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      • March 2024 (Revised April 2024)
      • Case

      'The Wheels on the Bus' Go Electric: Highland Electric Fleets and Partners

      By: Rosabeth M. Kanter and Jacob A. Small
      Founder Duncan McIntyre developed an innovative service-based business to electrify transportation fleets for school districts and scale through public-private partnerships while contributing to climate change solutions. The case covers the rationale for electric... View Details
      Keywords: Climate Change; Leadership; Growth Management; Supply Chain; Business and Stakeholder Relations; Innovation Leadership; Transportation Industry; United States; Canada
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      Kanter, Rosabeth M., and Jacob A. Small. "'The Wheels on the Bus' Go Electric: Highland Electric Fleets and Partners." Harvard Business School Case 324-107, March 2024. (Revised April 2024.)
      • March 2024 (Revised February 2025)
      • Case

      Doing Business in Buenos Aires, Argentina

      By: Joseph B. Fuller, Alan D. MacCormack, Nori Gerardo Lietz, Leonard A. Schlesinger, Karina Souza and Zeke Gillman
      This case examines the challenges and opportunities of doing business in Argentina. It highlights Argentina's economic and political transformation in the decades leading up to 2024. The case gives an overview of some of the main obstacles faced by businesses operating... View Details
      Keywords: Business History; Business and Government Relations; Corporate Strategy; Transformation; Economy; Air Transportation; Air Transportation Industry; Air Transportation Industry; Argentina; Latin America; Buenos Aires
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      Fuller, Joseph B., Alan D. MacCormack, Nori Gerardo Lietz, Leonard A. Schlesinger, Karina Souza, and Zeke Gillman. "Doing Business in Buenos Aires, Argentina." Harvard Business School Case 324-108, March 2024. (Revised February 2025.)
      • January 2024 (Revised January 2025)
      • Case

      Colbún and Chile's Energy Transition

      By: Forest Reinhardt, Jenyfeer Martinez Buitrago and Mariana Cal
      In May 2023, Colbún, Chile’s second-largest electricity generator, plans capacity expansions using renewable energy and storage. This strategy supports Chile’s commitment to carbon neutrality (also known as net zero emissions) by 2050. The case delves into the... View Details
      Keywords: Transition; Energy Generation; Renewable Energy; Climate Change; Investment; Governing Rules, Regulations, and Reforms; Infrastructure; Organizational Change and Adaptation; Expansion; Business Strategy; Energy Industry; Energy Industry; Latin America; South America; Chile
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      Reinhardt, Forest, Jenyfeer Martinez Buitrago, and Mariana Cal. "Colbún and Chile's Energy Transition." Harvard Business School Case 724-026, January 2024. (Revised January 2025.)
      • December 2023 (Revised April 2025)
      • Case

      Yellow Corporation: On the Verge of Bankruptcy

      By: Benjamin C. Esty and Edward A. Meyer
      Yellow Corporation, one of the country’s oldest and largest less-than-truckload (LTL) carriers, was nearing its 100th anniversary in 2024. Whether it would reach that milestone, however, was uncertain as the company was attempting to restructure its operations to... View Details
      Keywords: Labor Unions; Labor and Management Relations; Capital Structure; Restructuring; Financial Management; Ethics; Borrowing and Debt; Insolvency and Bankruptcy; Financial Strategy; Truck Transportation; Change Management; Transportation Industry; Transportation Industry; United States
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      Esty, Benjamin C., and Edward A. Meyer. "Yellow Corporation: On the Verge of Bankruptcy." Harvard Business School Case 224-028, December 2023. (Revised April 2025.)
      • December 2023 (Revised November 2024)
      • Supplement

      Decarbonizing Shipping at A.P. Møller-Maersk (B)

