Publications

September 1996 (Revised December 1997)
Case

Cytec Industries' Spin-Off (A): Sink or Swim?

In the wake of market pressure to restructure, American Cyanamid spun off its poorly performing Chemicals Unit into a new publicly traded corporation, Cytec Industries. In addition to weak operations, Cytec inherited the bulk of Cyanamid's environmental and... View Details

Keywords: Organizational Change and Adaptation; Management Practices and Processes; Restructuring; Performance Improvement; Chemical Industry; United States

March 1996 (Revised October 1997)
Case

Dewar's (B): Preliminary Results of the Repositioning Campaign

By: Alvin J. Silk and Lisa Klein Pearo

Reports the strategic choices made by Dewar's and briefly describes the implementation of the campaign from its launch in September 1993 through September 1995. View Details

Keywords: Product Positioning; Marketing Strategy; Advertising Campaigns; Food and Beverage Industry

March 2016 (Revised June 2016)
Case

Gotong Royong: Toward Sustainable Palm Oil

By: Rebecca Henderson, Hann-Shuin Yew and Monica Baraldi

In late 2015, Jeff Seabright, chief sustainability officer at Unilever, had to report to Unilever CEO Paul Polman on the effort to transform palm oil cultivation. Historically, palm oil was produced using unsustainable methods that included burning large tracts of... View Details

Keywords: Sustainability; Environment; Industry Self-regulation; Corporate Image; Corporate Strategy; Indonesia; Malaysia

August 2023 (Revised January 2024)
Supplement

Arla Foods: Data-Driven Decarbonization (B)

By: Michael Parzen, Michael W. Toffel, Susan Pinckney and Amram Migdal

The case describes Arla’s history, in particular its climate change mitigation efforts, and how it implemented a price incentive system to motivate individual farms to implement scope 1 greenhouse gas emissions mitigation measures and receive a higher milk price. The... View Details

Professor Bradley is the William Ziegler Professor of Business Administration Emeritus at the Harvard Business School. In addition to teaching Management and Strategy in the Owner President Management Program and leading an... View Details

Keywords: e-commerce industry; financial services; health care; high technology; internet; pharmaceuticals; telecommunications

25 Aug 2009
First Look

First Look: August 25

Publication:Journal of Corporate Finance (forthcoming) Abstract In recent years, boards have become significantly more likely to implement non-binding, majority-vote (MV) shareholder proposals. Using a sample of 620 MV proposals between... View Details

Keywords: Martha Lagace

06 Jan 2016
What Do You Think?

Why Do Leaders Get Their Timing Wrong?

include openness and honesty. "Live them rigorously, and fire people who won’t, regardless of level, role or title.” Clearly, both dysfunctional strategies and cultures can help explain poor timing in View Details

Keywords: by James Heskett; Auto; Fashion

September 2020 (Revised June 2021)
Supplement

Eaton Corporation: Portfolio Transformation and The Cost of Capital

By: Benjamin C. Esty, Scott Mayfield and Daniel Fisher

In 2000, Eaton Corporation was a broadly diversified industrial conglomerate. But its strategy was evolving and its focus was narrowing around “power management” and more recently on “intelligent power,” the use of digitally enabled products and services designed to... View Details

Keywords: Mergers and Acquisitions; Business Conglomerates; Business Divisions; Cost of Capital; Corporate Finance; Value; Valuation; Industrial Products Industry; United States; Denmark; Republic of Ireland

Teaching Interest

MBA Elective Curriculum Business Marketing and Sales

Business markets differ from consumer markets in important ways. Typically, the buying process is more complex, the buying units and purchase criteria differ, and marketing decisions are more closely interrelated with firm-wide strategic choices. In addition,... View Details

Teaching Interest

Short Intensive Program (SIP): Agile at Scale: From OKR's and Agile to Execution Excellence

What do you want to get out of your remaining time at HBS, your career and life-plan to make an impact, starting from Day 1 post-HBS? By developing tools to drive your personal success and strategy at HBS, in this interactive immersion, we will dive into how the... View Details

December 1987 (Revised August 1990)
Case

Florida Power & Light's Quality Improvement Program

Describes a major electric utility's highly successful effort to institute a comprehensive quality improvement program throughout the organization. Designed to be used in a comparative analysis of the quality improvement effort described in Paul Revere Insurance Co.... View Details

Keywords: Organizational Change and Adaptation; Quality; Performance Productivity; Utilities Industry; Florida

December 2020 (Revised April 2021)
Case

IBM Watson at MD Anderson Cancer Center

By: Shane Greenstein, Mel Martin and Sarkis Agaian

After discovering that their cancer diagnostic tool, designed to leverage the cloud computing power of IBM Watson, needed greater integration into the clinical processes at the MD Anderson Cancer Center, the development team had difficult choices to make. The Oncology... View Details

Keywords: Decision Making; Innovation Strategy; Knowledge Management; Knowledge Use and Leverage; Operations; Failure; Information Technology; Applications and Software; Health Care and Treatment; Product Development; Health Industry; Information Technology Industry; Technology Industry; United States; Houston; Texas

August 2019
Case

Creating Accountability in Afghanistan

By: Jonas Heese, Gerardo Pérez Cavazos, Eugene F. Soltes and Grace Liu

By early 2019, the United States had contributed $132 billion to the Afghan reconstruction. John Sopko, in his role as the Special Inspector General for Afghan Reconstruction (SIGAR), was in charge of providing accountability for U.S. aid funding. Sopko’s oversight... View Details

Keywords: Auditing; Fraud; Accountability; Crime and Corruption; Law Enforcement; Governance; Infrastructure; Information; Networks; Strategy; Afghanistan

14 Aug 2007
Working Paper Summaries

Improving Patient Outcomes: The Effects of Staff Participation and Collaboration in Healthcare Delivery

Keywords: by Ingrid M. Nembhard, Anita L. Tucker, Jeffrey D. Horbar & Joseph H. Carpenter; Health

February 2008 (Revised May 2009)
Supplement

Avaya (D): Early Results of the Demand Generation Initiative

Avaya's top management wants to improve demand generation. This requires an improvement in the relationship between Sales and Marketing. This case series (Avaya (A)-(D)) walks the student through each phase of this process. The (A) case begins with background on the... View Details

Keywords: Marketing; Cooperation; Sales

June 2009 (Revised July 2010)
Case

Goldman Sachs: The 10,000 Women Initiative

By: Christopher Marquis, V. Kasturi Rangan and Cathy Ross

Describes the conception, development, and implementation of Goldman Sachs' five-year, $100 million philanthropic initiative to provide practical business and management education to 10,000 women around the globe. The initiative recently celebrated its first... View Details

Keywords: Partners and Partnerships; Corporate Social Responsibility and Impact; Business Education; Gender; Philanthropy and Charitable Giving; Financial Services Industry; Education Industry

June 2001
Exercise

Strategic Human Resource Management Applications Exercise

By: Michael Beer

Overview of a method for diagnosing and developing an organization's capability to achieve its goals and implement its strategy, with exercises for application. A rewritten version of an earlier exercise. View Details

Keywords: Competency and Skills; Goals and Objectives; Management Practices and Processes; Organizational Design; Strategy