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Show Results For
- All HBS Web
(823)
- News (124)
- Research (587)
- Events (1)
- Multimedia (3)
- Faculty Publications (469)
- January 2016
- Case
COFCO
By: David E. Bell and Natalie Kindred
In 2015, COFCO, China's state-owned agribusiness giant, was working to protect China's food security (a key national security priority) by extending its control of the global food system through overseas acquisitions. At the same time, COFCO sought to grow its market... View Details
Keywords: China; Consumer Products; Commodities; Commodity Trading; Grain Trade; Globalization; Internationalization; Mergers And Acquisitions; Foreign Acquisitions; COFCO; Frank Ning; Gaoning; Nidera; Noble; Competition; Branded Products; Food; Markets; Marketing; Business and Government Relations; Agribusiness; Animal-Based Agribusiness; Plant-Based Agribusiness; Policy; Trade; Goods and Commodities; Food and Beverage Industry; China
- December 2015 (Revised February 2017)
- Case
BRF
By: David E. Bell and Natalie Kindred
In 2015, BRF's new leadership team is transforming several aspects of the Brazilian protein giant, which had grown sluggish after the 2011 merger that created it. Underlying their reforms are the common goals of reducing bureaucracy, streamlining decision making, and,... View Details
Keywords: BRF; Brasil Foods; Tarpon; Brazil; Marketing; Protein; Commodity; Commodities; Branding; Turnaround; Culture; Transformation; Mergers; Change Management; Private Equity; Distribution; Food; Goods and Commodities; Supply Chain; Mergers and Acquisitions; Trade; Brands and Branding; Food and Beverage Industry; Brazil
- December 2012 (Revised April 2013)
- Case
Greencore
By: David E. Bell and Natalie Kindred
Patrick Coveney, CEO of Greencore, one of the top producers of private label prepared foods sold through UK grocery retailers, was assessing Greencore's growth options. Growth potential was limited in the UK, a mature market in which retailers were unlikely to grant... View Details
Bell, David E., and Natalie Kindred. "Greencore." Harvard Business School Case 513-052, December 2012. (Revised April 2013.)
- December 2006 (Revised August 2009)
- Case
Disney Consumer Products: Marketing Nutrition to Children
By: David E. Bell and Laura Winig
In an effort to capture market share in the children's foods category, Disney Consumer Products (DCP) debuted a broad line of "better for you" foods, ranging from fresh fruits and vegetables to frozen meals, through a partnership with Kroger supermarkets. In answer to... View Details
Keywords: Age; Nutrition; Brands and Branding; Corporate Social Responsibility and Impact; Partners and Partnerships; Social Issues; Consumer Products Industry; Food and Beverage Industry
Bell, David E., and Laura Winig. "Disney Consumer Products: Marketing Nutrition to Children." Harvard Business School Case 507-006, December 2006. (Revised August 2009.)
- October 2004 (Revised March 2005)
- Case
Bright Dairy & Food Co., Ltd
By: David E. Bell and Hal Hogan
Bright Dairy has been growing rapidly since becoming a public company. The Chinese market for milk products is still wide open. What should it be doing to make sure it captures a significant share of the potential market? View Details
Keywords: Distribution; Marketing Strategy; Growth and Development; Public Ownership; Emerging Markets; Business Strategy; Food and Beverage Industry; China
Bell, David E., and Hal Hogan. "Bright Dairy & Food Co., Ltd." Harvard Business School Case 905-404, October 2004. (Revised March 2005.)
- October 1999 (Revised September 2005)
- Case
Eddie Bauer, Inc.
By: David E. Bell and Ann Leamon
Eddie Bauer has decided to coordinate its merchandising strategy (price, selection) across its stores and catalog. But with e-commerce, is this still sensible? View Details
Keywords: Management; Brands and Branding; Marketing Channels; Product Positioning; Business Strategy; Internet
Bell, David E., and Ann Leamon. "Eddie Bauer, Inc." Harvard Business School Case 500-034, October 1999. (Revised September 2005.)
- April 1999 (Revised September 1999)
- Case
Compaq Computer: Consumer Notebook Group
By: David E. Bell and Ann Leamon
Presents the background for a video of a focus group on Compaq Computer's new consumer notebook. Engineers, manufacturers, and retailers had collaborated on the product design, which has been approved by the executive committee. A launch is scheduled for nine months... View Details
Keywords: Human Resources; Product Launch; Product Design; Outcome or Result; Social and Collaborative Networks; Corporate Strategy; Computer Industry
Bell, David E., and Ann Leamon. "Compaq Computer: Consumer Notebook Group." Harvard Business School Case 599-053, April 1999. (Revised September 1999.)
- September 2012
- Teaching Plan
Marine Harvest: Leading Salmon Aquaculture (TP)
By: David E. Bell and Ryan Johnson
Bell, David E., and Ryan Johnson. "Marine Harvest: Leading Salmon Aquaculture (TP)." Harvard Business School Teaching Plan 513-049, September 2012.