      By: Willy Shih, Michael W. Toffel and Kelsey Carter
      This is a (B) case supplement to 624-049 Decarbonizing Shipping at A.P. Møller-Maetsk View Details
      Keywords: Decarbonization; Shipping; Biofuel; Ship Transportation; Energy Sources; Shipping Industry
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      Shih, Willy, Michael W. Toffel, and Kelsey Carter. "Decarbonizing Shipping at A.P. Møller-Maersk (B)." Harvard Business School Supplement 624-051, December 2023. (Revised November 2024.)
      • November 2023 (Revised April 2025)
      • Case

      Norse Atlantic Airways

      By: Willy Shih
      Bjørn Tore Larsen, Norse Atlantic Airways' founder and CEO, hadn't planned to get into the airline business. But when the COVID-19 pandemic depressed the global demand for air travel and the lease rates for jetliners, he realized if ever he was going to get into the... View Details
      Keywords: Business Model; Business Startups; Market Entry and Exit; Leasing; Business Strategy; Segmentation; Interest Rates; Air Transportation Industry; Europe; North America; Norway; United Kingdom; United States
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      Shih, Willy. "Norse Atlantic Airways." Harvard Business School Case 624-034, November 2023. (Revised April 2025.)
      • November 2023 (Revised November 2024)
      • Case

      Decarbonizing Shipping at A.P. Møller-Maersk (A)

      By: Willy Shih, Michael W. Toffel and Kelsey Carter
      Container shipping was responsible for moving more than 80% of globally traded goods, and almost 3% of global greenhouse gas emissions. A.P. Møller-Maersk, one of the top three container lines, conducted an extensive lifecycle assessment (LCA) of alternative fuels,... View Details
      Keywords: Greenhouse Gas Emissions; Energy Sources; Environmental Sustainability; Ship Transportation; Shipping Industry
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      Shih, Willy, Michael W. Toffel, and Kelsey Carter. "Decarbonizing Shipping at A.P. Møller-Maersk (A)." Harvard Business School Case 624-049, November 2023. (Revised November 2024.)
      • November 20, 2023
      • Article

      How Ben Minicucci Piloted Alaska Airlines Through the Pandemic

      By: Ranjay Gulati
      Keywords: Leadership; Health Pandemics; Crisis Management; Air Transportation Industry; Air Transportation Industry
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      Gulati, Ranjay. "How Ben Minicucci Piloted Alaska Airlines Through the Pandemic." Inc.com (November 20, 2023).
      • November 2023
      • Case

      Tata Group in 2021: Pursuing Profits through Purpose

      By: Tarun Khanna, Krishna G. Palepu and Vidhya Muthuram
      October 8, 2021: Tata Sons won a bid to acquire India’s national carrier Air India, marking the airline's return to its original owners after 68 long years. The winning bid of $2.4 billion gave Tata Sons full ownership of the airline and its coveted network of 6,200... View Details
      Keywords: Corporate Strategy; Mission and Purpose; Corporate Social Responsibility and Impact; Emerging Markets; Mergers and Acquisitions; Ownership; Air Transportation; Air Transportation Industry; India
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      Khanna, Tarun, Krishna G. Palepu, and Vidhya Muthuram. "Tata Group in 2021: Pursuing Profits through Purpose." Harvard Business School Case 124-047, November 2023.
      • October 2023
      • Article

      Innovation on Wings: When Do Nonstop Flights Matter for Global Innovation?

      By: Dany Bahar, Prithwiraj Choudhury, Do Yoon Kim and Wesley Koo
      We study whether, when, and how better connectivity through nonstop flights leads to positive innovation outcomes for firms in the global context. Using unique data of all flights emanating from 5,015 airports around the globe from 2005 to 2015 and exploiting a... View Details
      Keywords: Nonstop Flights; Collaborative Innovation and Invention; Patents; Research and Development; Air Transportation Industry
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      Bahar, Dany, Prithwiraj Choudhury, Do Yoon Kim, and Wesley Koo. "Innovation on Wings: When Do Nonstop Flights Matter for Global Innovation?" Management Science 69, no. 10 (October 2023): 6202–6223.
      • September 2023
      • Supplement

