Publications

September 2010 (Revised January 2012)
Case

OPOWER: Increasing Energy Efficiency through Normative Influence (A)

By: Amy J.C. Cuddy, Kyle Todd Doherty and Maarten W. Bos

The case profiles OPOWER, an energy efficiency software company that applies Cialdini's principles of social influence to successfully encourage consumers to reduce their energy usage. OPOWER was co-founded in 2008 by two young Harvard graduates, Dan Yates and Alex... View Details

Keywords: Mathematical Methods; Applications and Software; Attitudes; Entrepreneurship; Energy Conservation; Power and Influence; Growth and Development Strategy; Energy Industry; United States

October 2020 (Revised March 2022)
Case

Automercados Plaza's: Surviving Venezuela's Hyperinflation

By: Alberto Cavallo, Mariana Cal and Carla Larangeira

Under the rule of presidents Hugo Chávez and Nicolas Maduro, Venezuela experienced one of the worst economic and political meltdowns in modern history, culminating with a massive hyperinflation. Remarkably, during this dramatic times Automercados Plaza's had grown to... View Details

Keywords: Hyperinflation; Populism; Inflation and Deflation; Macroeconomics; Management; Strategy; Organizational Change and Adaptation; Business and Government Relations; Retail Industry; South America; Venezuela

Career Coach

Connie Walsh

team for $5B Staples Brands Group at Staples, Inc. She was responsible for marketing & developing product lines and brands across retail, contract, online and catalogue... View Details

Keywords: Consumer Products; Retail; Social Enterprise; Technology

1993
Book

British Multinational Banking 1830-1990

By: Geoffrey Jones

This book provides the first modern history of British multinational banking. It analyses their emergence, growth and performance from their origins in the 1830s until the present day. It is based on a wide range of confidential banking records, which are placed in the... View Details

Keywords: Banks and Banking; Multinational Firms and Management; Growth and Development; Information Management; Performance; Great Britain; United Kingdom

December 2000 (Revised March 2001)
Case

DoubleTwist, Inc.

By: Joseph L. Bower and Christina L. Darwall

John Couch, CEO of DoubleTwist, has transformed a software products company into an Internet application service provider, racing to provide databases and tools for those working to explore the human genome. Crafting strategy and building organizational capability are... View Details

Keywords: Growth Management; Product Development; Organizational Change and Adaptation; Corporate Strategy; Customization and Personalization; Information Technology Industry

March 1998 (Revised May 2007)
Case

Tyco International

By: Cynthia A. Montgomery, Robert E. Kennedy, Lisa J. Chadderdon and Hal Hogan

Tyco, a diversified U.S. conglomerate, has grown rapidly for more than 20 years. This case examines Tyco's acquisition strategy as well as its internal control systems. View Details

Keywords: Business Conglomerates; Growth and Development Strategy; Growth Management; Corporate Strategy; Business or Company Management; Mergers and Acquisitions; Business Strategy; Manufacturing Industry; United States

October 2005 (Revised August 2006)
Case

Perelson Weiner LLP

By: Thomas J. Steenburgh and Das Narayandas

Perelson Weiner LLP, a successful accounting firm in New York City, is re-evaluating its incentive strategy as it makes plans to grow its business. View Details

Keywords: Accounting; Growth and Development; Compensation and Benefits; Management; Planning; Sales; Motivation and Incentives; Corporate Strategy; Accounting Industry; New York (city, NY)

August 2007 (Revised September 2008)
Case

Marketing the "$100 Laptop" (A)

By: John A. Quelch and Carin-Isabel Knoop

In 2002, Professor Nicholas Negroponte, a successful venture capitalist, author, and co-founder and chairman emeritus of the Massachusetts Institute of Technology (MIT) Media Lab, announced his intention to build a PC so cheap as to make it possible to provide... View Details

Keywords: Venture Capital; Internet and the Web; Information Technology; Product Development; Technological Innovation; Nonprofit Organizations; Marketing Strategy; Information Infrastructure; Developing Countries and Economies; Manufacturing Industry; Information Technology Industry; Computer Industry; Cambridge

October 2001 (Revised December 2004)
Case

Chiang-Sho Ltd.

Chiang-Sho Ltd. is a joint venture producing agricultural machinery in China. The CEO must decide how to respond to pressure from the Chinese partner--also the joint venture's largest customer--to increase production and lower prices. The CEO must choose either a... View Details

Keywords: Joint Ventures; Business Strategy; Manufacturing Industry; China

April 1995 (Revised December 1997)
Case

Silicon Graphics, Inc. (A)

By: Marco Iansiti and Ellen Stein

Based on a Silicon Valley company that has developed the capability to compete in a rapidly growing, highly turbulent environment. This capability hinges on its flexible and rapid development process, which the case characterizes in detail. Focuses on the development... View Details

Keywords: Product Development; Information Infrastructure; Product Launch; Managerial Roles; Expansion; Design; Applications and Software; Computer Industry; Electronics Industry; California

November 1994 (Revised December 1995)
Case

The Domik Project

By: William J. Poorvu and John H. Vogel Jr.

Cameron Sawyer, CEO of Sawyer and Co., seeks financing for an office building he is developing in Moscow. The case describes the opportunities and challenges of development in Russia. Also highlights entrepreneurial opportunities in a changing world. View Details

Keywords: Buildings and Facilities; Opportunities; Corporate Entrepreneurship; Financing and Loans; Problems and Challenges; Growth and Development Strategy; Moscow

March 2007 (Revised March 2012)
Case

Edward Jones in 2006: Confronting Success

By: David J. Collis and Troy Smith

When Jim Weddle took over as Managing Partner of Edward Jones in January 2006, the brokerage firm was at a critical juncture. The firm's distinctive strategy had enabled it to grow from its roots in small-town America to become the 4th largest broker in the U.S. Weddle... View Details

Keywords: Decision Choices and Conditions; Goals and Objectives; Growth and Development Strategy; Performance; Competitive Advantage; Financial Services Industry; United States

October 2022
Case

Cost Plus Drugs

By: Alexander MacKay and James Barnett

In September 2022, Mark Cuban Cost Plus Drugs Company CEO Alex Oshmyansky considered the future of the company. Cost Plus Drugs was a retailer for more than 340 generic oral medications, selling their drugs at significantly lower prices than typical pharmacies.... View Details

Keywords: Business Ventures; Decision Making; Entrepreneurship; Ethics; Health; Markets; Social Enterprise; Society; Strategy; Health Care and Treatment; Business Divisions; Factories, Labs, and Plants; Health Industry; Pharmaceutical Industry; United States; Texas

2004
Chapter

Building the Microeconomic Foundations of Prosperity: Findings from the Business Competitiveness Index

By: Michael E. Porter

In The Global Competitiveness Report 2003-2004
Competitiveness has become a central preoccupation of both advanced and developing countries in an increasingly open and integrated world economy. Despite its acknowledged importance, the concept of competitiveness... View Details

Keywords: Economics; Growth and Development