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  • All HBS Web  (1,543)
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    • News  (582)
    • Research  (681)
    • Events  (3)
    • Multimedia  (34)
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  • February 2011
  • Teaching Note

Porsche: The Cayenne Launch (TN)

By: John Deighton and Jill Avery
Teaching Note for 511-068. View Details
Keywords: Brands and Branding; Sports; Product Development; Value; Safety; Internet and the Web; Communication Technology; Auto Industry
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Deighton, John, and Jill Avery. "Porsche: The Cayenne Launch (TN)." Harvard Business School Teaching Note 511-069, February 2011.
  • 27 Jan 2014
  • Research & Ideas

Family CEOs Spend Less Time at Work

manufacturing firms, asking whether they would be willing to take part in a study of how CEOs spend their time. Some 356 CEOs agreed to participate. Some family CEOs spend less time at work than professional CEOs, especially during major View Details
Keywords: by Carmen Nobel
  • November 1998 (Revised July 2012)
  • Case

Explo Leisure Products

By: Richard G. Hamermesh
Tim Trowac and Dave Rahall, two former investment bankers, skillfully execute the leveraged buyout of a golf ball recycling company after working intensely on their due diligence, writing a business and financial plan, and developing the investment memorandum. Six... View Details
Keywords: Selection and Staffing; Leveraged Buyouts; Business Plan; Performance; Management Teams; Business Strategy; Financial Strategy; Business and Shareholder Relations; Sports Industry; Sports Industry
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Hamermesh, Richard G. "Explo Leisure Products." Harvard Business School Case 399-053, November 1998. (Revised July 2012.)
  • January 2014 (Revised April 2025)
  • Supplement

The PGA Tour (B)

By: Ramon Casadesus-Masanell and Cole Magrath

In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details

Keywords: PGA Tour; Tim Finchem; Deane Beman; Golf; Professional Golf; Business Model; Value Creation; Adaptation; Sports; Business Strategy; Sports Industry; United States
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Casadesus-Masanell, Ramon, and Cole Magrath. "The PGA Tour (B)." Harvard Business School Supplement 714-443, January 2014. (Revised April 2025.)
  • January 2006 (Revised October 2009)
  • Supplement

Negotiating Star Compensation at the USAWBL (A-2): Confidential Instructions for the Boston Sharks General Manager

By: Ian Larkin, James K. Sebenius and Guhan Subramanian
Keywords: Negotiation; Compensation and Benefits; Sports; Sports Industry; Boston
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Larkin, Ian, James K. Sebenius, and Guhan Subramanian. "Negotiating Star Compensation at the USAWBL (A-2): Confidential Instructions for the Boston Sharks General Manager." Harvard Business School Supplement 906-027, January 2006. (Revised October 2009.)
  • July 2008 (Revised May 2009)
  • Case

The Springfield Nor'easters: Maximizing Revenues in the Minor Leagues

By: Frank V. Cespedes, Christopher H. Lovelock and Laura Winig
The marketing director of a new minor-league baseball team must design, conduct, and then interpret survey research to determine optimal ticket pricing that will yield large attendance figures and contribute to the owner's goal of breaking even in the first year of... View Details
Keywords: Market Research; Quantitative Analysis; Consumer Marketing; Pricing Strategy; Price; Marketing Strategy; Mathematical Methods; Product Launch; Sports; Sports Industry; Massachusetts
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Cespedes, Frank V., Christopher H. Lovelock, and Laura Winig. "The Springfield Nor'easters: Maximizing Revenues in the Minor Leagues." Harvard Business School Brief Case 082-510, July 2008. (Revised May 2009.)
  • 08 Sep 2015
  • First Look

September 8, 2015

https://www.hbs.edu/faculty/Pages/item.aspx?num=48334 Harvard Business School Case 815-071 The National Football League and Brain Injuries The National Football League (NFL) was both the most popular spectator sport in the U.S. and a major... View Details
Keywords: Carmen Nobel
  • April 2025
  • Supplement

Joe Mazzulla and the Boston Celtics (B)

