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  • June 1997 (Revised May 1998)
  • Case

Mobil USM&R (A2)

By: Robert S. Kaplan
Second of a two-part case on the development and use of a Balanced Scorecard (BSC) at Mobil's US Marketing and Refining Division. This case describes the completed BSC, and how this was linked to the BSCs of the independent business units and the internal service... View Details
Keywords: Balanced Scorecard; Performance Evaluation; Management Teams; Management Practices and Processes; Executive Compensation; Motivation and Incentives; Corporate Strategy; Energy Industry; Mining Industry; United States
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Kaplan, Robert S. "Mobil USM&R (A2)." Harvard Business School Case 197-121, June 1997. (Revised May 1998.)
  • 23 May 2016
  • Blog Post

Advice for Prospective Students from Africa

family in the U.S. at the time.  After graduating from college I had a technical background, experience as a management consultant, and a keen passion to become an entrepreneur and a change-maker in Africa. But I didn’t have any View Details
  • September 2019 (Revised January 2021)
  • Case

Vispera: Visual Intelligence for Retail

By: Yael Grushka-Cockayne and Gamze Yucaoglu
The case opens in 2019 as Aytul Ercil, co-founder and CEO of Vispera, computer vision technology provider for retail, is contemplating the company’s agenda trying to decide how to prioritize the impeding options. The case chronicles the founding of Vispera, the... View Details
Keywords: Computer Vision Technology; Visual Analysis; Retail; Information Technology; Business Model; Operations; Performance Efficiency; Competitive Strategy; Decision Choices and Conditions; Global Strategy; Technology Industry; Retail Industry; Turkey
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Grushka-Cockayne, Yael, and Gamze Yucaoglu. "Vispera: Visual Intelligence for Retail." Harvard Business School Case 620-022, September 2019. (Revised January 2021.)
  • 29 Jun 2011
  • News

Reach for the next big thing, or die trying

  • 02 Sep 2013
  • Research & Ideas

The Curse of Double-Digit Growth

Double-digit long-term growth might justify bragging rights for any country. But a turbocharged GDP comes at a price, says Eric D. Werker, an associate professor in the Business, Government and International Economy unit at Harvard View Details
Keywords: by Kim Girard

    Kim B. Clark

    Kim B. Clark joined the Harvard faculty in 1978 and served as Dean of the Faculty at Harvard Business School from 1995 to 2005.  He received the B.A. (1974), M.A. (1977), and Ph.D. (1978) degrees in economics from Harvard University.

    Professor Clark's research has... View Details

    • October 1984 (Revised March 1999)
    • Case

    NIKE (B)

    Describes Nike's corporate culture and looks closely at individual key senior and middle managers, outlining the processes by which the management group conducts its business and noting the values which bind the management group together. The teaching objective is to... View Details
    Keywords: Values and Beliefs; Management Practices and Processes; Organizational Culture; Management Teams; Apparel and Accessories Industry; Sports Industry
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    Christensen, C. Roland, and David C Rikert. "NIKE (B)." Harvard Business School Case 385-027, October 1984. (Revised March 1999.)
    • 29 Oct 2020
    • News

    Safe Workplaces

    Keywords: Remote work
    • 26 Nov 2012
    • Research & Ideas

    New Winners and Losers in the Internet Economy

    Although much of the United States still struggles to recover from the 2008 economic crisis, the online world defies that bleak economic picture—the Internet continues to put a growing number of Americans to work. “In a very flat economy... View Details
    Keywords: by Dina Gerdeman; Publishing
    • 3:30 PM – 4:30 PM EST, 25 Feb 2021
    • Virtual Programming

    Books@Baker: Frank Cespedes

    Sales is changing, but the practical impact of selling e-commerce, big data, artificial intelligence, and other megatrends is often misunderstood, says Harvard Business School Professor Frank Cespedes, author of Sales Management That Works: How to Sell in a World That... View Details
    • 05 Oct 2010
    • News

    Banks Pile Into Safer Bets

    • October 2001 (Revised August 2005)
    • Case

    Zipcar

    By: Myra M. Hart and Wendy Carter
    Provides a detailed description of the processes and tasks associated with creating a new venture in an emerging industry (subscription car-sharing for urban dwellers). Chronicles the entrepreneur's concept development, industry analysis, market research, identity... View Details
    Keywords: Entrepreneurship; Financing and Loans; Leadership Development; Venture Capital; Business Strategy; Growth and Development Strategy; Business Plan; Budgets and Budgeting; Management Teams; Partners and Partnerships; Marketing Strategy; Brands and Branding; Auto Industry; Service Industry
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    Hart, Myra M., and Wendy Carter. "Zipcar." Harvard Business School Case 802-085, October 2001. (Revised August 2005.)
    • 29 Jul 2022
    • Research & Ideas

