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  • All HBS Web  (5,617)
    • People  (16)
    • News  (1,888)
    • Research  (2,919)
    • Events  (8)
    • Multimedia  (31)
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  • All HBS Web  (5,617)
    • People  (16)
    • News  (1,888)
    • Research  (2,919)
    • Events  (8)
    • Multimedia  (31)
  • Faculty Publications  (1,098)
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  • April 1993 (Revised June 1993)
  • Case

Bayerische Motoren Werke AG (BMW)

By: Robert J. Dolan
In 1992, BMW attempts to revive its position in the United States market. In 1991, unit sales had fallen to 53,000 from 88,000 in 1987. The new CEO of North America considers a multifaceted plan to turn around the situation. View Details
Keywords: Product Positioning; Marketing Strategy; Multinational Firms and Management; Market Entry and Exit; Sales; Manufacturing Industry; Auto Industry; Germany; North America
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Dolan, Robert J. "Bayerische Motoren Werke AG (BMW)." Harvard Business School Case 593-082, April 1993. (Revised June 1993.)
  • May 03 2022
  • Interview

Interview with Faculty Cochairs Robert S. Kaplan & Herman B. 'Dutch' Leonard

  • 04 May 2021
  • News

Retailers Need to Think of the Future Not as a Restart, but as a Reset: Former Best Buy CEO

  • Spring 2014
  • Article

Attracting Long-Term Investors Through Integrated Thinking and Reporting: A Clinical Study of a Biopharmaceutical Company

By: Andrew Knauer and George Serafeim
Faced with a large percentage of investors that chase short-term returns, companies could benefit by attracting investors with longer-term horizons and incentives that are more consistent with the long-term strategy of the company. The managers of most companies take... View Details
Keywords: Investing; Asset Management; Long-term Investing; Short-termism; Sustainability; Integrated Reporting; Leadership & Corporate Accountability; Pharmaceuticals; Leadership; Integrated Corporate Reporting; Investment; Business and Stakeholder Relations; Corporate Finance; Biotechnology Industry; Pharmaceutical Industry
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Knauer, Andrew, and George Serafeim. "Attracting Long-Term Investors Through Integrated Thinking and Reporting: A Clinical Study of a Biopharmaceutical Company." Journal of Applied Corporate Finance 26, no. 2 (Spring 2014): 57–64.
  • August 2018
  • Case

MISHA: Modernizing the World of Shisha

By: William R. Kerr and Gamze Yucaoglu
The case opens in 2017 with two of the five co-founders of MISHA telling the company’s CEO Michal Portz that they believe it is time for the global venture to shut down its operations and cease investments. Portz and another co-founder believe MISHA can still... View Details
Keywords: Innovation And Management; Entrepreneurship; Private Sector; For-profit Firms; Business Strategy; Decision; Business Startups; Emerging Markets; Business Model; Marketing Strategy; Distribution Channels; Market Entry and Exit; Growth and Development Strategy; Competitive Advantage; Value Creation; Decision Choices and Conditions; Technology Industry; Qatar; United States
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Kerr, William R., and Gamze Yucaoglu. "MISHA: Modernizing the World of Shisha." Harvard Business School Case 819-019, August 2018.
  • 29 Jun 2020
  • News

How Do Other People Experience You? These 4 Things Determine Your Leadership Profile

  • 04 May 2021
  • News

Radio: Hubert Joly, Former CEO and Chair, Best Buy

  • November 2003 (Revised August 2006)
  • Case

Union Corrugating Company (B)

By: Paul W. Marshall and Julia Stevens
Lauri Union, president of Union Corrugating Co., has successfully transformed her family's corrugated steel roofing and siding manufacturer into a successful enterprise. Reviews how Union turned the struggling company around and also considers the management structure... View Details
Keywords: Risk Management; Competition; Work-Life Balance; Success; Change Management; Management Systems; Construction Industry; Manufacturing Industry; Steel Industry; Boston; North Carolina
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Marshall, Paul W., and Julia Stevens. "Union Corrugating Company (B)." Harvard Business School Case 804-003, November 2003. (Revised August 2006.)
  • February 2011
  • Case

Rebecca S. Halstead: Steadfast Leadership

By: Boris Groysberg and Deborah Bell
Reviews Rebecca Halstead's career history, detailing how, through her personal attributes, skills, experiences, challenges, and organizational practices she developed into a successful leader and commander in the U.S. Army. The case profiles her leadership style and... View Details
Keywords: Working Conditions; Groups and Teams; Competitive Strategy; Personal Development and Career; Organizational Culture; Personal Characteristics; Leadership Style; Gender; Power and Influence
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Groysberg, Boris, and Deborah Bell. "Rebecca S. Halstead: Steadfast Leadership." Harvard Business School Case 411-050, February 2011.
  • 07 Sep 2010
  • News

