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Show Results For
- All HBS Web
(1,136)
- People (3)
- News (231)
- Research (728)
- Events (6)
- Multimedia (9)
- Faculty Publications (401)
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- 04 Jul 2005
- What Do You Think?
How Can Business Schools Be Made More Relevant?
substantial costs to faculty and institutions alike in fostering any changes as basic as these. Costs include large investments of time and money as well as risk of personal and institutional reputation (at least in the... View Details
Keywords: by James Heskett
- 01 Jun 2015
- Research & Ideas
The Surprising Benefits of Oversharing
research studies by Harvard Business School faculty explore this brave new world of "oversharing" — asking what it means to organizations and to reputation when we decide to buck the trend and keep personal information, well,... View Details
Keywords: by Michael Blanding
- 06 Oct 2010
- Research & Ideas
John Kotter: Four Ways to Kill a Good Idea
assistant might . . . No, no, that wasn't fair. Forget I said that. The ridicule strategy is used less than the others, probably because it can snap back at the attacker. But when this strategy works, there can be collateral damage. Not only is a good idea wounded, and... View Details
Keywords: by John Kotter & Lorne A. Whitehead
- January 2004 (Revised May 2008)
- Case
Johnson & Johnson's Corporate Credo
By: Thomas R. Piper
No corporate credo is better known than that of Johnson & Johnson. Describes the history of the credo, including the credo challenge initiated by the CEO, James Burke, in 1975 and the role the credo played during the Tylenol poisoning crisis. View Details
- 13 Mar 2005
- Research & Ideas
The Tricky Business of Nonprofit Brands
rely on the reputation of the nonprofit and the belief they have that the organization is doing, and will continue to do, good work. Edelman PR tracks consumer trust in global brands and has found that many global NGOs such as Amnesty... View Details
Keywords: by Manda Salls
- 26 Mar 2018
- Research & Ideas
To Motivate Employees, Give an Unexpected Bonus (or Penalty)
organization. “If you feel you are being given a little more that you thought you would earn, then you tend to go above and beyond to restore this balance” Incentive mechanisms to motivate employees can take many forms, whether it’s tangible rewards or punishment,... View Details
- 04 Nov 2010
- What Do You Think?
Why Do We Chase Stars?
believe that management is a profession? What do you think? Original Article How many times have you seen this happen? An organization seeking to make a senior management change goes after someone from outside with a reputation for, and... View Details
Keywords: by Jim Heskett
- 01 Nov 2022
- What Do You Think?
Why Aren’t Business Leaders More Vocal About Immigration Policy?
and get to ours. They will be here under highly tenuous circumstances. One misstep and the undocumented or illegal are deported. As a result, data from reputable sources suggest that they have much lower crime rates than we who are... View Details
Keywords: by James Heskett
- 25 Jul 2005
- Research & Ideas
Fool vs. Jerk: Whom Would You Hire?
which also may be difficult with the competent jerk—especially if you are afraid of how this might affect your reputation in his eyes or in the eyes of others to whom he may reveal your limitations. By contrast, the lovable fool may be... View Details
Keywords: by Tiziana Casciaro & Miguel Sousa Lobo
- 16 Jan 2006
- Research & Ideas
Adam Smith, Behavioral Economist?
monitored fully. We thus rely on these individuals' professionalism and honor (or "enlightened self interest") to carry out their occupations. Across organizations, in the marketplace, factors like brand reputation and... View Details
Keywords: by Ann Cullen
- 13 Jan 2021
- Research & Ideas
How 'Small C' Change Can Beat Large-Scale Rebuilding
to the team. For leaders, it is essential to phase the postulated expectations with their own leadership behavior. Leaders should actively value the needs and contributions of team members and ask themselves: “What can I do for others?” By nature, developing a View Details
- 14 Jul 2003
- Research & Ideas
Understaffed and Overworked: What Now?
