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Show Results For
- All HBS Web
(13,622)
- People (61)
- News (2,378)
- Research (8,873)
- Events (70)
- Multimedia (41)
- Faculty Publications (6,590)
- Web
Giving - Alumni
the full amount of the gift. Contact HBS Gift Management at 617.495.6207 or gifts@hbs.edu if you have additional questions about crediting. How do I make a pledge? To pledge a gift that you will fulfill at a later date, please call HBS... View Details
- Program
Competing in the Age of Digital Platforms
strategic planning or developing new businesses at companies in any industry (e.g., technology, retail, financial services, auto, insurance, consumer products, etc.) Executives, directors, vice presidents, and senior View Details
- 13 Jan 2003
- Research & Ideas
The Subconscious Mind of the Consumer (And How To Reach It)
proposition and becomes a more profound basis for developing marketing strategy than, say, technical superiority or long-lasting benefits. While the latter attributes are important, it is because they serve the deeper needs of connection... View Details
Keywords: by Manda Mahoney
- Web
Program Requirements - Doctoral
Technology & Operations Management Program Requirements Below please find the program requirements for students in Technology & Operations Management (TOM). Doctoral students in TOM generally complete the... View Details
- Web
Initiatives & Projects - Faculty & Research
seeks to deepen business leaders' understanding of today’s environmental challenges and to assist them in developing effective solutions. Business History The Business History Initiative seeks to facilitate... View Details
- 02 Oct 2008
- Working Paper Summaries
Nameless + Harmless = Blameless: When Seemingly Irrelevant Factors Influence Judgment of (Un)ethical Behavior
- August 2022
- Article
The Bulletproof Glass Effect: Unintended Consequences of Privacy Notices
By: Aaron R. Brough, David A. Norton, Shannon L. Sciarappa and Leslie K. John
Drawing from a content analysis of publicly traded companies’ privacy notices, a survey of managers, a field study, and five online experiments, this research investigates how consumers respond to privacy notices. A privacy notice, by placing legally enforceable limits... View Details
Keywords: Choice; Purchase Intent; Privacy; Privacy Notices; Warnings; Assurances; Information Disclosure; Trust; Consumer Behavior; Spending; Decisions; Information; Communication
Brough, Aaron R., David A. Norton, Shannon L. Sciarappa, and Leslie K. John. "The Bulletproof Glass Effect: Unintended Consequences of Privacy Notices." Journal of Marketing Research (JMR) 59, no. 4 (August 2022): 739–754.
- Teaching Interest
Large-Scale Investment (LSI, MBA Elective Curriculum)
By: Benjamin C. Esty
Large-Scale Investment (LSI) is a case-based course about project finance that is designed for second-year MBA students. Project finance involves the creation of a legally independent project company financed with nonrecourse debt for the purpose of investing in a... View Details
- April 2004 (Revised November 2004)
- Background Note
Why Complex Systems Fail
Operationally excellent organizations create competitive opportunities for themselves that are not available to their peers. One view of the manager's competitive dilemma is to pick the right position for his organization, differentiating it, for example, as a... View Details
Spear, Steven J., and Bryce LaPierre. "Why Complex Systems Fail." Harvard Business School Background Note 604-083, April 2004. (Revised November 2004.)
- August 2008 (Revised July 2012)
- Background Note
The Power to Persuade (Abridged)
By: Michael Watkins, G. Felda Hardymon and Ann Leamon
This note develops and explains a five-part framework for persuading others to support (or not oppose) a desired course of action. View Details
Watkins, Michael, G. Felda Hardymon, and Ann Leamon. "The Power to Persuade (Abridged)." Harvard Business School Background Note 809-037, August 2008. (Revised July 2012.)
- March 2020
- Case
Cafe Kenya
By: Lynda M. Applegate and James T. Kindley
This case describes Café Kenya (CK), a Kenyan-based chain of casual quick-food restaurants. The chain was started in 2011 in Nairobi by Nekesa Kuria. Kuria started Café Kenya and grew it by reinvesting profits into company stores and through franchising. She also... View Details
Applegate, Lynda M., and James T. Kindley. "Cafe Kenya." Harvard Business School Brief Case 920-551, March 2020.
