Publications

February 2011 (Revised March 2021)
Case

Hindustan Unilever's 'Pureit' Water Purifier

By: V. Kasturi Rangan and Mona Sinha

The case asks students to formulate a strategy to respond to various competitive threats to its Pureit Water purifier, launched in 2008, targeted at millions of low-income Indian consumers who did not have access to safe drinking water. The case describes in detail the... View Details

Keywords: Multinational Firms and Management; Marketing Strategy; Product Launch; Product Development; Social Enterprise; Competitive Strategy; India

May 2018 (Revised February 2020)
Case

Jason Blum's Blumhouse Productions

By: Anita Elberse

In March 2017, Jason Blum, the founder and chief executive officer of film and television production company Blumhouse Productions, has another blockbuster on his hands with the movie Get Out, produced for just $4.5 million. Remarkable returns for its micro-budget... View Details

December 1999
Case

American International Group, Inc.

By: Kenneth A. Froot and Heidi Cruz

American International Group, Inc. (AIG), one of the world's largest and most innovative insurers and financial intermediaries, is considering new strategies in an era of new competition and Internet distribution. View Details

Keywords: Insurance; Competitive Strategy; Internet and the Web; Distribution; Innovation and Invention

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16 Sep 2014
First Look

First Look: September 16

Publications September 2014 The Oxford Handbook of Innovation Management Mergers and Acquisitions and Innovation By: Ahuja, Gautam, and Elena Novelli Abstract—This article (a) identifies the different... View Details

Keywords: Sean Silverthorne

November 2023
Teaching Plan

Geely SEA: New Electric Vehicle Platforms

By: Willy Shih

Teaching Plan for HBS Case No. 622-001. Kent Bovellan, the Chief Engineer and Head of the Vehicle Architecture Center for Geely Holding, the Hangzhou, China headquartered global automotive group, was debating the platform choice for an upcoming "D" segment midsized... View Details

Keywords: Product Innovation; Product Architecture; Product Engineering; Platform Design; Platform Strategy; Product Design; Product Development; Cost Management; Competitive Strategy; Industry Structures; Product Positioning; Auto Industry; China; Sweden

February 2019 (Revised September 2021)
Case

The a2 Milk Company

By: Benjamin C. Esty and Daniel Fisher

The a2 Milk Company (a2MC) became the most valuable company listed on the New Zealand stock exchange in 2018 by capitalizing on a biochemical discovery related to the protein composition of cow's milk. Because many people find the A1 protein difficult to digest, and... View Details

31 Oct 2018
News

SnapFact: How the Goldilocks concept applies to creativity

February 2024 (Revised April 2024)
Case

Uniswap: Fighting a Vampire Attack (A)

By: Shikhar Ghosh, Shweta Bagai and Liang Wu

This is the first of a three-case series that explores the challenges faced by Uniswap, a key player in the decentralized finance (DeFi) sector. Founded by Hayden Adams, the case traces Uniswap's rapid growth from a simple idea inspired by a Reddit post to becoming one... View Details

02 Jul 2020
News

Free Market Politics Part 2: Can We Fix America’s Political System?

20 Dec 2016
First Look

December 20, 2016

forthcoming Research in Organizational Behavior The Dynamic Componential Model of Creativity and Innovation in Organizations: Making Progress, Making Meaning By: Amabile, Teresa M., and Michael G. Pratt Abstract—Leveraging insights gained... View Details

Keywords: Carmen Nobel

18 Aug 2014
News

Have a Better Idea To Improve Health Care?

December 1978 (Revised January 1986)
Case

Pepsi-Cola (A)

By: Walter J. Salmon and Steven R. Palesy

Combining aspects of a functionally organized marketing management system, with a franchised channel of distribution network. Focuses on extending an innovative promotional program to a market where competitive conditions differ. View Details

Keywords: Innovation Strategy; Management; Marketing; Marketing Reference Programs; Network Effects; Distribution; Organizational Design; Franchise Ownership; Competition; Food and Beverage Industry

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18 Nov 2003
Lecture

Microeconomic Foundations of Competitiveness—A New Agenda for International Aid Institutions

By: Michael E. Porter

This presentation draws on ideas from Professor Porter’s books and articles, in particular, "Building the Microeconomic Foundations of Prosperity," in The Global Competitiveness Report 2003-04 (World Economic Forum, 2003); "Clusters and the New Competitive... View Details

Keywords: Economics

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22 Aug 2011
Research & Ideas

Getting to Eureka!: How Companies Can Promote Creativity

surprising to the researchers, it didn't seem to matter how much money was made available for the prizes—or even if any money was offered at all. In areas where a gold medal replaced a cash prize, competition was just as fierce and the... View Details

Keywords: by Michael Blanding

Feng Zhu

Feng Zhu is the MBA Class of 1958 Professor of Business Administration at Harvard Business School, where he leads the Platform Lab within the Digital, Data, and Design Institute, co-chairs the Harvard Business Analytics Program, and serves as the course head for the... View Details

February 2021
Case

New England Baptist Hospital: Getting Paid for Value

By: Robert S. Kaplan, Mary Witkowski, Toby E. Emanuel and Syed S. Shehab

New England Baptist Hospital (NEBH), a national leader in adult orthopedic care, has the lowest rate of complications and 30-day readmissions in New England, but gets paid 30% less for its surgeries than nearby institutions. NEBH introduces, with several large... View Details

Keywords: Healthcare; Healthcare Spending; Healthcare Innovation; Healthcare Industry; Health Care Outcomes; Health Care Delivery; Health Care Reform; Bundled Payments; Health Care and Treatment; Spending; Innovation and Invention; Value Creation; Strategy; Health Industry; North America

June 2008 (Revised October 2009)
Case

InnoCentive.com (A)

By: Karim R. Lakhani

InnoCentive.com, a firm connecting R&D labs of large organizations to diverse external solvers through innovation contests, has to decide if it will enable collaboration in its community. Case covers the basics of a distributed innovation system works and the... View Details

Keywords: Collaborative Innovation and Invention; Open Source Distribution; Research and Development; Competition; Cooperation

14 Sep 2007
Other Presentation

Colombian Competitiveness: Moving to the Next Level

By: Michael E. Porter

This presentation draws on ideas from Professor Porter’s books and articles, in particular, “Building the Microeconomic Foundations of Prosperity,” in The Global Competitiveness Report 2005-06 (World Economic Forum, 2005); “Clusters and the New Competitive Agenda for... View Details

Keywords: Economics; Colombia