Publications

Find at Harvard

01 Apr 2001
News

K.O. Chia: The Voice of Experience

Malaysia, earned an engineering degree in England and spent fifteen years in the corporate world, first with Hewlett-Packard and then with Apple Computer. In 1991, he was part of the management team that founded Premisys Communications, a... View Details

Keywords: Alejandro Reyes; Hewlitt-Packard; Apple; Information; Information; Information

01 Sep 2014
News

HBS Faculty Explore Ideas Around the World

Professor Geoffrey Jones, a passionate advocate of the power of history to inform the next generation of business leaders, has answered this challenge with the Creating Emerging Markets project. Jones, the Isidor Straus Professor of... View Details

Keywords: faculty research

01 Oct 2000
News

Faculty Retirements

Robert H. Hayes An expert on industrial management and competition, Robert Hayes, the Philip Caldwell Professor of Business Administration, Emeritus, joined the HBS faculty in 1966. He has taught numerous courses and thousands of students... View Details

March 2025
Teaching Plan

Wasabi Technologies (A) and (B)

By: N. Louis Shipley and Stacy Straaberg

Teaching Plan for HBS Case Nos. 823-021 and 825-035. Set in 2019, the “Wasabi Technologies (A)” case centers on Wasabi Technologies (Wasabi), a successful hot cloud storage company based in Boston, Massachusetts. Founder and CEO David Friend is ready to scale the... View Details

Keywords: Sales; Product Development; Growth and Development Strategy; Business Divisions; Business Strategy; Marketing Strategy; Distribution Channels; Information Technology Industry; United States; Massachusetts; Boston

June 2012 (Revised June 2012)
Case

PunchTab, Inc. Investor Presentation Deck

By: William R. Kerr and Ramana Nanda

This case examines the PowerPoint presentation that Ranjith Kumaran, founder of the start-up PunchTab, Inc., is using for his investment pitches to venture capital firms. Students can discuss the materials that Kumaran has included, his presentation style, and what... View Details

Keywords: Entrepreneurship; Management; Presentations; Venture Capital; Business Startups

14 Jun 2024
News

Highlights from the Spring 2024 Alumni Board Meeting

intelligence to solve contemporary problems. Kristen Fitzpatrick (MBA 2003), Managing Director, MBA Career & Professional Development, continued the programming with a look at how her department is supporting the changing employment... View Details

2022
Article

Which Corporate ESG News Does the Market React To?

By: George Serafeim and Aaron Yoon

Using a dataset that classifies firm-level ESG news as positive and negative, we examine how stock prices react to different types of ESG news. We analyze 111,020 firm-day observations for 3,126 companies and find that prices react only to issues identified as... View Details

Keywords: ESG; ESG (Environmental, Social, Governance) Performance; ESG Ratings; Social Capital; Environment; Sustainability; CSR; Stock Price; Stock Market Expectations; Materiality; Market Reaction; Environmental Sustainability; Governance; Social Issues; Performance; News

SSRN

Find at Harvard

October 2018
Case

Zenefits Board of Directors (A)

By: Lynn S. Paine and Will Hurwitz

In early 2018, the time seemed right for Zenefits investor and director Lars Dalgaard to reflect on whether Zenefits had the right board of directors to shepherd the company through its next stages of growth. For the company whose name combined the words “benefits,”... View Details

Keywords: Ethics; Business Model; Corporate Accountability; Governing and Advisory Boards; Corporate Governance; Crisis Management; Entrepreneurship; Human Resources; Leadership; Risk Management; Venture Capital; Information Technology Industry; Information Technology Industry; Information Technology Industry; United States; California

November 2012 (Revised May 2013)
Case

ASUSTeK and the Google Nexus 7 Tablet

By: Willy C. Shih and Jyun-Cheng Wang

Days after Jerry Shen introduced a new tablet computer at the Consumer Electronics Show, a Google meeting convinced him to go with a lower price point and co-branding as the Nexus 7. While his company would have a premier position at launch, companies like Samsung... View Details

01 Feb 1997
News

OPM Reunion Snapshots

Erik Sorensen (22nd OPM) Currently the managing director of Club Sultan in Marbella, Spain, an exclusive European holiday ownership club, Erik Sorensen specializes in marketing luxurious vacation opportunities. "My business is about... View Details

01 Jun 2014
News

The Digital Deck

As a professor in the Strategy Unit, Bharat Anand has studied how media companies move a traditional product into the online space. Some have managed that transition well, he says, and others have not. In the early days, Anand observes,... View Details

Keywords: Julia Hanna

November 2004
Case

The Electronic Product Code: Future Impact on the Global Food System

By: Ray A. Goldberg and James Weber

The Electronic Product Code (EPC) is a successor to the Uniform Product Code and will improve the efficiency and traceability of the global food system. This case focuses on how best to implement this new system and respect the privacy of the ultimate consumer, and the... View Details

Keywords: Information; Rights; Ethics; Consumer Behavior; Management Systems; Technology Adoption; Innovation and Invention; Food and Beverage Industry

March 1991 (Revised June 1993)
Case

Chevron Corp.: Corporate Image Advertising

By: John A. Quelch

Describes a series of advertising research studies conducted by Chevron to monitor the effectiveness of its corporate advertising. Specific research approaches covered include the McCollum-Spielman and Communications Techniques. The Vals Typology developed by Stanford... View Details

Keywords: Surveys; Multinational Firms and Management; Research; Advertising; Brands and Branding; Energy Industry; United States

October 2014 (Revised July 2015)
Case

Indus Towers: From Infancy to Maturity

By: Ranjay Gulati, Maxim Sytch and Rachna Tahilyani

Indus Towers, the world's largest telecom tower company, is a joint venture between three telecom rivals in India. These rivals—Bharti Airtel, Vodafone India, and Idea Cellular—combined their telecom towers to provide "shared telecom infrastructure" to wireless telecom... View Details

Keywords: Decisions; Judgments; Customer Focus and Relationships; Management; Information Technology; Mobile and Wireless Technology; Information Infrastructure; Telecommunications Industry; India

October 2017
Supplement

Snap Inc. Goes Public (B)

By: Lynn Sharp Paine and Will Hurwitz

Supplements the (A) case.

Snap Inc.’s chairman must decide how to address investor concerns about the company’s unprecedented plans to issue only non-voting shares in its upcoming IPO. View Details

Keywords: Ethics; Capital Structure; Corporate Accountability; Governing and Advisory Boards; Corporate Governance; Going Public; Business and Shareholder Relations; Leadership; Management; Mobile and Wireless Technology; Venture Capital; Information Technology Industry; Information Technology Industry; Information Technology Industry; United States; California