- 28 Mar 2018
- Blog Post
Event Planning for Recruiting Success - Part 1
optimize your time and choose an effective event format? Is a Company Presentation right for us? At HBS, Company Presentations are held either off-campus at a local hotel or restaurant or on-campus in a classroom. Our classrooms seat up... View Details
Keywords: All Industries
- August 2021
- Case
Apax Digital
By: Jo Tango and Alys Ferragamo
The Apax Digital team faced important decisions as they contemplated raising a second fund. Apax Digital Fund I was a $1.1 billion vehicle focused on mid-market growth equity and growth buyouts in the technology sector. The fund had performed well, and the Managing... View Details
Keywords: Growth and Development Strategy; Acquisition; Investment Portfolio; Decision Choices and Conditions; Venture Capital; Technology Industry; Financial Services Industry; United States
Tango, Jo, and Alys Ferragamo. "Apax Digital." Harvard Business School Case 822-016, August 2021.
- 26 Apr 2024
- HBS Case
Deion Sanders' Prime Lessons for Leading a Team to Victory
subordinates feels micromanaged, which is bizarre.” It’s a leadership approach focused on self-discipline and personal accountability, one that might be considered refreshing in a business world often bogged down by managers who... View Details
- Research Summary
Advertising and the Economics of Attention
Using novel technologies, such as eye- and face-tracking, to gauge attentional and emotional (facial) reactions to advertising, Professor Teixeira studies how advertising effectiveness can be optimized. Through complex statistical models of consumer response, he... View Details
- May 2024
- Article
Selfish Corporations
By: Emanuele Colonnelli, Niels Gormsen and Timothy McQuade
We study how perceptions of corporate responsibility influence policy preferences and the effectiveness of corporate communication when agents have imperfect memory recall. Using a new large-scale survey of U.S. citizens on their support for corporate bailouts, we... View Details
Colonnelli, Emanuele, Niels Gormsen, and Timothy McQuade. "Selfish Corporations." Review of Economic Studies 91, no. 3 (May 2024): 1498–1536.
- 2009
- Working Paper
Technology Innovation and Diffusion as Sources of Output and Asset Price Fluctuations
By: Diego A. Comin, Mark Gertler and Ana Maria Santacreu
We develop a model in which innovations in an economy's growth potential are an important driving force of the business cycle. The framework shares the emphasis of the recent "new shock" literature on revisions of beliefs about the future as a source of fluctuations,... View Details
Keywords: Business Cycles; Economic Growth; Asset Pricing; Technological Innovation; Mathematical Methods; System Shocks; Technology Adoption
Comin, Diego A., Mark Gertler, and Ana Maria Santacreu. "Technology Innovation and Diffusion as Sources of Output and Asset Price Fluctuations." Harvard Business School Working Paper, No. 09-134, May 2009. (Revise and Resubmit at the Journal of Political Economy.)
- November 2018
- Case
Cepuros Foods Malaysia: Finding the Secret Sauce for Growth (Brief Case)
By: John A. Quelch and Katherine B. Hartman
Shelby Diaz, country manager for Cepuros Foods International—Malaysia (CFI-M), must decide a growth strategy for the expansion of CFI-M's line of salsas, particularly regarding whom to target and how to allocate marketing investments. CFI-M could expand aggressively by... View Details
Keywords: Growth and Development Strategy; Marketing Strategy; Marketing Communications; Product Positioning
Quelch, John A., and Katherine B. Hartman. "Cepuros Foods Malaysia: Finding the Secret Sauce for Growth (Brief Case)." Harvard Business School Brief Case 919-513, November 2018.
- Research Summary
Overview
Professor Fibiger conducts research on twentieth-century international history, focusing primarily on political economy and international relations in Southeast Asia.
Professor Fibiger's first book is entitled Suharto's Cold War: Indonesia, Southeast... View Details
Professor Fibiger's first book is entitled Suharto's Cold War: Indonesia, Southeast... View Details
- 2023
- Working Paper
Estimating Productivity in the Presence of Spillovers: Firm-Level Evidence from the U.S. Production Network
By: Ebehi Iyoha
This paper examines the extent to which productivity gains are transmitted across U.S. firms through buyer-supplier relationships. Many empirical studies measure firm-to-firm spillovers using firm-level productivity estimates derived from control function approaches.... View Details
Iyoha, Ebehi. "Estimating Productivity in the Presence of Spillovers: Firm-Level Evidence from the U.S. Production Network." Harvard Business School Working Paper, No. 24-033, December 2023. (Winner of the Young Economists' Essay Award at the 2021 Annual Conference of the European Association for Research in Industrial Economics (EARIE))