- December 2011 (Revised May 2016)
- Case
Marine Harvest: Leading Salmon Aquaculture
By: David E. Bell and Ryan Johnson
Marine Harvest has the leading position in salmon aquaculture. Aquaculture is very much a growth business, many believing it could play a major role in solving the world's growing need for protein. The CEO is considering three alternatives for taking advantage of his... View Details
Keywords: Growth and Development Strategy; Competitive Advantage; Agriculture and Agribusiness Industry; Food and Beverage Industry
Bell, David E., and Ryan Johnson. "Marine Harvest: Leading Salmon Aquaculture." Harvard Business School Case 512-042, December 2011. (Revised May 2016.)
- December 2010 (Revised February 2012)
- Case
Yum! China
By: David E. Bell and Mary Shelman
Since the first KFC opened in China in 1987, Yum--under Sam Su's leadership--had built the largest restaurant company by far in mainland China. Averaging one new restaurant opening a day for the past five years, in 2010 Yum ran over 3,600 restaurants in 650 cities and... View Details
Keywords: Business Processes; Business or Company Management; Growth and Development Strategy; Strategy; Business Strategy; Food and Beverage Industry; Beijing Shi
Bell, David E., and Mary Shelman. "Yum! China." Harvard Business School Case 511-040, December 2010. (Revised February 2012.)
- December 2008
- Case
JBS Swift & Co.
By: David E. Bell and Cathy Ross
Brazilian meat packer JBS surprised many in the U.S. beef industry when it acquired Swift & Co.—a company more than five times its size—in 2007, then moved to acquire the U.S.'s fourth and fifth largest beef producers in 2008. The new JBS Swift slashed costs and... View Details
Keywords: Animal-Based Agribusiness; Mergers and Acquisitions; Restructuring; Financial Crisis; Borrowing and Debt; Global Strategy; Agriculture and Agribusiness Industry; United States; Brazil
Bell, David E., and Cathy Ross. "JBS Swift & Co." Harvard Business School Case 509-021, December 2008.
- August 1999 (Revised November 1999)
- Case
Victory Supermarkets: Investment Strategy
By: David E. Bell and Ann Leamon
Bell, David E., and Ann Leamon. "Victory Supermarkets: Investment Strategy." Harvard Business School Case 500-023, August 1999. (Revised November 1999.)
- April 1999 (Revised May 2000)
- Case
Compaq Computer: Intel Inside?
By: David E. Bell and Ann Leamon
Presents the results of quantitative and qualitative market research on the possible acceptance of a non-Intel processor in Compaq Computer's consumer notebook line. If the low-priced, non-Intel notebook is a success, the company will maintain or increase its 45% share... View Details
Keywords: Distribution; Production; Success; Performance Evaluation; Mathematical Methods; Competition; Computer Industry
Bell, David E., and Ann Leamon. "Compaq Computer: Intel Inside?" Harvard Business School Case 599-061, April 1999. (Revised May 2000.)
- October 1993 (Revised May 1994)
- Case
Sears, Roebuck and Co.: The Merchandise Group--1993
By: David E. Bell and Dinny Starr
Keywords: Retail Industry
Bell, David E., and Dinny Starr. "Sears, Roebuck and Co.: The Merchandise Group--1993." Harvard Business School Case 594-058, October 1993. (Revised May 1994.)
- August 1993 (Revised April 1998)
- Case
Filene's Basement
By: David E. Bell and Dinny Starr
Filene's Basement is in the process of deciding where, and if, to locate two new stores in its new Chicago area of operations. The existing Chicago area stores have been performing well, however, management is concerned with over saturation of the market. At the time... View Details
Keywords: Forecasting and Prediction; Growth Management; Marketing Strategy; Market Entry and Exit; Business Processes
Bell, David E., and Dinny Starr. "Filene's Basement." Harvard Business School Case 594-018, August 1993. (Revised April 1998.)
- August 1993
- Background Note
Glossary of Retail Terms
By: David E. Bell and Dinny Starr
Keywords: Retail Industry
Bell, David E., and Dinny Starr. "Glossary of Retail Terms." Harvard Business School Background Note 594-014, August 1993.
- 21 Jul 2022
- News
How Sumner Feldberg Helped Transform Retail
as a meteorologist for the Amy Air Forces during World War II before attending HBS. There he joined the class of 1949—which also included “James E. Burke, who later headed Johnson & Johnson; C. Peter McColough of Xerox Corp.; Thomas S.... View Details
- 01 Dec 1998
- News
Reunited and It Feels So Good
available to them at the School. Wide-ranging faculty presentations included Professor Regina E. Herzlinger's "Market-Driven Health Care," Professor Bruce R. Scott's "The Asian Financial Crisis Goes Global," and Professor View Details
- 01 Sep 2013
- News
Alumni News | Book Briefs
Life, Liberty, and the Pursuit of Food Rights: The Escalating Battle over Who Decides What We Eat by David E. Gumpert (OPM 5, 1981) (Chelsea Green Publishing) Do Americans have the right to get their food... View Details