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  • All HBS Web  (1,129)
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  • 30 Aug 2004
  • Research & Ideas

Real Estate: The Most Imperfect Asset

the real estate business and finding best practices, we can begin to unlock the wealth precluded from much of the world. Harvard Business School and the University, writ large, with its tremendous reputation and international stature,... View Details
Keywords: by Sarah Jane Johnston; Construction; Real Estate
  • 06 Mar 2012
  • First Look

First Look: March 6

  PublicationsStrength in Numbers: The Political Power of Weak Interests Author:Gunnar Trumbull Publication:Harvard University Press, forthcoming Abstract This book investigates the sources of interest group influence has on public policy. Trumbull argues that diffuse... View Details
Keywords: Sean Silverthorne
  • February 2017 (Revised December 2018)
  • Case

From Start-Up to Grown-Up Nation: The Future of the Israeli Innovation Ecosystem (Abridged)

By: Elie Ofek and Margot Eiran
In June 2016, Benjamin (Bibi) Netanyahu, Prime Minister of Israel, wrestled with how to sustain Israel’s strong innovation track record and the country’s reputation as the “start-up nation.” Despite the economic miracle the country had wrought since its founding, he... View Details
Keywords: Innovation and Management; Entrepreneurship; Business Startups; Government and Politics; Economy; Equality and Inequality; Israel
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Ofek, Elie, and Margot Eiran. "From Start-Up to Grown-Up Nation: The Future of the Israeli Innovation Ecosystem (Abridged)." Harvard Business School Case 517-103, February 2017. (Revised December 2018.)
  • 27 Feb 2019
  • Research & Ideas

The Hidden Cost of a Product Recall

manufacturing processes and stem reputational damage. In one of the costliest recalls in history, Johnson & Johnson spent more than $100 million in 1982 (more than $260 million in today’s dollars) to recall 31 million bottles of... View Details
Keywords: by Danielle Kost; Manufacturing; Consumer Products; Auto; Medical Devices & Supplies
  • 04 Aug 2003
  • Research & Ideas

Shackleton: An Entrepreneur of Survival

"Entrepreneurship is the relentless pursuit of opportunity without regard to resources currently controlled." That's a great definition, and it was true of Shackleton when his objective was to walk across Antarctica. He had to pursue opportunity. He had no... View Details
Keywords: by Martha Lagace
  • 23 Jan 2013
  • Research & Ideas

Three-Dimensional Strategy: Winning the Multisided Platform

Resellers can offer significant added value (and benefit from reputation effects) by verifying the quality of goods when that quality is difficult to confirm. But that position can be prohibitively risky and costly if large numbers of... View Details
Keywords: by Julia Hanna
  • 18 Dec 2013
  • HBS Case

Lessons from the Lance Armstrong Cheating Scandal

Cyclist Lance Armstrong overcame incredible personal adversity to reach the highest levels of success. Then, just as spectacularly, he fell from grace in a public scandal that destroyed not only his reputation, but also the reputations of... View Details
Keywords: by Michael Blanding; Sports
  • 17 Jan 2023
  • Cold Call Podcast

Nestlé’s KitKat Diplomacy: Neutrality vs. Shared Value

Keywords: Re: Geoffrey G. Jones; Consumer Products
  • 12 Aug 2019
  • Research & Ideas

How Scale Changes a Manager's Responsibilities

to decide how. Your job is to make the desired outcomes clear. Outcomes are not just financial either–everything from the culture of your company, the reputation of your products and services, and your brand is for you to make clear. As a... View Details
Keywords: by Julia Austin
  • 07 Apr 2020
  • Research & Ideas

What Customers Need to Hear from You During the COVID Crisis

communications firm, named “PR Agency of the Decade” by AdAge. He has extensive experience in marketing and reputation management, having led assignments with major corporations, NGOs and family businesses in over 25 industries around the... View Details
Keywords: by Jill Avery and Richard Edelman
  • 28 May 2020
  • Research & Ideas