    Will Demand for Women Executives Finally Shrink the Gender Pay Gap?

    counterparts, but a woman in a senior leadership role who switches to a new firm can now expect a salary bump of 25 percent on average, whereas a man making a similar move will see 9 percent more pay, says Paul Healy, the James R. Williston Professor of View Details
    Keywords: by Kristen Senz
    • 26 Aug 2013
    • Lessons from the Classroom

    Built for Global Competition from the Start

    Thanks to the Internet, entrepreneurs are no longer confined to a local geography when building a new business—the world can be their market from day one. But building a startup as a global business requires View Details
    Keywords: by Kim Girard; Education
    • May 2018
    • Article

    Nowcasting Gentrification: Using Yelp Data to Quantify Neighborhood Change

    By: Edward L. Glaeser, Hyunjin Kim and Michael Luca
    Data from digital platforms have the potential to improve our understanding of gentrification and enable new measures of how neighborhoods change in close to real time. Combining data on businesses from Yelp with data on gentrification from the Census, Federal Housing... View Details
    Keywords: Forecasting Models; Simulation Methods; Regional Economic Activity: Growth, Development, Environmental Issues, And Changes; Geographic Location; Local Range; Transition; Analytics and Data Science; Measurement and Metrics; Economic Growth; Forecasting and Prediction
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    Glaeser, Edward L., Hyunjin Kim, and Michael Luca. "Nowcasting Gentrification: Using Yelp Data to Quantify Neighborhood Change." AEA Papers and Proceedings 108 (May 2018): 77–82.
    • 13 Nov 2014
    • News

    Going Against the Flow: Michelle Zatlyn, Cofounder of CloudFlare

    • August 2020 (Revised May 2021)
    • Case

    PayPal: The Next Chapter

    By: Michael Porter, Mark Kramer and Annelena Lobb
    Can a social purpose and stakeholder capitalism confer a powerful competitive advantage in the age of COVID-19? For PayPal, the answer is yes. After spinning off from eBay in a 2015 IPO, the company declared its purpose as "democratizing financial services" by ensuring... View Details
    Keywords: Mission and Purpose; Finance; Business and Stakeholder Relations; Social Entrepreneurship; Competitive Advantage; Financial Services Industry
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    Porter, Michael, Mark Kramer, and Annelena Lobb. "PayPal: The Next Chapter." Harvard Business School Case 721-378, August 2020. (Revised May 2021.)
    • September 2014
    • Case

    Google Inc. in 2014 (Abridged)

    By: Benjamin Edelman and Thomas R. Eisenmann
    Describes Google's history, business model, governance structure, corporate culture, and processes for managing innovation. Reviews Google's recent strategic initiatives and the threats they pose to Yahoo, Microsoft, and others. Asks what Google should do next. View Details
    Keywords: Search Engines; Google; Online Advertising; Internet and the Web; Network Effects; Business Model; Competition; Information Technology Industry; Advertising Industry
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    Edelman, Benjamin, and Thomas R. Eisenmann. "Google Inc. in 2014 (Abridged)." Harvard Business School Case 915-005, September 2014.
    • January 2020 (Revised March 2020)
    • Case

    LOLA: Do You Know What's in Your Tampon?

    By: Leonard A. Schlesinger and Aldo Sesia
    LOLA is a direct-to-consumer (DTC) business launched in 2015. What started as a company to provide women with organic and transparent material-labeled tampons via a subscription model, had, by 2019 evolved to include additional menstrual and sexual wellness products.... View Details
    Keywords: Direct-to-consumer; Channels; Disruption; Business Model; Brands and Branding; Internet and the Web; Strategy; Retail Industry; United States; Canada
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    Schlesinger, Leonard A., and Aldo Sesia. "LOLA: Do You Know What's in Your Tampon?" Harvard Business School Case 320-015, January 2020. (Revised March 2020.)
    • November 2023 (Revised July 2024)
    • Case

    'Care in Every Drop': Ayala Corporation and Manila Water (A)

    By: Debora L. Spar, Paul Healy, Tricia Peralta and Julia M. Comeau
    Since 1834, eight generations of the Ayala family have used their conglomerate to fund nation-building projects in the Philippines, including investments in tramcars, telecommunications, hospitals, and schools. In 1997, Ayala’s subsidiary, Manila Water, took control of... View Details
    Keywords: Family Business; Economic Growth; Social Entrepreneurship; Climate Change; Natural Resources; Crisis Management; Failure; Privatization; Social Issues; Urban Development; Adaptation; Public Opinion; Mission and Purpose; Utilities Industry; Asia; Philippines
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    Spar, Debora L., Paul Healy, Tricia Peralta, and Julia M. Comeau. "'Care in Every Drop': Ayala Corporation and Manila Water (A)." Harvard Business School Case 324-038, November 2023. (Revised July 2024.)
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