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Show Results For
- All HBS Web
(1,195)
- People (2)
- News (217)
- Research (823)
- Events (1)
- Multimedia (2)
- Faculty Publications (408)
- August 2020
- Case
Zoom Video Communications: Eric Yuan's Leadership During COVID-19
In the first half of 2020, worldwide lockdowns caused by the COVID-19 pandemic brought explosive growth to the Zoom Video Communications platform, as people replaced in-person work and social events with videoconferencing. Months into the pandemic, CEO Eric Yuan... View Details
Keywords: Transformation; Communication Technology; Customer Value and Value Chain; Values and Beliefs; Technological Innovation; Leadership; Crisis Management; Organizational Culture; Working Conditions; Strategy; Information Technology; Applications and Software; Technology Adoption; Health Pandemics; Technology Industry; United States; California
Kominers, Scott Duke, Christopher Stanton, Andy Wu, and George Gonzalez. "Zoom Video Communications: Eric Yuan's Leadership During COVID-19." Harvard Business School Case 821-014, August 2020.
- Web
Video - Institute For Strategy And Competitiveness
Presentation Inclusion of Small Business in Value Chains Inclusion of Small Business in Value Chains by Michael E. Porter Prerecorded CSV video... View Details
- November 2011 (Revised August 2012)
- Background Note
Customer Discovery and Validation for Entrepreneurs
By: Frank V. Cespedes, Thomas Eisenmann and Steven G. Blank
Provides practical guidelines for conducting market research to explore and validate demand for entrepreneurial offering. Explains how the research objectives of entrepreneurs might differ from those relevant to managers evaluating product or service offerings to... View Details
Cespedes, Frank V., Thomas Eisenmann, and Steven G. Blank. "Customer Discovery and Validation for Entrepreneurs." Harvard Business School Background Note 812-097, November 2011. (Revised August 2012.)
- Web
Business for Social Impact | Social Enterprise | Harvard Business School
markets to create both economic and social value. Publications How Firms Respond to Worker Activism: Evidence from Global Supply Chains By: Yanhua Bird, Jodi L. Short and Michael W. Toffel 2025 | Faculty Research Social movement pressures... View Details
- 27 Apr 2016
- Research & Ideas
How the FBI Reinvented Itself After 9/11
“Analysts were viewed as second-class citizens, some reporting they were told to fetch coffee for agents,” the researchers write. “Conversely, agents working on conventional law enforcement cases, previously the heroes of the FBI, felt their View Details
Keywords: by Carmen Nobel
- Web
Reconceiving Products & Markets - Institute For Strategy And Competitiveness
Three Levels of CSV Reconceiving Products & Markets Redefining Productivity in the Value Chain Improving the Local & Regional Business Environment Reconceiving Products & ... Reconceiving Products & Markets... View Details
- May 2024
- Background Note
Net Revenue Retention: Unpacking the Dynamics of Customer Monetization
By: Elie Ofek, Barak Libai and Eitan Muller
Firms and investors alike are beginning to recognize the importance of tracking how revenues from existing customers are evolving over time and to appreciate the value in understanding what might explain changes in these revenues. Consequently, in addition to looking... View Details
Keywords: Customer Relationship Management; Revenue; Measurement and Metrics; Customer Value and Value Chain
Ofek, Elie, Barak Libai, and Eitan Muller. "Net Revenue Retention: Unpacking the Dynamics of Customer Monetization." Harvard Business School Background Note 524-092, May 2024.
- 21 Dec 2011
- Research & Ideas
The Most Common Strategy Mistakes
about the value chain (the supply side). You can't have competitive advantage without both. “The granddaddy of all mistakes is competing to be the best, going down the same path as everybody else and... View Details
Keywords: by Joan Magretta
- 16 Jul 2020
- Research & Ideas
Restaurant Revolution: How the Industry Is Fighting to Stay Alive
producers who supply the industry. Equally hit are supply chain partners who move goods across the country. "It’s going to take some time to retool operating models to be able to succeed in this new environment.” Coming into 2020,... View Details
- 27 Sep 2011
- First Look
First Look: September 27
model for explaining how network resources contribute to organizational performance. Reach is the extent to which an organization's network connects it to diverse and distant partners. Richness represents the potential value of the... View Details
Keywords: Sean Silverthorne
- 01 Mar 2023
- What Do You Think?
