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  • All HBS Web  (1,951)
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    • News  (566)
    • Research  (919)
    • Events  (5)
    • Multimedia  (21)
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  • 08 Dec 2022
  • HBS Case

The War in Ukraine and Nestlé’s Moral Dilemma: Stay or Leave Russia?

Nestlé, the world’s largest food and beverage company, faced a difficult choice last February as Russian tanks rolled across Ukraine, and the 24/7 news and social media cycle amplified the company’s every move. CEO Mark Schneider was... View Details
Keywords: by Michael Blanding; Consumer Products
  • 11 Dec 2023
  • Research & Ideas

Doing Well by Doing Good? One Industry’s Struggle to Balance Values and Profits

transforming how work is done and how people are paid for it. This heightened tension between moral and material goals may be nowhere as intense as it is in journalism, a field with strong ethical convictions at its core, but whose View Details
Keywords: by Scott Van Voorhis
  • 21 Mar 2016
  • Lessons from the Classroom

When Your Classmate is an NBA Superstar (or Fashion Model, or Movie Actress)

It’s one thing to look at the entertainment business from an executive’s point of view. It’s quite another to see it through the eyes of a professional basketball player, supermodel, or actress. That mix of perspectives is exactly what... View Details
Keywords: by Dina Gerdeman; Media & Broadcasting; Media & Broadcasting; Media & Broadcasting; Media & Broadcasting
  • 17 Feb 2020
  • Sharpening Your Skills

How Entrepreneurs Can Find the Right Problem to Solve

discovery to validate a problem but don’t yet have a product, my follow-up question is: “How do you know people or companies will use your product?” Answers are equally discouraging. More often than not, I hear examples of interest tests, such as hits on social View Details
Keywords: by Julia Austin
  • January 2006 (Revised November 2007)
  • Compilation

Podcasting

By: Thomas R. Eisenmann and Kerry Herman
Profiles the nascent podcasting industry, based on a compilation of published articles. Describes factors driving industry growth, barriers to adoption, ecosystem roles, and potential business models. View Details
Keywords: Business Model; Communication Technology; Entrepreneurship; Industry Growth; Media; Internet and the Web; Technology Adoption; Media and Broadcasting Industry
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Eisenmann, Thomas R., and Kerry Herman. "Podcasting." Harvard Business School Compilation 806-109, January 2006. (Revised November 2007.)
  • May 2018 (Revised February 2019)
  • Case

The Powers That Be (Internet Edition): Google, Apple, Facebook, Amazon, and Microsoft

By: Jeffrey F. Rayport, Julia Kelley and Nathaniel Schwalb
As of early 2018, five U.S. technology companies—Google, Apple, Facebook, Amazon, and Microsoft—were among the largest companies in the world. Similarly, three Chinese technology firms—Baidu, Alibaba, and Tencent, or BAT—had emerged as global players due in part to the... View Details
Keywords: Internet and the Web; Business Ventures; Customers; Analytics and Data Science; Safety; Corporate Strategy; Competitive Strategy; Technology Industry
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Rayport, Jeffrey F., Julia Kelley, and Nathaniel Schwalb. "The Powers That Be (Internet Edition): Google, Apple, Facebook, Amazon, and Microsoft." Harvard Business School Case 818-111, May 2018. (Revised February 2019.)
  • March 2011
  • Case

Valuation of AirThread Connections

By: Erik Stafford and Joel L. Heilprin
This case can be used as a capstone valuation exercise for first-year MBA students in an introductory finance course. A senior associate in the business development group at American Cable Communications, one of the largest cable companies in the U.S., must prepare a... View Details
Keywords: Communication; Present Value; Tax Accounting; Capital Costs; Synergy; Telephony; Wireless Technologies; Communication Technology; Assets; Cost of Capital; Valuation; Cash Flow; Capital Structure; Accounting; Wireless Technology; Media and Broadcasting Industry; Media and Broadcasting Industry
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Stafford, Erik, and Joel L. Heilprin. "Valuation of AirThread Connections." Harvard Business School Brief Case 114-263, March 2011.
  • 05 Dec 2022
  • What Do You Think?

