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- Article
Organizational Emplacement as a Response to Digital Threat: The Novel Resurgence of Independent Bookstores
By: Ryan Raffaelli and Ryann Noe
This study reveals how incumbent actors leverage physical place as source of differentiation in response to the threat of digital commoditization. Through a longitudinal, qualitative analysis of the U.S. independent bookselling industry from 1995 to 2019, we outline... View Details
Keywords: Retail; Place Making; Bookstores; Industry Evolution; Digital; Commoditization; Organizational Change and Adaptation; Adaptation; Business Strategy; Digital Transformation; E-commerce; Distribution Channels; Civil Society or Community; Value Creation; Retail Industry
Raffaelli, Ryan, and Ryann Noe. "Organizational Emplacement as a Response to Digital Threat: The Novel Resurgence of Independent Bookstores." Administrative Science Quarterly (in press). (Pre-published online May 3, 2025.)
- Research Summary
Reinvention and "Technology Reemergence"
The prevailing view of industry and technology evolution has emphasized displacement, on the assumption that old technologies and organizational forms will disappear when newer ones arrive. Professor Raffaelli's research challenges this view by illuminating how and... View Details