendricks at Cardiology Associates." Harvard Business School Case 407-067, April 2007.
      • July 2006
      • Article

      The Effects of Cardiac Specialty Hospitals on the Cost and Quality of Medical Care

      By: Jason R. Barro, Robert S. Huckman and Daniel P. Kessler
      Keywords: Health; Cost; Quality; Health Industry
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      Barro, Jason R., Robert S. Huckman, and Daniel P. Kessler. "The Effects of Cardiac Specialty Hospitals on the Cost and Quality of Medical Care." Journal of Health Economics 25, no. 4 (July 2006): 702–721.
      • April 2006
      • Case

      Managing a Public Image: Cheri Mack

      By: Robin J. Ely and Ingrid Vargas
      Cheri Mack, an African-American woman, has just arrived at Harvard Business School after working for three years at a major consulting firm where she learned to adopt the demeanor of her male colleagues in order to fit in. Some of her male classmates are critical of... View Details
      Keywords: Management Style; Race; Reputation; Personal Development and Career; Leadership Style; Gender; Massachusetts
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      Ely, Robin J., and Ingrid Vargas. "Managing a Public Image: Cheri Mack." Harvard Business School Case 406-096, April 2006.
      • January 2006 (Revised April 2007)
      • Case

      General Electric Healthcare, 2006

      By: Tarun Khanna and Elizabeth Raabe
      In January 2006, Joe Hogan, head of General Electric (GE) Healthcare Technologies, prepared to step into William Castell's shoes as CEO of GE Healthcare, the world's leading manufacturer of diagnostic imaging equipment. In 2004, former CEO Jeff Immelt acquired Amersham... View Details
      Keywords: Corporate Entrepreneurship; Cost vs Benefits; Growth and Development Strategy; Mergers and Acquisitions; Machinery and Machining; Global Range; Multinational Firms and Management; Product Design; Technological Innovation; Expansion; Value Creation; Business Subsidiaries; Health Industry; Health Industry
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      Khanna, Tarun, and Elizabeth Raabe. "General Electric Healthcare, 2006." Harvard Business School Case 706-478, January 2006. (Revised April 2007.)
      • December 2005 (Revised August 2006)
      • Case

      Amgen Inc.'s Epogen--Commercializing the First Biotech Blockbuster Drug

      By: Felix Oberholzer-Gee and Dennis A. Yao
      Amgen Inc.'s Epogen was the first biotech blockbuster drug. Epogen helped prevent anemia, a condition that leads to severe fatigue, increased risk of cardiovascular disease, and even death. At the time, the market for Epogen, which included dialysis patients and... View Details
      Keywords: Health Care and Treatment; Strategic Planning; Competition; Patents; Innovation and Invention; Pharmaceutical Industry; Biotechnology Industry; United States
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      Oberholzer-Gee, Felix, and Dennis A. Yao. "Amgen Inc.'s Epogen--Commercializing the First Biotech Blockbuster Drug." Harvard Business School Case 706-454, December 2005. (Revised August 2006.)
      • December 2005 (Revised October 2006)
      • Case

      Nest Fresh Eggs (A)

      By: Teresa M. Amabile and Victoria Winston
      Cyd Szymanski's cage-free egg business was threatened by large caged-hen companies that saw new profit potential in the industry she had helped build. Szymanski had based her company, Nest Fresh Eggs, on a strong personal belief that people deserved healthier... View Details
      Keywords: Motivation and Incentives
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      Amabile, Teresa M., and Victoria Winston. "Nest Fresh Eggs (A)." Harvard Business School Case 806-056, December 2005. (Revised October 2006.)
      • October 2005 (Revised June 2007)
      • Case

      Apollo Hospitals--First-World Health Care at Emerging-Market Prices

      By: Felix Oberholzer-Gee, Tarun Khanna and Carin-Isabel Knoop
      The Apollo Hospitals Group, one of Asia's premier health care organizations, had come to rival the best health care organizations on the globe. Apollo offered advanced medical procedures, such as cardiac surgery using the beating heart technique, at very high levels of... View Details
      Keywords: Vertical Integration; Decision Choices and Conditions; Health Care and Treatment; Global Strategy; Developing Countries and Economies; Health Industry; Thailand; United States; India
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      Oberholzer-Gee, Felix, Tarun Khanna, and Carin-Isabel Knoop. "Apollo Hospitals--First-World Health Care at Emerging-Market Prices." Harvard Business School Case 706-440, October 2005. (Revised June 2007.)
      • February 2005 (Revised November 2012)
      • Supplement

      UAL 2004: Pulling Out of Bankruptcy (CW)