How Would Jack Welch’s Leadership Style Fare in Today’s World?

doubt about what they think of Welch as a leader, although Cohan's is a more careful, balanced appraisal. For the Gen Zers and Millennials among us who don’t even recognize the name, this is a guy who, when he retired, was called “the CEO of the 20th century” by many... View Details
Keywords: by James Heskett; Media & Broadcasting; Media & Broadcasting; Media & Broadcasting; Media & Broadcasting
  • April 2020
  • Case

TiVo 2020

By: David B. Yoffie and Daniel Fisher
This short case provides an update on TiVo from 2016-2020. The case covers TiVo merger with Rovi, the turnover of several CEOs, and struggles on how to reposition its product business (the digital video recorder). View Details
Keywords: Streaming; Media; Technological Innovation; Strategy; Media and Broadcasting Industry
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Yoffie, David B., and Daniel Fisher. "TiVo 2020." Harvard Business School Case 720-457, April 2020.
  • 12 Apr 2017
  • Research & Ideas

Why Productivity Suffers When Employees Are Allowed to Schedule Their Own Tasks

working paper Discretionary Task Ordering: Queue Management in Radiological Services by María R. Ibáñez, a doctoral candidate at Harvard Business School; Jonathan R. Clark , an assistant professor at the University of Texas at San... View Details
Keywords: by Carmen Nobel; Health
  • 07 Feb 2022
  • Research & Ideas

Digital Transformation: A New Roadmap for Success

must constantly attend to both top and bottom lines by launching new products, services, and experiences consistently. Leaders from software-as-a-service (SaaS) business models, for example, described how delivering at the price points... View Details
Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards
  • 29 Jul 2019
  • Research & Ideas

How Companies Benefit When Employees Work Remotely

experienced examiners before moving away. About the Author Kristen Senz is a writer and social media creator for Harvard Business School Working Knowledge. Ailyn Pestana, junior designer and photo... View Details
Keywords: by Kristen Senz
  • August 2007 (Revised November 2010)
  • Case

Grand Central Publishing

By: Anita Elberse
In April 2007, Grand Central's publisher Jamie Raab and editor Karen Kosztolnyik were involved in a frantic bidding war for a proposed book on the life of cat Dewey, billed as the feline answer to the best-selling "Marley & Me: Life and Love with the World's Worst... View Details
Keywords: Acquisition; Product Launch; Bids and Bidding; Product Development; Publishing Industry
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Elberse, Anita. "Grand Central Publishing." Harvard Business School Case 508-036, August 2007. (Revised November 2010.)
  • 07 Feb 2012
  • First Look

First Look: February 7

http://www.hbs.edu/research/pdf/12-064.pdf   Cases & Course MaterialsLinkedIn Corporation Francois Brochet and James WeberHarvard Business School Case 112-006 The purpose of this case is to help students critically evaluate the market... View Details
Keywords: Sean Silverthorne
  • 16 Feb 2024
  • Research & Ideas

As AI Upends Recruiting, Job Seekers Need a Waze App for Careers

future, says Joseph Fuller, professor of management practice at Harvard Business School and a co-head of the project. Fuller likens the shifting job demands to a melting ice floe. “What’s left are the things that are hard to automate,... View Details
Keywords: by Rachel Layne; Information Technology; Technology
  • 01 Oct 2001
  • Research & Ideas

How To Make Restructuring Work for Your Company

address any one of these challenges can cause the restructuring to fail. Having A Business Purpose Restructuring is more likely to be successful when managers first understand the fundamental business/strategic problem or opportunity that... View Details
Keywords: by Stuart C. Gilson
  • January 2022 (Revised April 2025)
  • Case

Steem Versus Hive: Testing Blockchain Governance

By: Shikhar Ghosh and Shweta Bagai
This case examines a pivotal governance conflict that occurred in 2020 when Justin Sun, founder of the TRON blockchain, acquired Steemit Inc., the company behind a popular social media platform operating on the Steem blockchain. Steem, launched in 2016 by Daniel... View Details
Keywords: Blockchain; Mergers and Acquisitions; Values and Beliefs; Corporate Governance; Organizational Culture; Social and Collaborative Networks; Technology Industry
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Ghosh, Shikhar, and Shweta Bagai. "Steem Versus Hive: Testing Blockchain Governance." Harvard Business School Case 822-075, January 2022. (Revised April 2025.)
  • August 2018 (Revised February 2023)
  • Case

Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing

By: Jill Avery and Ayelet Israeli
As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Consumer Behavior; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Social Media; E-commerce; Analytics and Data Science; Health Industry; Consumer Products Industry; United States; North America; Europe
Citation
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Avery, Jill, and Ayelet Israeli. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Case 519-011, August 2018. (Revised February 2023.)
  • 26 Oct 2017
  • Research Event

In an Era of 'Fake News,' What is the Future of Advertising and Publishing?

A year ago, discussions of the business of digital media may have focused on the plateauing ebook market or the diminishing pay for content providers. But after the 2016 presidential election, in which... View Details
Keywords: by Jen Deaderick; Media & Broadcasting; Media & Broadcasting
  • 05 Dec 2017
  • Research & Ideas

What We've Learned from 101 Entrepreneurs in Emerging Markets

Harvard Business School’s exploration of the evolution of business leadership in Africa, Asia, and Latin America has reached an important milestone. This month the Creating Emerging Markets project will... View Details
Keywords: by Sean Silverthorne
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