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Show Results For
- All HBS Web
(2,838)
- People (4)
- News (920)
- Research (1,213)
- Events (20)
- Multimedia (51)
- Faculty Publications (515)
- March 2020 (Revised April 2020)
- Case
CarTrade
By: Rajiv Lal and Shreya Ramachandran
Vinay Sanghi, the founder and CEO of CarTrade, had been trying different business strategies to keep the company, which he founded in 2010 as an online marketplace for used and new cars, profitable and on track for growth. In a crowded and disorganized dealer... View Details
Keywords: Online Marketplace; Automobiles; Customer Base; Internet and the Web; Growth and Development Strategy; Business Model; Financing and Loans; E-commerce; Digital Platforms; Digital Marketing; Auto Industry; Retail Industry; India; Mumbai
Lal, Rajiv, and Shreya Ramachandran. "CarTrade." Harvard Business School Case 520-088, March 2020. (Revised April 2020.)
- 2020
- Book
Experimentation Works: The Surprising Power of Business Experiments
By: Stefan Thomke
Don’t fly blind. See how the power of experiments works for you. When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that intuition,... View Details
Keywords: Experimentation; Experiments; Market Research; Innovation and Invention; Innovation and Management; Customers; Research
Thomke, Stefan. Experimentation Works: The Surprising Power of Business Experiments. Boston, MA: Harvard Business Review Press, 2020.
- 09 Jan 2017
- News
Business Lessons From the iPhone’s First Decade
- 07 Apr 2016
- Working Paper Summaries
Strategic Channel Selection with Online Platforms: An Empirical Analysis of the Daily Deal Industry
- June 2014
- Supplement
eBay Partner Network — slide supplement (widescreen)
By: Benjamin Edelman
eBay considers adjustments to the structure and rules of its affiliate marketing program, eBay Partner Network (ePN). In particular, eBay reevaluates affiliate compensation structure, the role of bonuses for especially productive affiliates, and the overall rationale... View Details
- 19 Nov 2018
- HBS Seminar
Allie Feldberg, Harvard Business School
- 24 Apr 2019
- Research & Ideas
The 'Amazon Effect' Is Changing Online Price Competition—and the Fed Needs to Pay Attention
according to Alberto Cavallo, the Edgerley Family Associate Professor at Harvard Business School. Cavallo, who bases his findings on a decade’s worth of pricing data, sees two notable changes with large multichannel retailers: faster... View Details
- September–October 2017
- Article
The Surprising Power of Online Experiments: Getting the Most Out of A/B and Other Controlled Tests
By: Ron Kohavi and Stefan Thomke
In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At Bing, a small headline change an employee proposed was deemed a low priority and shelved for months until one engineer decided to do a quick online controlled... View Details
Kohavi, Ron, and Stefan Thomke. "The Surprising Power of Online Experiments: Getting the Most Out of A/B and Other Controlled Tests." Harvard Business Review 95, no. 5 (September–October 2017): 74–82.
- 08 Mar 2004
- Research & Ideas
Creating Value in Your Business Ecosystem
Wal-Mart's and Microsoft's dominance in modern business has been attributed to any number of factors, ranging from the vision and drive of their founders to the companies' aggressive competitive practices. But the performance of these two... View Details
Keywords: by Marco Iansiti & Roy Levien
- 23 Sep 2022
- Research & Ideas
8 Strategies to Sustain Business Innovation
Sooner or later, every company runs into challenges that force them to make tough trade-offs during the innovation process. Harvard Business School associate professor Rory McDonald calls these moments “tensions.” The streaming service... View Details
Keywords: by Lane Lambert
The Business of Entertainment, Media, and Sports
In the business of entertainment, digital technologies are dramatically disrupting the way products are developed, marketed, and distributed. As a result of this paradigm shift, entertainment executives and content producers are challenged to effectively allocate... View Details
- 06 Feb 2023
- HBS Seminar
Using Oral History in Business and Management Studies
- December 2014 (Revised November 2023)
- Case
Codecademy: Monetizing a Movement?
By: Jeffrey J. Bussgang and Lisa C. Mazzanti
Codecademy, an open-platform, online community for learning computer programming, launched in 2011. By 2014, the company had raised a total of $12.5 million in funding and was, on many fronts, an overwhelming success. However, there were still no revenues. The founders... View Details
Keywords: Entrepreneurial Management; Startup Management; Technology; Computer Programming; Coding; Online Education; Monetization; Online Communities; Marketplaces; Internet and the Web; Education; Entrepreneurship; Business Startups; Growth and Development Strategy; Technology Industry; Education Industry
Bussgang, Jeffrey J., and Lisa C. Mazzanti. "Codecademy: Monetizing a Movement?" Harvard Business School Case 815-093, December 2014. (Revised November 2023.)
- 19 May 2021
- News
Alumni Convene to Support Nonprofit Boards; Seven Clubs Mix It Up Online
every bit of it,” he says. “Meeting like-minded people is morale-boosting in these crazy times. One person reached out to me the next day and we had a proper business discussion, reviewing potential opportunities.” Danciu says the... View Details
Keywords: Margie Kelley
- 1999
- Book
Internet University Vol. 1: Your Guide to Online College Courses; Vol. 2: Liberal Arts; Vol. 3: Technology; Vol. 4: Graduate Studies; Vol. 5: Business School Edition
By: D. Quinn Mills
Mills, D. Quinn. Internet University Vol. 1: Your Guide to Online College Courses; Vol. 2: Liberal Arts; Vol. 3: Technology; Vol. 4: Graduate Studies; Vol. 5: Business School Edition. Anaheim, CA: Cyber Classics, Inc., 1999.
- 09 Jan 2024
- Blog Post
Insights From Harvard Business School’s Peek Program
Peek is an annual online program for current undergraduate students that provides an opportunity to try out the HBS case method of study, join a leadership development discussion, gain an understanding of the career flexibility and... View Details
- Blog
HBS Online and Executive Education Leadership: Q+A with Patrick Mullane and Luis Viceira
This article originally appeared in the Harvard Business School—Newsroom. Can you tell us a bit about the new role and what it means organizationally for HBS Online and Executive Education? Patrick Mullane... View Details
- Web
Curriculum - Business & Environment
MBA Experience Curriculum 2ms Required Curriculum (1st Year) Cases Environmental opportunities and challenges are embedded in most Required Curriculum courses so that all students understand the importance of the natural environment to their roles as managers and are... View Details
- 15 Apr 2015
- HBS Seminar