      By: Daniel Baird Bergstresser, Kenneth A. Froot and Darren Robert Smart
      UAL is a large air transportation company with roots that go back to the 1920s. As a legacy carrier, going back to before the 1978 deregulation of air transportation markets, United Airlines is burdened with cost structures that make it difficult to compete with newer... View Details
      Keywords: Bankruptcy; Compensation; Costs; Loans; Reorganization; Restructuring; Financing and Loans; Insolvency and Bankruptcy; Compensation and Benefits; Air Transportation Industry; United States
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      Bergstresser, Daniel Baird, Kenneth A. Froot, and Darren Robert Smart. "UAL 2004: Pulling Out of Bankruptcy (CW)." Harvard Business School Spreadsheet Supplement 205-709, February 2005. (Revised November 2012.)
      • February 2005 (Revised June 2006)
      • Case

      UAL, 2004: Pulling Out of Bankruptcy

      By: Daniel Baird Bergstresser, Kenneth A. Froot and Darren Robert Smart
      UAL is a large air transportation company with roots that go back to the 1920s. As a legacy carrier, going back to before the 1978 deregulation of air transportation markets, United Airlines is burdened with cost structures that make it difficult to compete with newer... View Details
      Keywords: Bankruptcy; Compensation; Costs; Loans; Reorganization; Cost; Restructuring; Financing and Loans; Insolvency and Bankruptcy; Compensation and Benefits; Air Transportation Industry; United States
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      Bergstresser, Daniel Baird, Kenneth A. Froot, and Darren Robert Smart. "UAL, 2004: Pulling Out of Bankruptcy." Harvard Business School Case 205-090, February 2005. (Revised June 2006.)
      • October 2004 (Revised February 2005)
      • Case

      John Moran and the Orthopedics Industry

      By: Richard G. Hamermesh
      Reviews John Moran's 25-year career in the orthopedic industry and his current decision whether to start a hand and foot surgery company. View Details
      Keywords: Business Startups; Decision Choices and Conditions; Personal Development and Career; Health Industry
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      Hamermesh, Richard G. "John Moran and the Orthopedics Industry." Harvard Business School Case 805-026, October 2004. (Revised February 2005.)
      • August 2004 (Revised September 2005)
      • Case

      Stanley O'Neal at Merrill Lynch (A)

      By: David A. Thomas and Ayesha Kanji
      In the late 1970s, Stanley O'Neal joined Merrill Lynch as an investment banker. Profiles O'Neal's ascent at Merrill to CEO. O'Neal put Merrill through a comprehensive restructuring program, cutting costs and significantly reducing the work force. As CEO, O'Neal faces... View Details
      Keywords: Restructuring; Race; Cost Management; Investment Banking; Job Cuts and Outsourcing; Leadership; Management Succession; Performance Effectiveness; Personal Development and Career
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      Thomas, David A., and Ayesha Kanji. "Stanley O'Neal at Merrill Lynch (A)." Harvard Business School Case 405-029, August 2004. (Revised September 2005.)
      • Article

      Consumer-Driven Health Care: Taming the Health Care Cost Monster

      By: Regina E. Herzlinger
      Keywords: Health Care and Treatment; Customers; Cost; Health Industry
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      Herzlinger, Regina E. "Consumer-Driven Health Care: Taming the Health Care Cost Monster." Journal of Financial Service Professionals 58, no. 2 (March 2004): 44–48.
      • December 2003 (Revised April 2004)
      • Case

      Dragon's Teeth Vineyards

      By: Alan D. MacCormack, Marius Leibold, Sven Voelpel and Kerry Herman
      Dragon's Teeth Vineyards (DTV) is a South African wine producer that is considering whether to use genetically modified organisms (GMOs) in its wine-making process. GMOs promise to lower the costs of wine production significantly through increased yields and reduced... View Details
      Keywords: Technological Innovation; Growth and Development Strategy; Genetics; Transition; Brands and Branding; Product Development; Product Design; Organizational Change and Adaptation; Technology Adoption; Food and Beverage Industry; Biotechnology Industry; South Africa
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      MacCormack, Alan D., Marius Leibold, Sven Voelpel, and Kerry Herman. "Dragon's Teeth Vineyards." Harvard Business School Case 604-069, December 2003. (Revised April 2004.)
      • October 2003
      • Article

      Capture by Threat

      By: Ernesto Dal Bo and Rafael Di Tella
      We analyze a simple stochastic environment in which policy makers can be threatened by “nasty” interest groups. In the absence of these groups, the policy maker’s desire for reelection guarantees that good policies are implemented for every realization of the shock.... View Details
      Keywords: Political Parties; Politicians; Nash Equilibrium; Political Elections
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      Dal Bo, Ernesto, and Rafael Di Tella. "Capture by Threat." Journal of Political Economy 111, no. 5 (October 2003): 1123–54.
      • June 2003 (Revised March 2008)
      • Case

