Publications

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15 Aug 2024
Blog Post

Learning from Mistakes and Leveraging Personal Experiences: Tiffany Kent (MBA 2001)

strategic choice that clashed with the industry norms of prioritizing rapid asset accumulation, requiring me instead to focus on relationship building. Most importantly, it aligned with my strengths and added a new level of purpose to my... View Details

Keywords: All Industries

2017
Other Teaching and Training Material

Financial Accounting Reading: Basic Accounting Concepts and Assumptions

By: David F. Hawkins

Core Curriculum Readings in Financial Accounting cover the fundamental concepts in financial accounting. The objective of this reading is to enhance the student's understanding of the nature of the information that general purpose financial reports provide. This goal... View Details

Keywords: Accounting

August 2012
Background Note

Marketing Communications

By: Thales S. Teixeira and Thales S. Teixeira

This note identifies the main issues involved in the effective management of the marketing communications process. It first defines the purpose of communication. Then it classifies the tools available to communicate with consumers. In the sequel, it elaborates on how... View Details

Keywords: Marketing Communication; Advertising; Promotion; Social Media; Digital Media; Viral Advertising; Marketing; Communications Industry; North and Central America

July 2022
Supplement

Netflix: A Creative Approach to Culture and Agility (B)

By: Ranjay Gulati and Matt Higgins

This (B) case, set in summer 2022, was designed as a companion to "Netflix: A Creative Approach to Culture and Agility," a case set in 2018. The purpose of this brief document is to unlock a discussion around how the Netflix culture can be used to weather new... View Details

Keywords: Netflix; Corporate Culture; Streaming; Media; Technology; Corporate Entrepreneurship; Innovation Leadership; Innovation Strategy; Leadership Style; Organizational Culture; Organizational Change and Adaptation; Entertainment and Recreation Industry; Media and Broadcasting Industry; Motion Pictures and Video Industry; Technology Industry; California

March 1995 (Revised February 1997)
Case

Apple Computer (A)(Abridged): Corporate Strategy and Culture

By: Michael Beer and Gregory C. Rogers

Provides an overview of the company's history, industry, competitive position, strategy, and organization. Analyzes the culture and morale at Apple. Written at a time when the company faces a very compelling threat to their business, and when morale within the company... View Details

Keywords: Organizational Design; Competitive Strategy; Corporate Strategy; Organizational Culture; Computer Industry

08 Sep 2010
News

Proposed Obama tax cuts aren't enough for companies to start hiring again

February 1999 (Revised March 2004)
Case

QI-TECH: A Chinese Technology Company for Sale

QI-TECH, is a Chinese manufacturer of precision coordinate measurement machines. A foreign investor who holds 50% of QI-TECH must negotiate a sale with its Chinese partner and a potential buyer (a large Western measurement machine company). For this purpose the foreign... View Details

Keywords: Machinery and Machining; Negotiation; Valuation; Joint Ventures; Financing and Loans; Manufacturing Industry; China

03 Jul 2012
News

Is It Heresy to Make Salespeople Pay Their Expenses? An HBR Management Puzzle

05 Oct 2020
News

Rebecca Henderson Brings Urgent Outside Voice to Sourcing Journal Summit

18 May 2017
News

How Laws and Culture Hold Back Socially Minded Companies

October 2024
Case

Reed Group and Succession in a Family Business: An Impossible Job to Fill?

By: Lauren H. Cohen and Tonia Labruyere

James Reed had taken over Reed Group, the recruitment and career services company his father had founded and built, in 1994. He was now reflecting on succession planning and other challenges that lay ahead: with no obvious choice among his family members, he needed to... View Details

Keywords: Charity; Succession Planning; Family Business; Values and Beliefs; Management Succession; Mission and Purpose; Family Ownership; Philanthropy and Charitable Giving; Family and Family Relationships; Recruitment; AI and Machine Learning; Employment Industry; United Kingdom; London

Rawi Abdelal is the Herbert F. Johnson Professor of International Management at Harvard Business School, the Emma Bloomberg Co-Chair of the Bloomberg Harvard City Leadership Initiative, and the European Faculty Chair of Harvard Business School’s Global... View Details

11 Mar 2010
Working Paper Summaries

The Many Faces of Nonprofit Accountability

Keywords: by Alnoor Ebrahim

May 2013
Teaching Note

Launching Krispy Natural: Cracking the Product Management Code (Brief Case)

By: Frank V. Cespedes and Heather Beckham

This case study concerns a review and interpretation of test market results for a new packaged good product. The purpose of the case is to provide students with practice and guidelines in the analysis of quantitative test market data while illustrating the roles of... View Details

Keywords: Analytics and Data Science; Analysis; Product Marketing

18 Apr 2016 - 19 Apr 2016
Other Presentation

Creating Shared Value in Health Care

By: Michael E. Porter

The overall purpose of the conference was to inspire CEOs to become more aware of their public health footprint, how they can improve the sustainability of their products and health of their workforce and their untapped power to influence change and progress in the... View Details

Keywords: Society; Health Care; Community Impact; Shared Value; Value Creation; Organizations; Civil Society or Community; Health Care and Treatment; Business and Community Relations

Read Now

June 1999
Teaching Note

Markets for Technology and the Returns on Research TN

By: Clayton M. Christensen

The purpose of the readings and class discussion is to help students understand why it often is so difficult for companies that conduct research to capture its value in their commercial businesses. Often new technology leaks more easily to the market. Students can... View Details

Keywords: Problems and Challenges; Research; Commercialization; Technology Adoption; Value