Coronavirus Could Create a 'Bankruptcy Pandemic'

reputational consequences. Before recently filing for Chapter 11, Neiman Marcus had undoubtedly discussed refinancing options with its creditors, but that did not garner the same headlines as the bankruptcy filing. To avoid or reduce... View Details
Keywords: by Dina Gerdeman; Financial Services; Banking
  • 19 Apr 2004
  • Research & Ideas

Birth of the American Salesman

pots and pans and numerous other items, became chairman of Alcoa. Edward Prizer, who became president of Vacuum Oil in 1918, made his reputation by organizing the firm's domestic and foreign sales operations. Clarence Mott Woolley,... View Details
Keywords: by Laura Linard
  • 20 Feb 2020
  • Op-Ed

Love in the Office Is Wonderful. Except for CEOs.

its inappropriateness—by noting that if they had taken definitive action when those concerns were first expressed, "much, if not all, of the damage would have been averted." Key employees worried about the scarring effect on the organization’s View Details
Keywords: by Regina Herzlinger
  • May 2017 (Revised March 2018)
  • Case

David Dao on United Airlines

By: Benjamin Edelman and Jenny Sanford
In widely circulated videos, United staff and Chicago security forcibly remove a passenger from his paid seat on an aircraft, injuring him severely. United leadership must decide how to respond to public outcry. View Details
Keywords: Crisis Management; Service Operations; Air Transportation; Contracts; Reputation; Air Transportation Industry; Chicago
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Edelman, Benjamin, and Jenny Sanford. "David Dao on United Airlines." Harvard Business School Case 917-026, May 2017. (Revised March 2018.) (request a courtesy copy.)
  • 09 Oct 2001
  • Research & Ideas

Driven: How Human Nature Shapes Organizations

identity and reputation from unjust attacks. And the firm as a whole needs a similar defensive capacity for its dealings with hostile competitive firms, community groups, or governmental agencies. The defending and learning drives can... View Details
Keywords: by Paul Lawrence & Nitin Nohria
  • February 2010
  • Case

Applied Research Technologies, Inc.: Global Innovation's Challenges

By: Christopher A. Bartlett and Heather Beckham
Applied Research Technologies, Inc. (ART) is a diversified technology company which has used its entrepreneurial culture and encouragement of innovation as an ongoing competitive advantage. The case concentrates on the challenges faced by Peter Vyas, the Filtration... View Details
Keywords: Management Style; Managerial Roles; Management Practices and Processes; Reputation; Organizational Culture; Innovation and Management; Competitive Advantage; Entrepreneurship; Management Systems; Cross-Cultural and Cross-Border Issues; Technology Industry
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Bartlett, Christopher A., and Heather Beckham. "Applied Research Technologies, Inc.: Global Innovation's Challenges." Harvard Business School Brief Case 104-168, February 2010.
  • 28 Jan 2020
  • Book

Advanced Leadership Requires More Than Outside-The-Box Thinking

he was crazy to risk his reputation on something so novel. But he told himself, “It’s not about me.” It’s about the mission and the people and communities to be served. So he took the risk and is now getting ready to scale his model,... View Details
Keywords: by Sean Silverthorne
  • 10 Apr 2014
  • Research & Ideas

John Kotter’s Plan to Accelerate Your Business

years, the company reported it had hastened the creation of partnerships by 55 percent, grew sales by 44 percent, boosted operating income by 300 percent, increased market cap 155 percent to over $10 billion, and enhanced its reputation... View Details
Keywords: by Kim Girard
  • 19 Mar 2014
  • Research & Ideas

A Brand Manager’s Guide to Losing Control

"The feeling that nobody's listening or responding is very frustrating," Avery says. "If social media managers can cut down a company's response time, then they can improve a brand's reputation by quickly turning negative... View Details
Keywords: by Carmen Nobel; Advertising
  • 28 Nov 2005
  • Research & Ideas

Unilever: Transformation and Tradition

extent to influence how policies were interpreted, in part because of the respect in which the company was held. The corporate reputation for integrity and competence was a major competitive advantage in this respect. A part of the reason... View Details
Keywords: by Geoffrey Jones; Consumer Products
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