in business communications. "You'll burn out, your team will resent you, your reputation will suffer, and the work probably won't all get done anyway." Conversely, if you offer resistance to new duties when the company is down,... View Details
Keywords: by Paul Michelman
- 29 Jan 2021
- Op-Ed
How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics
political leaders, along with reputable mega-influencers, such as celebrities with similar backgrounds and interests, to put members of this segment at ease. Two common tactics: Sizing up the alternatives. Influencers can highlight the... View Details
- March 2017 (Revised September 2017)
- Case
Facebook Fake News in the Post-Truth World
By: John R. Wells and Carole A. Winkler
In January 2017, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The election of Donald Trump as the next president of the United States in November 2016 had triggered a national storm of protests, and many attributed Trump’s victory to... View Details
Keywords: Facebook; Fake News; Mark Zuckerberg; Donald Trump; Algorithms; Social Networks; Partisanship; Social Media; App Development; Instagram; WhatsApp; Smartphone; Silicon Valley; Office Space; Digital Strategy; Democracy; Entry Barriers; Online Platforms; Controversy; Tencent; Agility; Social Networking; Gaming; Gaming Industry; Computer Games; Mobile Gaming; Messaging; Monetization Strategy; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Headquarters; Business Organization; For-Profit Firms; Trends; Communication; Communication Technology; Forms of Communication; Interactive Communication; Interpersonal Communication; Talent and Talent Management; Crime and Corruption; Voting; Demographics; Entertainment; Games, Gaming, and Gambling; Moral Sensibility; Values and Beliefs; Initial Public Offering; Profit; Revenue; Geography; Geographic Location; Global Range; Local Range; Country; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Globalized Markets and Industries; Governing Rules, Regulations, and Reforms; Government and Politics; International Relations; National Security; Political Elections; Business History; Recruitment; Selection and Staffing; Information Management; Information Publishing; News; Newspapers; Innovation and Management; Innovation Strategy; Technological Innovation; Knowledge Dissemination; Human Capital; Law; Leadership Development; Leadership Style; Leading Change; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Management Style; Management Systems; Management Teams; Managerial Roles; Marketing Channels; Social Marketing; Network Effects; Market Entry and Exit; Digital Platforms; Marketplace Matching; Industry Growth; Industry Structures; Monopoly; Media; Product Development; Service Delivery; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Public Ownership; Problems and Challenges; Business and Community Relations; Business and Government Relations; Groups and Teams; Networks; Rank and Position; Opportunities; Behavior; Emotions; Identity; Power and Influence; Prejudice and Bias; Reputation; Social and Collaborative Networks; Status and Position; Trust; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Societal Protocols; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customization and Personalization; Diversification; Expansion; Horizontal Integration; Segmentation; Information Technology; Internet and the Web; Mobile and Wireless Technology; Internet and the Web; Applications and Software; Information Infrastructure; Digital Platforms; Internet and the Web; Mobile and Wireless Technology; Valuation; Advertising Industry; Communications Industry; Entertainment and Recreation Industry; Information Industry; Information Technology Industry; Journalism and News Industry; Media and Broadcasting Industry; Service Industry; Technology Industry; Telecommunications Industry; Video Game Industry; United States; California; Sunnyvale; Russia
Wells, John R., and Carole A. Winkler. "Facebook Fake News in the Post-Truth World." Harvard Business School Case 717-473, March 2017. (Revised September 2017.)
- 09 Dec 2002
- Research & Ideas
Most Accountants Aren’t Crooks—Why Good Audits Go Bad
relationship, potential loss of the contract, and possible unemployment. But the costs of a positive report when a negative report is called for—protecting the accounting firm's reputation or avoiding a lawsuit, for example—are likely to... View Details
- 29 Aug 2005
- Research & Ideas
How Organizations Create Social Value
both nonprofits and corporations, a focus on EV and SV can enhance their reputation with consumers, government, and community. Corporations are seen as caring, and nonprofits are seen as efficient. Comparing Nonprofits And Corporations... View Details
Keywords: by Manda Salls
- 09 Aug 2021
- Research & Ideas
OneTen: Creating a New Pathway for Black Talent
contribute economically." This is a mostly American trend. Germany, for example, offers students comprehensive vocational education and apprenticeships—career paths considered as respectable as studying at a university. But in the US, vocational programs have a View Details
- 30 Aug 2004
- Research & Ideas
Real Estate: The Most Imperfect Asset
the real estate business and finding best practices, we can begin to unlock the wealth precluded from much of the world. Harvard Business School and the University, writ large, with its tremendous reputation and international stature,... View Details
- March 2023
- Teaching Note
Ransomware Attack at Colonial Pipeline Company
By: Suraj Srinivasan and Li-Kuan Ni
Teaching Note for HBS Case No. 123-069. On the morning of May 7, 2021, Colonial Pipeline Company became aware that the company had been the victim of a malicious ransomware attack that had stolen and locked up company data. The extortionists demanded 75 bitcoins (worth... View Details
Keywords: Disruption; Communication; Communication Strategy; Decision Making; Decision Choices and Conditions; Judgments; Corporate Accountability; Corporate Disclosure; Corporate Governance; Governance Controls; Policy; Employees; News; Cybersecurity; Digital Strategy; Information Infrastructure; Information Management; Internet and the Web; Crisis Management; Business or Company Management; Resource Allocation; Risk Management; Negotiation Tactics; Failure; Business and Stakeholder Relations; Attitudes; Behavior; Perception; Reputation; Trust; Public Opinion; Social Issues; Infrastructure; Distribution Industry; United States; Alabama
- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
Resellers can offer significant added value (and benefit from reputation effects) by verifying the quality of goods when that quality is difficult to confirm. But that position can be prohibitively risky and costly if large numbers of... View Details
Keywords: by Julia Hanna