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- Faculty Publications (127)
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- All HBS Web (567)
- Faculty Publications (127)
- 01 Mar 2006
- News
Drive-In Nation
forth as a solution. But HBS assistant professor Daniel Snow, who studies the application of new technology, offers a caveat. Snow, who has worked with both Honda and Ford, points out that technological advances are a plus only if View Details
- 01 Jun 2007
- News
Up from the Ashes
very long trips, he preferred to go by rail. He did not board his first airplane until 1937, flying from an academic meeting in Chicago to Miami for a midwinter vacation. He wrote from Miami that he half-expected the plane to crash during... View Details
- 02 Sep 2019
- What Do You Think?
Are Overlooked Forces Shielding the US from Severe Economic Downturns?
Harvard Business School. The experiment was typical of thinking in those days: If only we had better ways of communicating, especially better ways of tracking customer preferences and demand. Now we do. Another notion prevalent in those... View Details
- 01 Jun 2017
- News
Case Study: Something New
transparency to the pricing and cut out the middleman. So I say yes absolutely you can and should have some off-the-rack options (still tailored to fit). This may even be preferred for the woman who is time-strapped or low on creativity... View Details
Keywords: April White
- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
personal relationships and the preferences of a few key decision makers. Informal rules get made on how the system operates. Then one day when a firm has grown enough, it discovers that it has a channel footprint. Whether this organically... View Details
- 08 Jun 2023
- Blog Post
Koppert Cress: Macro Greenhouses, Microgreens
students first-hand exposure to pivotal technological challenges and approaches to addressing climate change across different industries, including energy, shipping, consumer products, and agriculture. Introduction to Koppert Cress... View Details
- 26 Feb 2018
- Research & Ideas
The Airbnb Effect: Cheaper Rooms for Travelers, Less Revenue for Hotels
amenities, like a kitchen. And if you still prefer a hotel room, competition from Airbnb means you'll pay a lower price for it." Airbnb's rapid growth Airbnb, an online community marketplace where people can list and book short-term... View Details
- 04 Dec 2012
- First Look
First Look: December 4
applications available on it. Our model is based on the observation that even if users prefer application variety, applications often also exhibit direct network effects. When there are direct network effects, users View Details
Keywords: Carmen Nobel
- 28 Aug 2018
- First Look
New Research and Ideas, August 28, 2018
canonical example of quality disclosure by evaluating and helping to redesign the posting of restaurant hygiene scores on Yelp.com. We implement a two-stage intervention that separately identifies consumer response to information... View Details
Keywords: Dina Gerdeman
- 04 Mar 2014
- First Look
First Look: March 4
total consumer traffic for higher revenues derived by exposing consumers to unsolicited products (e.g., advertising). We show that competition between platforms leads to lower equilibrium levels of search... View Details
Keywords: Sean Silverthorne
- 15 Dec 2015
- First Look
December 15, 2015
forthcoming Journal of Marketing Research The Role of (Dis)similarity in (Mis)predicting Others' Preferences By: Barasz, Kate, Tami Kim, and Leslie John Abstract—Consumers readily indicate liking options that appear dissimilar—for... View Details
Keywords: Carmen Nobel
- 06 May 2008
- First Look
First Look: May 6, 2008
Working PapersHighbrow Films Gather Dust: A Study of Dynamic Inconsistency and Online DVD Rentals Authors:Katherine L. Milkman, Todd Rogers, and Max H. Bazerman Abstract We report on a field study demonstrating systematic differences between the View Details
Keywords: Martha Lagace
- 01 Sep 2003
- News
Globalization Revisited
argued that advances in communications technology were increasingly inspiring consumers around the world to want the same things. Therefore, he declared, international companies should cease to act as “multinationals” that customized... View Details
- 19 Feb 2019
- First Look
New Research and Ideas, February 19, 2019
health-economics literature has done a better job documenting consumer-choice mistakes in insurance and treatment choices than explaining why those mistakes occur, it is clear that we should not ignore these mistakes in our analyses. We document evidence showing that... View Details
Keywords: Sean Silverthorne
- 01 Sep 2013
- News
Who Are We?
inject carbonation, and add syrup to create something major brands would prefer the public see as a divine creation. And he offers a prediction: In five years, consumers will be able to make all of their... View Details
- 13 Oct 2010
- First Look
First Look: October 13, 2010
contracting structure has important strategic implications. Preferring Balanced vs. Advantageous Peace Agreements: A Study of Israeli Attitudes Towards a Two-State Solution Authors:Deepak Malhotra and Jeremy Ginges Publication:Judgment... View Details
Keywords: Sean Silverthorne
- 14 Sep 2010
- First Look
First Look: September 14, 2010
the economics, management control, and organizational behavior literatures predict that when it is difficult to align incentives by contracting on output, aligning preferences via employee selection may provide a useful alternative. This... View Details
Keywords: Sean Silverthorne
- 30 Oct 2018
- First Look
New Research and Ideas, October 30, 2018
as a complement to existing theory-creating methods, such as multiple-case inductive studies, as well as traditional methods of causal inference. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=55043 Arbitration with Uninformed View Details
Keywords: Dina Gerdeman
- 20 Jan 2017
- Research & Ideas
Here’s How Businessman Trump Is Likely to Approach the Presidency
same time advertises directly to consumers to generate demand that pulls the product off retail shelves. In the same way, President Trump must push his agenda through Congress, but strong popular support backing the agenda will help... View Details
Keywords: by Christina Pazzanese
- 07 Dec 2016
- HBS Case
Why Millennials Flock to Fintech for Personal Investing
Millennials are disruptive bunch. The first generation to grow up with the internet, consumers born after 1980 are used to relying on technology and engineering to do almost everything—including shopping (Amazon), listening to music... View Details