      Schering-Plough and Genome Therapeutics: Discovering an Asthma Gene

      By: Regina E. Herzlinger and Marc Aquino
      Personalized medicine requires the identification of mutated genes. Schering-Plough's search for the one related to asthma requires finding families with the disease. Examines the industry that helps conduct such research, including contract research organizations. View Details
      Keywords: Health Disorders; Research and Development; Genetics; Biotechnology Industry; Pharmaceutical Industry
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      Herzlinger, Regina E., and Marc Aquino. "Schering-Plough and Genome Therapeutics: Discovering an Asthma Gene." Harvard Business School Case 303-044, June 2003. (Revised March 2008.)
      • May 2003
      • Background Note

      Customer Management Strategy in Business Markets

      By: Das Narayandas
      Describes in detail customer management strategies in business markets, including selection decisions, design and management of customer relationship strategies, monitoring the health of customer relations, and linking the vendors' customer management effort to... View Details
      Keywords: Customer Focus and Relationships; Customer Relationship Management; Decision Making; Networks; Customization and Personalization; Manufacturing Industry
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      Narayandas, Das. "Customer Management Strategy in Business Markets." Harvard Business School Background Note 503-060, May 2003.
      • March 2003
      • Article

      Technological Development and Medical Productivity: The Diffusion of Angioplasty in New York State

      By: David M. Cutler and Robert S. Huckman
      A puzzling feature of many medical innovations is that they simultaneously appear to reduce unit costs and increase total costs. We consider this phenomenon by examining the diffusion of percutaneous transluminal coronary angioplasty (PTCA)—a treatment for coronary... View Details
      Keywords: Innovation and Invention; Cost; Health Care and Treatment; Health Disorders; Performance Improvement; Product; New York (state, US)
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      Cutler, David M., and Robert S. Huckman. "Technological Development and Medical Productivity: The Diffusion of Angioplasty in New York State." Journal of Health Economics 22, no. 2 (March 2003): 187–217.
      • October 2002 (Revised March 2013)
      • Case

      Intermountain Health Care

      By: Richard M.J. Bohmer, Amy C. Edmondson and Laura Feldman
      Intermountain Health Care (IHC), an integrated delivery system based in Utah, has adopted a new strategy for managing health care delivery. The approach focuses management attention not only on the facilities where care takes place but also on physician decision making... View Details
      Keywords: Ethnicity; Innovation Strategy; Cost Management; Information Technology; Organizational Structure; Technology Adoption; Performance Improvement; Problems and Challenges; Adoption; Change Management; Cost vs Benefits; Health Care and Treatment; Health Industry; Utah
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      Bohmer, Richard M.J., Amy C. Edmondson, and Laura Feldman. "Intermountain Health Care." Harvard Business School Case 603-066, October 2002. (Revised March 2013.)
      • September 2002
      • Case

      Align Technology, Inc.: Matching Manufacturing Capacity to Sales Demand

      By: H. Kent Bowen and Jonathan P Groberg
      Align Technology is a four-year-old medical products company that has invented a new product requiring new manufacturing processes. Demand for the new product has grown more slowly than initial forecasts predicted, and the cost structure is preventing the company from... View Details
      Keywords: Health Care and Treatment; Collaborative Innovation and Invention; Problems and Challenges; Product; Forecasting and Prediction; Marketing Strategy; Sales; Demand and Consumers; Production; Health Industry
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      Bowen, H. Kent, and Jonathan P Groberg. "Align Technology, Inc.: Matching Manufacturing Capacity to Sales Demand." Harvard Business School Case 603-058, September 2002.
      • August 2002 (Revised August 2002)
      • Case

      Raiser Senior Services--The Stratford (A)

      By: H. Kent Bowen and Alison Berkley Wagonfeld
      Focuses on modifying operations to increase profitability at an upscale senior care facility in California. Jennifer Raiser, president of Raiser Senior Services, opened the Stratford in 1992 as a high-end, continuing-care retirement community. Ten years later, the... View Details
      Keywords: Cost Management; Profit; Saving; Health Care and Treatment; Age; Management Teams; Problems and Challenges; Ethics; Legal Liability; Business Growth and Maturation; Health Industry; Health Industry; California
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      Bowen, H. Kent, and Alison Berkley Wagonfeld. "Raiser Senior Services--The Stratford (A)." Harvard Business School Case 603-013, August 2002. (Revised August 2002.)
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