Publications

01 Aug 2013
News

A Cure for Cold Storage

Tufts biomedical engineering professor who had discovered a way to employ silk to create stable vaccine storage. Schrader, with a mechanical engineering background and experience in product development, was intrigued, and joined up with... View Details

Keywords: Morrell, Daniel; vaccines; Ambulatory Health Care Services; Health, Social Assistance

October 2016 (Revised July 2017)
Case

The Los Angeles Philharmonic Orchestra: Cultural Entrepreneurship

By: Rohit Deshpande and Annelena Lobb

The Los Angeles Philharmonic Orchestra (LA Phil), under the leadership of Deborah Borda, had enjoyed great successes in the 2000s and 2010s, even as other U.S. orchestras faltered. The architecturally acclaimed Walt Disney Concert Hall had opened its doors. The... View Details

Keywords: Product Positioning; Arts; Music Entertainment; Growth and Development Strategy; Business Growth and Maturation; Cultural Entrepreneurship; Music Industry; Entertainment and Recreation Industry; Los Angeles

March 2022 (Revised December 2022)
Case

Perch

By: Jeffrey F. Rayport, Stacy Straaberg and Julia Kelley

In May 2021, Perch CEO Chris Bell needed to decide whether his e-commerce aggregator company, which bought and scaled Amazon Marketplace brands, should acquire up to three acquisition targets. The prospective acquisitions, Web Deals Direct, HomeCo, and Future Brands,... View Details

20 Feb 2007
First Look

First Look: February 20, 2007

development strategy in 2006. Highlights the strengths and limitations of developing products for public sector organizations in markets created by legislation, as well as the opportunities and challenges of... View Details

Keywords: Martha Lagace

29 Apr 2013
Research & Ideas

Diagnosing the ‘Flutie Effect’ on College Marketing

so—intercollegiate sporting events generated an estimated $2 billion in revenue and $1 billion in profit in 2010. Winning programs prosper in diverse ways including ticket and product sales, alumni donations, and TV contracts. Chung is... View Details

Keywords: by Sean Silverthorne; Education; Advertising; Sports

01 Dec 2018
News

Sustaining Business And Society For The Long Term

companies, and drive change, HBX introduced the online certifi cate program Sustainable Business Strategy in June 2018. Led by Rebecca Henderson, the John and Natty McArthur University Professor, the program showcases the role faculty... View Details

01 Feb 2012
What Do You Think?

Is Support for Small Business Misplaced?

share of jobs provided by small businesses. Again, this is due in part to the lower productivity of such jobs. They conclude, as have some others, that a better strategy for job creation would be to attract... View Details

Keywords: by James Heskett

Web

Managing Customers for Growth - Course Catalog

achieve sustainable customer growth. The course explores the fundamentals of customer value, including strategies for customer acquisition, retention, and development. By leveraging customer analytics tools and technologies, students will... View Details

Web

Crisis Leadership - Bubbles, Panics & Crashes – Historical Collections – Harvard Business School

watch lines in development. The firm went bankrupt, but the new manager-owner, Royal Robbins, embarked on a disciplined new strategy that transformed Dennison’s vision into a profitable company. First, Robbins dedicated the factory to a... View Details

01 Dec 2021
What Do You Think?

How Will the Metaverse Affect Productivity?

[expletive] out of the U-Stor-It.” Recently, Mark Zuckerberg reminded us that the notion of the Metaverse has been flourishing in the tech world. Let’s assume that his adoption of the notion as a central organizing strategy for Facebook... View Details

Keywords: by James Heskett

06 Nov 2013
What Do You Think?

Is Top-Down Resource Allocation on the Rise?

Summing Up Is Business Agility a Product of Top-Down or Bottom-Up Resource Allocation? Respondents to this month's column provided possible explanations for greater reliance on top-down resource allocation processes (RAPs) while reminding... View Details

Keywords: by James Heskett

25 Mar 2021
Research & Ideas

Steer Clear of the Blind Spots That Derail Experiments

says Luca, the Lee J. Styslinger III Associate Professor of Business Administration. “They can’t rely on data scientists alone.” Experiments have come to have an outsize influence within tech companies from Uber to Zillow, which test everything from new View Details

Keywords: by Danielle Kost

October 1978 (Revised July 1991)
Case

U.S. Pioneer Electronics Corp.

By: Hirotaka Takeuchi

Focuses on the problem of the means by which a manufacturer controls its channel of distribution. U.S. Pioneer's retail outlets have turned "dissident" and management has to decide what tactics to employ to stop further erosion (short-run) and what long-run... View Details

Keywords: Decisions; Growth and Development Strategy; Distribution Channels; Production; Problems and Challenges; Software; Electronics Industry; United States