Publications

Research Summary

The Origins, Current State, and Future of Capitalism

By: Sophus A. Reinert

Starting with the dawn of market capitalism in Renaissance Italy, Professor Reinert works at the intersection of economic ideas, policies, and practices in history, particularly as seen through the lens of national strategies in international competition. He seeks to... View Details

22 Jul 2016
News

Verizon Still an Ad Laggard to Google, Facebook After Yahoo Deal

Program

Transforming Customer Experiences

operating models and strategic service mission with changing consumer needs, shifting market demands, and an evolving competitive landscape. Details Design effective service strategies and offerings Develop... View Details

20 Jan 2017
Research & Ideas

Here’s How Businessman Trump Is Likely to Approach the Presidency

perspectives might the wealthy businessman draw on as he transitions from CEO to commander in chief? To get a better sense of the months ahead, The Gazette asked Harvard Business School (HBS) faculty members how Trump’s nearly 50 years of experience in building a View Details

Keywords: by Christina Pazzanese

27 Mar 2007
First Look

First Look: March 27, 2007

questions at work, this chapter emphasizes the especially critical role of psychological safety in diverse teams. We hypothesize that the—potentially negative—effects of diversity on team collaboration and performance are mitigated by psychological safety. Dealing with... View Details

Keywords: Martha Lagace

July 2003 (Revised August 2003)
Case

Meloche Monnex

Meloche Monnex is outperforming industry growth and profitability, thanks to its focus on affinity groups (mostly university alumni) and innovative telemarketing techniques. Should e-mail marketing play a greater role in the customer acquisition process, as suggested... View Details

Keywords: Marketing Strategy; Marketing Communications; Marketing Channels

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Research Summary

Overview

By: Robert S. Kaplan

Kaplan introduced time-driven activity-based costing (TDABC) to provide the cost component in Michael Porter's Value Based Health Care framework of delivering superior patient outcomes at lower societal cost. TDABC is becoming the global standard for health care... View Details

Research Summary

International business and political risk in West Africa

This project, based on confidential corporate archives, explores the response of foreign companies to political decolonization and the threat of expropriation in Ghana and Nigeria. Foreign companies in Ghana and Nigeria, especially those from Britain, had a... View Details

Program

Disruptive Innovation

around innovation initiatives Rethink your product, market and strategy Apply disruptive theories to complex problems and opportunities Build the skills and vision critical to leading change Make better... View Details

December 2009 (Revised February 2010)
Case

The Investment Fund for Foundations (TIFF) in 2009

By: Luis M. Viceira and Brendon Christopher Parry

In late June 2009, management at The Investment Fund for Foundations (TIFF) was considering expanding the footprint of the TIFF Diversified Fund (TDF), the first truly comprehensive endowment management vehicle offered under the TIFF banner. The recent large capital... View Details

Keywords: Financial Crisis; Asset Management; Financial Strategy; Investment Funds; Risk Management; Product Marketing; Financial Services Industry; United States

March 1994 (Revised October 1994)
Case

Reading Energy

By: Forest L. Reinhardt

Reading Energy builds facilities that produce energy from nontraditional fuels. A privately held, entrepreneurial organization, it has spent six years developing a plan to build a waste-to-energy plant in the town of Robbins, Illinois. The plant would burn municipal... View Details

Keywords: Energy Generation; Wastes and Waste Processing; Business and Community Relations; Business Plan; Agreements and Arrangements; Contracts; Risk and Uncertainty; Government and Politics; Environmental Sustainability; Business Strategy; Energy Industry; Utilities Industry; Illinois

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09 Aug 2013
Research & Ideas

Read All About It: Digital CEO Buys Traditional Media!

bloggers about whether Amazon's profits will ever live up to its promise are predictable every time its earnings announcements come around. Of course, Bezos's strategy hasn't hurt the company. Its current View Details

Keywords: by Jim Aisner; Journalism & News; Publishing

Web

Hiring Organizations

RIT Capital Partners plc Riverspan Partners Rivian Robinhood RockCreek Rockefeller Foundation, The Rockstar Games Rooted Ventures, The Royal Caribbean Group Royalty Pharma RSE Ventures Rubicon Founders S Salesforce Samsung Global View Details

February 2005
Case

Mahindra & Mahindra: Creating Scorpio

By: Tarun Khanna, Rajiv Lal and Merlina Manocaran

Details the emergence of a private sector automobile manufacturer in India that has created globally competitive and cheap versions of an SUV commonly available worldwide. Asks us to think about the parent corporation's next steps in leveraging this success. In... View Details

Keywords: Developing Countries and Economies; Global Range; Multinational Firms and Management; Emerging Markets; Commercialization; Expansion; Auto Industry; India

August 2004 (Revised July 2006)
Case

PROPECIA TM: Helping Make Hair Loss History

By: Marta Wosinska and Youngme E. Moon

In late 1997, Tom Casola, brand manager for Propecia, debates the best approach to market this breakthrough one-a-day pill for hair loss. This launch would be atypical for a prescription drug because of the key position of the consumer. As a result, the team's... View Details

Keywords: Advertising; Communication Strategy; Customers; Marketing Communications; Marketing Strategy; Product Launch; Product; Performance Effectiveness; Problems and Challenges; Quality; Pharmaceutical Industry

September 1976 (Revised March 1981)
Case

Minolta Camera Co. Ltd.

Management of one of the leading Japanese camera manufacturers is faced with the problem of unauthorized shipments from the low-price markets of Hong Kong and Japan to high-price markets of Europe and North America. Control of distribution, change of prices, model... View Details

Keywords: Globalized Firms and Management; Distribution; Price; Manufacturing Industry; Consumer Products Industry; Japan

November 2022
Article

Impacts of Micromobility on Car Displacement with Evidence from a Natural Experiment and Geofencing Policy

By: Omar Isaac Asensio, Camila Apablaza, M. Cade Lawson, Edward W Chen and Savannah J Horner

Micromobility, such as electric scooters and electric bikes—an estimated US$300 billion global market by 2030—will accelerate electrification efforts and fundamentally change urban mobility patterns. However, the impacts of micromobility adoption on traffic congestion... View Details

Keywords: City; Policy; Transportation; Sustainable Cities

Read Now

January 2022
Case

Bee-ing Better at Bombas

By: Elizabeth A. Keenan, Youngme Moon and John Masko

David Heath and Randy Goldberg founded Bombas in 2013 to serve two missions: to deliver the “best socks in the history of feet,” and to donate socks (the most requested item in homeless shelters) to Americans experiencing homelessness. Eight years later, Bombas had... View Details

Keywords: Social Entrepreneurship; Values and Beliefs; Brands and Branding; Marketing Strategy; Digital Marketing; Distribution; Corporate Social Responsibility and Impact; Mission and Purpose; Quality; Business and Stakeholder Relations; Human Needs; Poverty; Growth and Development Strategy; Apparel and Accessories Industry; New York (city, NY)

January 1996 (Revised April 1996)
Case

Digital Imaging in 1995: Opportunities in the Descent to the Desktop

The dramatic shifts of the imaging industry from analog to digital technology is creating emerging markets in 1995. How can a competitor position itself to enter the market successfully? This case describes the key technologies, market segments, competitors, and... View Details

Keywords: Technological Innovation; Innovation Strategy; Competitive Strategy; Consumer Products Industry