Publications

October 1982 (Revised May 1992)
Case

Johnson & Johnson: The Tylenol Tragedy

By: Stephen A. Greyser

In October 1982, Johnson & Johnson was confronted with a major crisis when seven deaths were attributed to poisoned Tylenol. The case reviews the facts as known a week after the incident occurred, and raises a wide range of questions regarding consumer behavior,... View Details

Keywords: Consumer Behavior; Corporate Social Responsibility and Impact; Competitive Strategy; Crisis Management; Health Care and Treatment; Pharmaceutical Industry

23 May 2023
Research & Ideas

Face Value: Do Certain Physical Features Help People Get Ahead?

Can business leaders harness the star power of celebrities? It might depend on their jawline. A recent study parses 12,000 faces for attributes linked to charisma and proposes a framework to figure out who... View Details

Keywords: by Kara Baskin

04 Oct 2010
Research & Ideas

Introverts: The Best Leaders for Proactive Employees

study with professors Adam M. Grant of the University of Pennsylvania's Wharton School and David A. Hofmann of UNC Kenan-Flagler Business School.... View Details

Keywords: by Carmen Nobel

Working Paper

Shifting Work Patterns with Generative AI

By: Eleanor W. Dillon, Sonia Jaffe, Nicole Immorlica and Christopher T. Stanton

We present evidence on how generative AI changes the work patterns of knowledge workers using data from a 6-month-long, cross-industry, randomized field experiment. Half of the 7,137 workers in the study received access to a generative AI tool integrated into the... View Details

Keywords: AI and Machine Learning; Behavior; Time Management

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August 15, 2014
Article

Can an Outside CEO Run a Family-Owned Business?

By: Josh Baron and Rob Lachenauer

This article explores the intricate dynamics that often characterize family-owned businesses, shedding light on key archetypes that play prominent roles within these organizations. Using a narrative approach, the article illustrates the challenges faced by leaders... View Details

Keywords: Family Ownership; Personal Characteristics; Family and Family Relationships; Management Practices and Processes

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07 Mar 2023
HBS Case

ChatGPT: Did Big Tech Set Up the World for an AI Bias Disaster?

fairness. She was particularly concerned about so-called large language models, such as Google’s BERT model, which was trained on 3.3 billion words, and OpenAI’s GPT-3, built on a half-trillion words. Google View Details

Keywords: by Scott Van Voorhis; Technology

December 1996
Supplement

Cleveland Turnaround: Leadership in Action

By: James E. Austin, Jaan Elias and Andrea L Strimling

Consists of three separate parts. Part 1, The Cleveland Turnaround, describes Cleveland's decline until its bankruptcy in 1978. This is followed by the remedial actions taken by community leaders, starting with the election of a new mayor, the formation of new... View Details

Keywords: Leading Change; Business Cycles; Development Economics; Urban Development; Social Issues; Business and Community Relations; Cleveland

2009
Article

Implicit Affect in Organizations

By: Sigal G. Barsade, Lakshmi Ramarajan and Drew Westen

Our goal is to integrate the construct of implicit affect—affective processes activated or processed outside of conscious awareness that influence ongoing thought, behavior, and conscious emotional experience—into the field of organizational behavior. We begin by... View Details

Keywords: Organizational Behavior; Framework; Organizational Culture; Behavior; Cognition and Thinking; Emotions; Motivation and Incentives; Perspective

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02 Oct 2012
First Look

First Look: October 2

an instrumental variables and a simultaneous equations approach. Finally, we show that the relation is driven by both the social and the environmental dimension View Details

Keywords: Sean Silverthorne

January 2014
Case

CleanSpritz

By: John A. Quelch and Alisa Zalosh

Sales of CleanSpritz all-purpose cleaning spray have been steadily declining for the past five years, and management believes the decline correlates to a growing environmental concern among U.S. consumers. CleanSpritz's management is considering several options to... View Details

Keywords: Product Positioning; Competition; Marketing Strategy; Corporate Social Responsibility and Impact; Performance Improvement; Environmental Sustainability; Product Launch; Product Development; Consumer Products Industry

15 Feb 2022
Book

When Working Harder Doesn’t Work, Time to Reinvent Your Career

in his late 40s at the time, and, as the head of a prominent thinktank, was putting in 80-hour workweeks and basking in his role at the center of... View Details

Keywords: by Avery Forman

April 2021
Case

Glass-Shattering Leaders: Ana Paula Pessoa

By: Boris Groysberg and Colleen Ammerman

Ana Paula Pessoa built a career at the largest media conglomerate in Latin America, combining a passion for digital transformation with a commitment to doing work that had a positive impact on society. Having grown up during a dictatorial military regime in Brazil, the... View Details

Keywords: Glass Ceiling; Leadership; Gender; Power and Influence

01 May 2013
What Do You Think?

Why Isn’t ‘Servant Leadership’ More Prevalent?

Summing Up Is the Term "Servant Leadership" an Oxymoron? Servant leadership (SL) is a concept that triggers a great deal of interest, judging by my e-mail inbox and the number View Details

Keywords: by Jim Heskett

16 May 2023
In Practice

After Silicon Valley Bank's Flameout, What's Next for Entrepreneurs?

The collapse of Silicon Valley Bank (SVB) in March left the startup world reeling. The biggest lender to fail since the 2008 financial crisis, SVB had become the preferred funder of the startup, tech, View Details

Keywords: by Avery Forman; Technology; Financial Services

January 26, 2016
Article

Hiding Personal Information Reveals the Worst

By: Leslie K. John, Kate Barasz and Michael I. Norton

Seven experiments explore people's decisions to share or withhold personal information and the wisdom of such decisions. When people choose not to reveal information—to be "hiders"—they are judged negatively by others (experiment 1). These negative judgments emerge... View Details

Keywords: Disclosure; Transparency; Policy-making; Privacy; Information; Corporate Disclosure; Decision Choices and Conditions; Trust