      CMA CGM: Reducing the Carbon Footprint of Container Shipping

      By: Willy Shih
      Marine transport is the most cost-effective way to move large volumes over long distances, and container shipping is the backbone of international trade in goods. Yet shipping contributed 3% of worldwide greenhouse gas emissions, and the deep-sea segment, which... View Details
      Keywords: Container Shipping; Decarbonization; Energy Efficiency; Logistics; Supply Chain; Trade; Environmental Regulation; Governance Compliance; Ship Transportation; Transportation Industry; Transportation Industry; Europe; Asia; North America
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      Shih, Willy. "CMA CGM: Reducing the Carbon Footprint of Container Shipping." Harvard Business School Spreadsheet Supplement 624-710, September 2023. (This is for instructors only.)
      • September 2023
      • Supplement

      CMA CGM: Reducing the Carbon Footprint of Container Shipping

      By: Willy Shih
      Marine transport is the most cost-effective way to move large volumes over long distances, and container shipping is the backbone of international trade in goods. Yet shipping contributed 3% of worldwide greenhouse gas emissions, and the deep-sea segment, which... View Details
      Keywords: Container Shipping; Decarbonization; Energy Efficiency; Logistics; Supply Chain; Trade; Environmental Regulation; Governance Compliance; Ship Transportation; Transportation Industry; Transportation Industry; Europe; Asia; North America
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      Shih, Willy. "CMA CGM: Reducing the Carbon Footprint of Container Shipping." Harvard Business School PowerPoint Supplement 624-018, September 2023.
      • September 2023
      • Teaching Note

      CMA CGM: Reducing the Carbon Footprint of Container Shipping

      By: Willy Shih
      Teaching Note for HBS Case No. 623-006. Marine transport is the most cost-effective way to move large volumes over long distances, and container shipping is the backbone of international trade in goods. Yet shipping contributed 3% of worldwide greenhouse gas emissions,... View Details
      Keywords: Greenhouse Gas Emissions; Ship Transportation; Environmental Sustainability; Environmental Regulation; Trade; Energy Conservation; Transportation Industry; Transportation Industry; Europe
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      Shih, Willy. "CMA CGM: Reducing the Carbon Footprint of Container Shipping." Harvard Business School Teaching Note 624-019, September 2023.
      • September 2023 (Revised December 2023)
      • Case

      Twiddy & Company: Trust in a Chaotic Environment

      By: Sandra J. Sucher, Shalene Gupta and Tom Quinn
      Twiddy & Company, known for Southern hospitality rooted in personal interactions, needed to adjust to contactless remote customer service as fear of the contagious virus prevented person-to-person contact. Local elected officials, in a bid to stop tourists from... View Details
      Keywords: Trust; Health Pandemics; Organizational Culture; Disruption; Government Legislation; Transportation; Tourism Industry; North Carolina; United States
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      Sucher, Sandra J., Shalene Gupta, and Tom Quinn. "Twiddy & Company: Trust in a Chaotic Environment." Harvard Business School Case 324-021, September 2023. (Revised December 2023.)
      • September 2023
      • Supplement

      CMA CGM: Reducing the Carbon Footprint of Container Shipping

      By: Willy C. Shih
      Marine transport is the most cost-effective way to move large volumes over long distances, and container shipping is the backbone of international trade in goods. Yet shipping contributed 3% of worldwide greenhouse gas emissions, and the deep-sea segment, which... View Details
      Keywords: Container Shipping; Trade Links; Decarbonization; Environmental Strategies; Environmental Impact; Globalization; Trade; Environmental Regulation; Supply Chain; Logistics; Shipping Industry; European Union; Asia; North America
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      Shih, Willy C. "CMA CGM: Reducing the Carbon Footprint of Container Shipping." Harvard Business School Supplement 624-708, September 2023.
      • 2023
      • Working Paper