By: Linda A. Hill, James I. Cash and Lydia Begag
This case is a supplement to “Joe Mazzulla and the Boston Celtics” (A) and is set against the backdrop of the 2024 NBA Finals. It describes the impact of Mazzulla’s decision to rally his team with an aggressive “go for the kill” mindset instead of choosing language... View Details
Keywords: Personal Development and Career; Change Management; Communication; Values and Beliefs; Decision Making; Innovation Leadership; Collaborative Innovation and Invention; Leading Change; Leadership Development; Leadership Style; Crisis Management; Management Skills; Business Processes; Organizational Culture; Organizational Structure; Performance Efficiency; Sports Industry; Sports Industry; United States
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Hill, Linda A., James I. Cash, and Lydia Begag. "Joe Mazzulla and the Boston Celtics (B)." Harvard Business School Supplement 425-060, April 2025.
  • January 2023 (Revised April 2025)
  • Case

Peloton Interactive (A)

By: Suraj Srinivasan, Lynn S. Paine and David Lane
Early in February 2022, the board of Peloton Interactive faced some knotty challenges. Immense pandemic demand for its stationary exercise bicycles and treadmills had prompted the firm to scale up production rapidly. But as gyms reopened and the virulence of the virus... View Details
Keywords: Corporate Governance; Governing and Advisory Boards; Growth Management; Investment Activism; Leadership; Sports Industry; Sports Industry; United States
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Srinivasan, Suraj, Lynn S. Paine, and David Lane. "Peloton Interactive (A)." Harvard Business School Case 323-005, January 2023. (Revised April 2025.)
  • October 1984 (Revised March 1999)
  • Case

NIKE (E)

Provides the background for a discussion of Nike (E1), (E2), and (E3). Outlines Nike's senior management group's early program to deal with the company's increasingly difficult competitive circumstance. View Details
Keywords: Management Style; Competition; Situation or Environment; Management Teams; Sports Industry; Sports Industry
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Roberts, Michael J. "NIKE (E)." Harvard Business School Case 385-033, October 1984. (Revised March 1999.)
  • February 2006 (Revised March 2006)
  • Case

Negotiating on Thin Ice: The 2004-2005 NHL Dispute (A)

By: Deepak Malhotra and Maly Hout
On September 15, 2004, the existing collective bargaining agreement (CBA) between the National Hockey League (NHL) and the National Hockey League Players' Association (NHLPA) expired. Because the two sides had failed to negotiate a new CBA by that date, NHL... View Details
Keywords: Negotiation Tactics; Negotiation Participants; Trust; Sports; Compensation and Benefits; Sports Industry; United States
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Malhotra, Deepak, and Maly Hout. "Negotiating on Thin Ice: The 2004-2005 NHL Dispute (A)." Harvard Business School Case 906-038, February 2006. (Revised March 2006.)
  • 2010
  • Article

Hiring for Strength, Hiring for Weakness: Evidence of Internal Strategic Fit from the NFL

By: Andrew Hill
Firms may hire senior managers to shore up a weakness or to build on a strength. Using evidence on the hiring of NFL head coaches, this paper finds that teams that hire for strength outperform teams that hire for weakness. View Details
Keywords: Strategy; Selection and Staffing; Performance; Sports; Sports Industry
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Hill, Andrew. "Hiring for Strength, Hiring for Weakness: Evidence of Internal Strategic Fit from the NFL." Academy of Management Best Paper Proceedings (2010).
  • June 2005
  • Case

Billy Beane: Changing the Game

Describes how Billy Beane, general manager of the Oakland A's baseball team, employs statistical methodologies to select who is undervalued in the marketplace. Examines why few teams have imitated his organization's successful strategy. Explores threats to Oakland's... View Details
Keywords: Resource Allocation; Competitive Advantage; Sports; Sports Industry; California
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Roberto, Michael. "Billy Beane: Changing the Game." Harvard Business School Case 305-120, June 2005.
  • March 2004 (Revised February 2006)
  • Case

Salt Lake Organizing Committee, The: 2002 Olympics

By: H. Kent Bowen, Bryce LaPierre and Courtney Purrington
After two and a half years of effort, Fraser Bullock, COO of the 2002 Winter Olympics, faced projected deficits and post-9/11 security requirements only five months before the opening ceremony. Summarizes the organizational structure and processes put in place by... View Details
Keywords: Framework; Knowledge Dissemination; Business or Company Management; Managerial Roles; Organizational Design; Organizational Structure; Planning; Practice; Risk and Uncertainty; Safety; Sports; System
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Bowen, H. Kent, Bryce LaPierre, and Courtney Purrington. "Salt Lake Organizing Committee, The: 2002 Olympics." Harvard Business School Case 604-092, March 2004. (Revised February 2006.)
  • October 1999 (Revised July 2000)
  • Case

