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- All HBS Web (621)
- Faculty Publications (464)
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- April 1994
- Supplement
Planet Reebok (B)
By: John A. Quelch
Supplements Planet Reebok (A). View Details
Keywords: Globalization; Advertising Campaigns; Brands and Branding; Apparel and Accessories Industry; Apparel and Accessories Industry; France; Germany; United Kingdom
Quelch, John A. "Planet Reebok (B)." Harvard Business School Supplement 594-095, April 1994.
- October 1984 (Revised March 1999)
- Case
NIKE (E)
Provides the background for a discussion of Nike (E1), (E2), and (E3). Outlines Nike's senior management group's early program to deal with the company's increasingly difficult competitive circumstance. View Details
Keywords: Management Style; Competition; Situation or Environment; Management Teams; Apparel and Accessories Industry; Apparel and Accessories Industry
Roberts, Michael J. "NIKE (E)." Harvard Business School Case 385-033, October 1984. (Revised March 1999.)
- March 2012 (Revised September 2014)
- Supplement
Clarks at a Crossroads (B)
By: John A. Davis and Suzanne Stroh
Clarks (B) summarizes the results of the shareholders vote described in the (A) case. View Details
Davis, John A., and Suzanne Stroh. "Clarks at a Crossroads (B)." Harvard Business School Supplement 812-114, March 2012. (Revised September 2014.)
- August 1994 (Revised December 1996)
- Case
Astra Sports, Inc. (B)
By: John A. Quelch
Astra executives meet to discuss their options with a Venezuelan company that, for seven years, manufactured and marketed athletic shoes under the Astra name without authorization from Astra. View Details
Keywords: Strategy; Crime and Corruption; Brands and Branding; Manufacturing Industry; Manufacturing Industry; Manufacturing Industry; Venezuela
Quelch, John A. "Astra Sports, Inc. (B)." Harvard Business School Case 595-008, August 1994. (Revised December 1996.)
- February 2006
- Supplement
Gucci Group N.V. (Domenico De Sole)
By: David B. Yoffie
Keywords: Apparel and Accessories Industry
Yoffie, David B. "Gucci Group N.V. (Domenico De Sole)." Harvard Business School Video Supplement 706-805, February 2006.
- September 1988
- Supplement
Reebok Commercials--1988, Video
By: John A. Quelch
Set of seven commercials to accompany Reebok International Ltd. View Details
Quelch, John A. "Reebok Commercials--1988, Video." Harvard Business School Video Supplement 889-507, September 1988.
- October 1980 (Revised July 1985)
- Case
Stride Rite Corp. (A)
By: Walter J. Salmon
Keywords: Apparel and Accessories Industry
Salmon, Walter J. "Stride Rite Corp. (A)." Harvard Business School Case 581-039, October 1980. (Revised July 1985.)
- October 1984
- Teaching Note
NIKE (E1): The Announcement, Teaching Note
Teaching Note for (9-385-034). View Details
- 2009
- Case
Mercury Athletic Footwear, Inc.: Valuing the Opportunity (TN): Brief Case No. 4051.
By: Timothy A. Luehrman and Joel L. Heilprin
- February 2008
- Teaching Note
Innovation at Timberland: Thinking Outside the Shoe Box (TN)
By: Rosabeth Moss Kanter and Matthew Bird
Teaching Note for [306064]. View Details
- August 1988 (Revised November 1989)
- Case
Reebok International Ltd.
By: John A. Quelch
Reebok executives are reviewing the company's advertising and promotion programs for the second half of 1988. These include sponsorship of the 1988 Summer Olympics and a rock concert tour organized by Amnesty International. In addition, Reebok is launching a new... View Details
Keywords: Marketing Strategy; Music Entertainment; Advertising Campaigns; Sports; Advertising Industry; Advertising Industry; Advertising Industry
Quelch, John A. "Reebok International Ltd." Harvard Business School Case 589-027, August 1988. (Revised November 1989.)
- October 2006 (Revised February 2009)
- Teaching Note
Spyder Active Sports - 2004 (TN)
By: Belen Villalonga and Dwight B. Crane
Teaching Note to (206-027). View Details
- 17 Jul 2014
- Panel Discussion
Monitoring the Monitors: How Social Factors Influence Supply Chain Auditors
By: Jodi L. Short and Michael W. Toffel
Keywords: CSR; Corporate Accountability; Corporate Social Responsibility; Outsourced Production; Outsourcing; Sustainability; Sustainability Management; Auditing; Audit Quality; Gender; Conflicts Of Interest; Bias; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; China; India; Pakistan; Bangladesh; Mexico; Brazil; Viet Nam; Indonesia; Philippines; Sri Lanka; Taiwan; South Korea
Short, Jodi L., and Michael W. Toffel. "Monitoring the Monitors: How Social Factors Influence Supply Chain Auditors." Elevate Limited Webinar, July 17, 2014. (Webinar coordinated by Elevate Limited.)
- 11 Oct 2016
- First Look
October 11, 2016
Smartphone Industry By: Paik, Yongwook, and Feng Zhu Abstract—Strategy scholars have documented in various empirical settings that firms seek and leverage stronger institutions... View Details
Keywords: Sean Silverthorne
- March 1996
- Supplement
Executive Shirt Company, Inc.: Analysis
Presents a follow-up. View Details
Hammond, Janice H. "Executive Shirt Company, Inc.: Analysis." Harvard Business School Supplement 696-093, March 1996.
- January 2008 (Revised October 2010)
- Supplement
Sara Campbell Ltd. (B)
By: Romana Autrey, V.G. Narayanan and Julia Rozovsky
Supplements the Sara Campbell Ltd. (A) case by introducing additional concerns with Holt. In January of 1999, Campbell received a certified letter written by Holt. The letter described Holt's own frustration in working for Campbell. Students are given context to... View Details
Keywords: Decision Choices and Conditions; Employee Relationship Management; Management; Apparel and Accessories Industry
Autrey, Romana, V.G. Narayanan, and Julia Rozovsky. "Sara Campbell Ltd. (B)." Harvard Business School Supplement 108-071, January 2008. (Revised October 2010.)
- October 1984
- Case
NIKE (A1)
Presents a specific marketing policy decision on the servicing of large, important chain store customers versus giving priority to small specialty running equipment stores. View Details
Keywords: Decisions; Marketing Strategy; Distribution Channels; Apparel and Accessories Industry; Apparel and Accessories Industry
Christensen, C. Roland. "NIKE (A1)." Harvard Business School Case 385-026, October 1984.
- August 1989 (Revised October 1990)
- Case
Reebok Brands
By: David E. Bell and Christian Schaack
Keywords: Apparel and Accessories Industry
Bell, David E., and Christian Schaack. "Reebok Brands." Harvard Business School Case 190-032, August 1989. (Revised October 1990.)
- November 2005 (Revised July 2006)
- Supplement
Cutter & Buck (C)
By: William A. Sahlman and Victoria Winston
Keywords: Apparel and Accessories Industry
Sahlman, William A., and Victoria Winston. "Cutter & Buck (C)." Harvard Business School Supplement 806-030, November 2005. (Revised July 2006.)
- July 1995 (Revised August 1999)
- Teaching Note
Dore-Dore TN
By: Janice H. Hammond and Ananth Raman
Teaching Note for (9-692-028). View Details