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Show Results For
- All HBS Web
(3,236)
- People (7)
- News (794)
- Research (1,676)
- Events (10)
- Multimedia (16)
- Faculty Publications (850)
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- 01 Mar 2012
- News
Shop Talk, Different Avenues
of retailing through consulting and marketing work for a roster of global clients. Traub recently sat down with Gilt Groupe cofounders Alexis Maybank and Alexandra Wilkis Wilson (both MBA 2004) to discuss retailing trends and the... View Details
- 28 Mar 2016
- News
Drawing Connections Between Business and Art
was fresh and contemporary when it was created, and was available cheaply. There may be only one or two pieces among a million that will endure for centuries. However, if there is no market for these million paintings now, there is no... View Details
Keywords: Constantine von Hoffman
- 01 Feb 2001
- News
New Fitzhugh Professorship Celebrated
position by establishing the black community as a lucrative mass market and by developing the concept of targeted marketing in corporate America. Known throughout his life as a... View Details
- 01 Jun 2013
- News
Collective Wisdom
idea is that there are some problems that require collective input and cumulative knowledge-building. Open-source communities are a very powerful way to get that done. We used to think that software had to be developed by lots of... View Details
- 01 Sep 2006
- News
Charting the Year Ahead
percentage takes advantage of them. Insightful demographic and psychographic profiles have been developed from alumni survey data that will enable the committee, chaired by Jim Rice (MBA 1986), to recommend segment-specific marketing and... View Details
- 01 Oct 1998
- News
A Long and Winding Road
workload? The job market confronted us with a reality check during our second year - factors that weighed in were income, location, personal satisfaction, and professional growth, to name a few. Having grappled with these decisions, we... View Details
Keywords: Wayne R. Vibert (MBA 1973)
- 01 Oct 2001
- News
Barbara Bry: Business is Blooming
Photo courtesy of Barbara Bry The words connection and communication define Barbara Bry's career, from her student days to her current position as vice president for business development at Proflowers.com, the largest... View Details
- 01 Aug 2001
- News
Cleveland Global Alumni Conference a Sold-Out Success
marketing in the early stages of a drug's development. In a lunchtime address, Jacques Nasser, president and CEO of Ford Motor Company, touched on a number of experiences from his 33 years at the auto giant, including what he referred to... View Details
- 01 Oct 2001
- News
HBS Press Books in Brief
Reichheld, maintains that it isn't new market forces that make loyalty so elusive in the digital arena — it's faulty leadership. Applying his breakthrough loyalty theories to the digital economy, the author shows that the Web can actually... View Details
- 01 Sep 2010
- News
You’ve Been YouTubed
or not we’re active users of them. A new case coauthored by HBS marketing professor John Deighton and research associate Leora Kornfeld offers an object lesson in what that means for big, recognizable companies and their brands. “United... View Details
- 01 Oct 1999
- News
New Chairman Updates Development in MBA Program
provide more efficient and customized services. What are some of the changes in the Admissions area? This year we are putting more resources into marketing - both to the world in general and, in particular, to underrepresented groups that... View Details
- 31 Mar 2017
- News
Turning Teachers into Leaders
innovative technologies, for implementing higher standards, for providing better feedback and support to teachers. “HBS gave me the skills by helping me to think as a systems thinker. By that I mean to consider the marketing angles, the... View Details
- 20 Nov 2015
- News
Room to Grow
and focus it up the supply chain and let the market forces determine which of the growers, processors, and distributors are going to succeed and be responsive to these market opportunities,” says Kendall.... View Details
Keywords: Margie Kelley
- 01 Apr 2001
- News
Big Deals: Project Finance Helps Mitigate Risk in Large-Scale Investments
mitigation is the use of off-balance sheet project finance instead of traditional, on-balance sheet corporate finance. Consider, for instance, Iridium LLC, a $5.5 billion global satellite communications firm backed by Motorola that filed... View Details
- 01 Mar 2012
- News
Get Creative
and collaboration. When people are surrounded by constant communication and encouragement, they can find the courage to try, fail, redo, and try again. —GE —Rosabeth Moss Kanter is the Ernest L. Arbuckle Professor of Business... View Details
- 01 Sep 2015
- News
Case Studies for Your Commute
practice of management? These are a few of the questions that will be answered in the new HBS podcast Cold Call, available this month via iTunes. “We want this podcast to reflect what is unique and distinctive about HBS,” says Brian Kenny, the School’s chief View Details
Keywords: Dan Morrell
- 20 Sep 2013
- News
Connections Add Up
Nan Morrison and Sally Wood It takes a village to raise a game-changing non-profit, and Nan Morrison (MBA 1987) and Sally Wood (MBA 1983) have found a community of support among their HBS friends and fellow alumni. "I'm proud of my whole... View Details
- 01 Dec 2008
- News
Where Are They Now?
director of the Brady Commission, a task force created to examine ways to avoid another stock market crash like Black Monday on October 24. “It was hard not to say yes,” he recalls. After the commission completed its report, Glauber... View Details
- 19 Sep 2012
- News
On a Sound Track
ANDRUS: Unemployed at graduation, an unlikely and inspiring odyssey takes him from his parents’ basement to the corner office of a company on the cutting edge. Photos by August Miller HBS Alumni of a certain vintage might recall a BusinessWeek article from a decade ago... View Details
- 01 Sep 2003
- News
CGLV Plenary Session
academia and focused on executive compensation, limits to board effectiveness, capital market intermediaries, and management education. A principal goal of CGLV is to encourage specific actions that will lead to changes in practice.... View Details