      Spatial Mobility, Economic Opportunity, and Crime

      By: Gaurav Khanna, Carlos Medina, Anant Nyshadham, Daniel Ramos-Menchelli, Jorge Tamayo and Audrey Tiew
      Neighborhoods are strong determinants of both economic opportunity and criminal activity. Does improving connectedness between segregated and unequal parts of a city predominantly import opportunity or export crime? We use a spatial general equilibrium framework to... View Details
      Keywords: Urban Development; Transportation Networks; Crime and Corruption; Transportation Industry; Medellín; Colombia; South America
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      Khanna, Gaurav, Carlos Medina, Anant Nyshadham, Daniel Ramos-Menchelli, Jorge Tamayo, and Audrey Tiew. "Spatial Mobility, Economic Opportunity, and Crime." Harvard Business School Working Paper, No. 24-016, September 2023. (R&R American Economic Review.)
      • August 2023 (Revised September 2023)
      • Case

      T.G.S. Transportation: Battery Electric or Hydrogen?

      By: Willy C. Shih
      Peter Schneider, the President of T.G.S. Transportation, Inc., faced a choice. His company operated drayage trucks that moved containerized cargo between the Ports of Los Angeles, Long Beach, and Oakland to customers across the State of California, with a focus on the... View Details
      Keywords: Decarbonization; Clean Technology; Energy; Energy Policy; Renewable Energy; Environmental Sustainability; Truck Transportation; Transportation Industry; United States; California
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      Shih, Willy C. "T.G.S. Transportation: Battery Electric or Hydrogen?" Harvard Business School Case 624-032, August 2023. (Revised September 2023.)
      • August 2023 (Revised April 2024)
      • Case

      eBee: Affordable Mobility for Africa

      By: Ramon Casadesus-Masanell and Gamze Yucaoglu
      The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the young and ambitious company. In 2023, the... View Details
      Keywords: Business Model; Business Startups; Growth and Development Strategy; Business Strategy; Bicycle Industry; Africa; Kenya
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      Casadesus-Masanell, Ramon, and Gamze Yucaoglu. "eBee: Affordable Mobility for Africa." Harvard Business School Case 724-360, August 2023. (Revised April 2024.)
      • May 2023
      • Case

      CMA CGM: Reducing the Carbon Footprint of Container Shipping

      By: Willy C. Shih and Emilie Billaud
      Marine transport is the most cost-effective way to move large volumes over long distances, and container shipping is the backbone of international trade in goods. Yet shipping contributed 3% of worldwide greenhouse gas emissions, and the deep-sea segment, which... View Details
      Keywords: Container Shipping; Logistic Regression; Trade Links; Decarbonization; Environmental Strategies; Environmental Impact; Globalization; Trade; Environmental Regulation; Logistics; Supply Chain; Governance Compliance; Shipping Industry; European Union; Asia; North America
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      Shih, Willy C., and Emilie Billaud. "CMA CGM: Reducing the Carbon Footprint of Container Shipping." Harvard Business School Case 623-006, May 2023.
      • May 2023
      • Supplement

      Sian Flowers: Fresher by Sea - Video Supplement

      By: Willy C. Shih
      The setting for this case is the Sian Flowers, a company headquartered in Kitengela, Kenya that exports roses to predominantly Europe. Because cut flowers have a limited shelf life and consumers want them to retain their appearance for as long as possible, Sian or its... View Details
      Keywords: Supply Chain; Supply Chains; Sustainability; Sustainable Agriculture; Sustainability Reporting; Carbon Emissions; Supply Chain Management; Quality; Ship Transportation; Cost Management; Agriculture and Agribusiness Industry; Africa; Kenya; Netherlands; Europe
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      Shih, Willy C. "Sian Flowers: Fresher by Sea - Video Supplement." Harvard Business School Multimedia/Video Supplement 623-713, May 2023.
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