MasterCard International: World Championship Soccer Sponsorship

By: David J. Arnold and David Lane
MasterCard must decide whether to renew the sponsorship of the World Cup and other soccer events in light of a 100% increase in the sponsorship fee and a strategic realignment by MasterCard. A rewritten version of an earlier case. View Details
Keywords: Credit Cards; Marketing Strategy; Sports; Sports Industry; Sports Industry
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Arnold, David J., and David Lane. "MasterCard International: World Championship Soccer Sponsorship." Harvard Business School Case 500-036, October 1999. (Revised July 2000.)
  • 13 Jun 2014
  • Op-Ed

World Cup Soccer: 770 Billion Minutes of Attention

game, and they will forget the powerful machine that controls the most popular sport in the world. For more on The Economics of Attention, see The Rising Cost of Consumer Attention: Why You Should Care, and What You Can Do about It. View Details
Keywords: by Thales Teixeira; Sports
  • August 2021
  • Supplement

Dirk Nowitzki: Changing the Game

By: Boris Groysberg
NBA Superstar Dirk Nowitzki was unsure whether the 2018–2019 season would be his last as an NBA player. He had not faced such uncertainty since 1998, when he had navigated a difficult decision regarding the timing of his move to the NBA. He also did not know what he... View Details
Keywords: Career Decisions; Career Journey; "Sports Organizations,; Mentoring; Retirement; Sports; Performance; Training; Personal Development and Career; Decision Making; Talent and Talent Management; Sports Industry; United States
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Groysberg, Boris. "Dirk Nowitzki: Changing the Game." Harvard Business School Multimedia/Video Supplement 421-710, August 2021.
  • July 2005 (Revised April 2009)
  • Case

Real Madrid Club de Futbol (Multimedia)

By: John A. Quelch
In June 2004, Florentino Perez, a well-known Spanish businessman, was elected president of Real Madrid, one of the world's top soccer clubs. In his campaign, Perez had promised to turn around the club's finances, bring in world-class talent, and extend the club's brand... View Details
Keywords: Risk Management; Brands and Branding; Marketing Strategy; Organizational Change and Adaptation; Sports; Expansion; Sports Industry; Spain
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Quelch, John A. "Real Madrid Club de Futbol (Multimedia)." Harvard Business School Multimedia/Video Case 505-081, July 2005. (Revised April 2009.)
  • August 2005 (Revised October 2005)
  • Case

Bill Belichick and the New England Patriots (A)

By: John R. Wells and Travis Haglock
What happens when an MBA buys a football team and hires a bunch of MBAs and a coach with an economics degree to run it? In this case, a historic three Super Bowls in five years. The end run Bob Kraft (HBS '65) used to acquire the New England Patriots. Why Kraft ignored... View Details
Keywords: Strategy; Management Style; Motivation and Incentives; Leading Change; Management Practices and Processes; Leadership Style; Sports; Management Teams; Sports Industry; United States
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Wells, John R., and Travis Haglock. "Bill Belichick and the New England Patriots (A)." Harvard Business School Case 706-413, August 2005. (Revised October 2005.)
  • June 2025
  • Case

Vail Resorts: Responding to Activist Pressure (A)

By: Benjamin C. Esty and Edward A. Meyer
On January 27, 2025, the head of a relatively small hedge fund named Late Apex Partners sent a highly critical letter to the board of directors of Vail Resorts, the world’s largest ski resort operator. In his letter, and the 88-slide presentation that accompanied his... View Details
Keywords: Corporate Finance; Capital Budgeting; Corporate Governance; Competitive Advantage; Competitive Strategy; Leading Change; Valuation; Investment Activism; Climate Change; Management Succession; Financial Management; Risk Management; Business and Shareholder Relations; Sports Industry; Entertainment and Recreation Industry; Travel Industry; United States; Australia; Canada
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Esty, Benjamin C., and Edward A. Meyer. "Vail Resorts: Responding to Activist Pressure (A)." Harvard Business School Case 225-082, June 2025.
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