How Much Does 'Deep Purpose' Matter to the Bottom Line?
by thinking about how it might have changed an important decision, had we had it in place when we made the decision. My experiences in researching and putting a value on an effective culture tell me that if notions concerning deep purpose... View Details
Keywords: by James Heskett
- April 2021
- Teaching Note
Drinkworks: Home Bar by Keurig
By: Sunil Gupta and Jonathan Levav
Teaching Note for HBS Case No. 521-010. In the summer of 2018, Drinkworks CEO Nathaniel Davis needed to make a number of go-to-market decisions ahead of his company’s upcoming product launch. Formed through a joint venture between Keurig Dr. Pepper and Anheuser-Busch... View Details
Keywords: Marketing; Marketing Strategy; Product Marketing; Product Launch; Product Positioning; Markets; Bids and Bidding; Demand and Consumers; Consumer Behavior; Market Design; Distribution; Distribution Channels; Product; Product Design; Product Development; Business Model; Customers; Customer Value and Value Chain; Decision Making; Decisions; Goods and Commodities; Innovation and Invention; Technological Innovation; Business or Company Management; Growth and Development Strategy; Research; Research and Development; Strategy; Adoption; Competitive Advantage; Segmentation; Information Technology; Information Infrastructure; Value; Value Creation; Food and Beverage Industry; Consumer Products Industry; North and Central America; United States
- 18 Sep 2007
- First Look
First Look: September 18, 2007
activity to distance themselves from competitors. Microfinance: Business, Profitability, and the Creation of Social Value Author:Michael Chu Publication:Chap. 28 in Business Solutions for the Global Poor: Creating Social and Economic... View Details
Keywords: Martha Lagace
- 28 Mar 2016
- Research & Ideas
What's a Boss Worth?
them look better. But how much of an effect does a good or bad boss have on workers, really? Harvard Business School Assistant Professor Christopher Stanton sets out to ask that question in The Value of Bosses, a paper recently published... View Details
- 07 Jul 2021
- Book
Good News for Disgraced Companies: You Can Regain Trust
investigating its own supply chain for worker exploitation. The authors say companies that are adept at building trust focus on four key elements: Competence: While every company needs to be competent—capable of creating and delivering... View Details
Keywords: by Lane Lambert
- Web
Online Business Strategy Course | HBS Online
Predicting Competition in Local Markets Competing Against Dominant Platforms Platforms in Your Value Chain Serial Acquirers Show Hide Details Concepts Understanding Network Effects Which Markets Will Tip... View Details
- 10 Feb 2003
- Research & Ideas
Commodity Busters: Be a Price Maker, Not a Price Taker
customer values of convenience, availability, product or service functionality, and relationship, creates a reason for the customer to buy. But, you also must eliminate reasons for the customer not to purchase. Various adjunct services,... View Details
Keywords: by Benson P. Shapiro
- November 2007
- Article
A Model of Consumer Learning for Service Quality and Usage
By: Raghuram Iyengar, Asim Ansari and Sunil Gupta
In many services, e.g., the wireless service industry, consumers choose a service plan based on their expected consumption. In such situations, consumers experience two forms of uncertainty. First, consumers may be uncertain about the quality of their service provider... View Details
Keywords: Experience and Expertise; Customer Value and Value Chain; Learning; Price; Knowledge Use and Leverage; Marketing Strategy; Consumer Behavior; Service Delivery; Quality; Risk and Uncertainty; Service Industry
Iyengar, Raghuram, Asim Ansari, and Sunil Gupta. "A Model of Consumer Learning for Service Quality and Usage." Journal of Marketing Research (JMR) 44, no. 4 (November 2007): 529–544.
- 01 Mar 2018
- News
Every Trick in the Book
beloved,” she says. But beloved didn’t pay the bills, and by 2015, after decades of pressure from big chains and the internet, the small, independent store was on the verge of closing. That’s when Brody, a New Yorker who spends her... View Details
Keywords: April White
- Web
Social Enterprise - Faculty & Research
discuss how these findings advance understanding of how organizational structure and corporate leadership interact and of how organizations can more effectively realize the strategic value of corporate social responsibility activities.... View Details