Estée Lauder's Counter Makeover

  • December 2014
  • Case

Louis Dreyfus Commodities

By: David E. Bell
Louis Dreyfus Commodities (LDC or Dreyfus) is the D of the ABCD grain-trading giants. The case describes how their business works and details the strategy by which management turned the company around in recent years. The case presents a number of issues facing the... View Details
Keywords: Commodities; Commodity Trading; Agriculture; Agribusiness; Plant-Based Agribusiness; Goods and Commodities; Financial Markets; Business Strategy; Product Marketing
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Bell, David E. "Louis Dreyfus Commodities." Harvard Business School Case 515-065, December 2014.
  • 03 Dec 2013
  • News

PISA Test Results For U.S. Students Are 'Sobering'

  • September 2006 (Revised April 2007)
  • Supplement

Tim Keller at Katzenbach Partners LLC (B)

By: Boris Groysberg, Christopher Marquis and Ayesha Kanji
Supplements the (A) case. The (B) case presents the final outcome of the events. Reveals how Keller is able to turn around perceptions about him and forge relationships with key decision makers. Includes reflections and lessons learned from all parties and Keller's... View Details
Keywords: Projects; Management; Leadership; Organizations; Situation or Environment; Competition; Rank and Position; Attitudes; Motivation and Incentives; Consulting Industry
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Groysberg, Boris, Christopher Marquis, and Ayesha Kanji. "Tim Keller at Katzenbach Partners LLC (B)." Harvard Business School Supplement 407-038, September 2006. (Revised April 2007.)
  • March 2009
  • Case

Putting Sparkle Into Soda-Club's European Partnerships

Daniel Birnbaum, new CEO of Soda-Club, has taken charge of a company with significant market penetration, brand equity, and revenues in certain European markets. The company is also plagued with hostile relationships with major distributors. He needs to decide how to... View Details
Keywords: Globalized Firms and Management; Partners and Partnerships; Distribution; Entrepreneurship; Crisis Management; Distribution Industry; Europe
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Isenberg, Daniel J. "Putting Sparkle Into Soda-Club's European Partnerships." Harvard Business School Case 809-124, March 2009.
  • April 1999
  • Case

Trexel

Describes an interesting plastics technology and an entrepreneur's attempts to build a business around it. Highlights issues around managing technical and market risk. Teaching purpose: Highlights difficult decisions around building a business off of an unproven... View Details
Keywords: Business or Company Management; Business Startups; Risk Management; Risk and Uncertainty; Information Technology; Corporate Entrepreneurship
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Roberts, Michael J., and Matthew C. Lieb. "Trexel." Harvard Business School Case 899-101, April 1999.
  • 20 Dec 2017
  • News

Experts Reveal What Makes for a Happier Holiday. Hint: It’s Not More Stuff.

  • July 2005 (Revised April 2009)
  • Case

Real Madrid Club de Futbol (Multimedia)

By: John A. Quelch
In June 2004, Florentino Perez, a well-known Spanish businessman, was elected president of Real Madrid, one of the world's top soccer clubs. In his campaign, Perez had promised to turn around the club's finances, bring in world-class talent, and extend the club's brand... View Details
Keywords: Risk Management; Brands and Branding; Marketing Strategy; Organizational Change and Adaptation; Sports; Expansion; Sports Industry; Spain
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Quelch, John A. "Real Madrid Club de Futbol (Multimedia)." Harvard Business School Multimedia/Video Case 505-081, July 2005. (Revised April 2009.)
  • October 2019
  • Teaching Note

Google: To TVC or Not to TVC?

By: William R. Kerr and Carl Kreitzberg
A Teaching Note for the "Google: To TVC or Not to TVC?" case study (HBS#820-048). The case discusses recent controversies regarding how Google manages temporary help agency workers, workers supplied by vendors, and independent contractors ("TVCs"). Such TVCs reportedly... View Details
Keywords: Workforce; Independent Contractors; Talent Management; Silicon Valley; Google; Employee Attitude; Employee Compensation; Employee Engagement; Future Of Work; Innovation; Innovation And Strategy; Inequality; Talent Acquisition; Labor; Talent and Talent Management; Strategy; Technological Innovation; Employees; Attitudes; Innovation and Management; Human Resources; Information Technology Industry; United States; San Francisco
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Kerr, William R., and Carl Kreitzberg. "Google: To TVC or Not to TVC?" Harvard Business School Teaching Note 820-049, October 2019.
  • 23 Jul 2014
  • Lessons from the Classroom

Innovation Is Magic. Really

authors also teamed to write The Magic of Innovation, published in the European Business Review earlier this year. A Magical Process Thomke maintains that innovative managers looking to create successful new products or services can... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • March–April 2024
  • Article

Case Study: Navigating Labor Unrest

By: Jorge Tamayo
Paulo Ferreira, the president of Luna Brazil, has an ambitious plan to turn around the dismal performance of the plant he oversees in Campinas. The wrinkle is, he needs the buy-in of the powerful local union, which is still smarting from a 10-year-old labor conflict... View Details
Keywords: Strategy And Execution; Layoffs; Manufacturing; Labor and Management Relations; Labor Unions; Negotiation Tactics; Conflict and Resolution; Performance Improvement; Corporate Strategy; Manufacturing Industry; Brazil
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Tamayo, Jorge. "Case Study: Navigating Labor Unrest." Harvard Business Review 102, no. 2 (March–April 2024): 144–149.
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