Publications

2014
Book

Soulful Corporations: A Values-Based Perspective on Corporate Social Responsibility

By: Shashank Shah and Ramamoorthy V.E.

Keywords: Corporate Social Responsibility And Impact; Corporate Citizenship; Philanthropy; Values; Stakeholder Engagement; Impact Investment; Millennium Development Goals; India

March 2018
Case

Sandra Brown Goes Digital (A): The Promise and Perils of Social Movements in a Healthcare Company

By: Rosabeth Moss Kanter and Jonathan Cohen

As a middle manager at a biotechnology company, Sandra Brown harnessed digital tools and social media to engage others and build campaigns for change in the company. This case follows her career at the company and describes the challenges she faced as a change agent,... View Details

Keywords: Digital; Engagement; Stakeholder Engagement; Grassroots Movement; Organization Change And Adaptation; Quality; Health Care; Health Care Industry; Career Path; Leading Change; Management; Innovation and Management; Personal Development and Career; Organizational Change and Adaptation; Biotechnology Industry; Health Industry

Educators

Fall 2013
Article

Engaging Supply Chains in Climate Change

By: Chonnikarn Fern Jira and Michael W. Toffel

Suppliers are increasingly being asked to share information about their vulnerability to climate change and their strategies to reduce greenhouse gas emissions. Their responses vary widely. We theorize and empirically identify several factors associated with suppliers... View Details

Keywords: Knowledge Sharing; Motivation and Incentives; Risk Management; Climate Change; Supply Chain Management; Environmental Sustainability

November 2014 (Revised March 2017)
Exercise

Walmart: Segmenting Social Impact

By: Michael Porter, Mark Kramer and Pamela Sud

This case provides a sample of Walmart's social engagement activities and asks students to categorize each as philanthropy, corporate social responsibility, or creating shared value. View Details

Keywords: Creating Shared Value; Society; Value Creation; Corporate Social Responsibility and Impact; Philanthropy and Charitable Giving; Retail Industry

28 Oct 2020
Blog Post

Keep Your Weary Workers Engaged

“Keeping morale and motivation up amongst employees while they are dealing with the stress of COVID-19 as well as parenting/schooling children while working from home. How can we be supportive while maximizing productivity? How do we help employees with work/life... View Details

Keywords: All Industries

08 Dec 2020
Blog Post

Keep Your Weary Workers Engaged

“Keeping morale and motivation up amongst employees while they are dealing with the stress of COVID-19 as well as parenting/schooling children while working from home. How can we be supportive while maximizing productivity? How do we help employees with work/life... View Details

2025
Working Paper

Balancing Engagement and Polarization: Multi-Objective Alignment of News Content Using LLMs

By: Mengjie Cheng, Elie Ofek and Hema Yoganarasimhan

We study how media firms can use LLMs to generate news content that aligns with multiple objectives—making content more engaging while maintaining a preferred level of polarization/slant consistent with the firm’s editorial policy. Using news articles from The New York... View Details

Keywords: Large Language Models; Content Creation; Media; Polarization; Generative Ai; Direct Preference Optimization; AI and Machine Learning; News; Perspective; Digital Marketing; Policy; Media and Broadcasting Industry

SSRN

01 Jun 2004
News

Social Enterprise Celebrates Tenth Year, Looks Ahead

Did you know? 10% of current MBAs come from social-enterprise backgrounds 81% of HBS alumni are involved in the social sector in some form 57% of HBS alumni serve on nonprofit boards 40 HBS faculty members are View Details

Keywords: SEI; Social Enterprise Initiative; Colleges, Universities, and Professional Schools; Educational Services

2016
Working Paper

Does Firm Innovation Affect Corporate Social Responsibility?

By: Rui Shen, Yi Tang and Ying Zhang

This study examines the relationship between firm innovation and CSR. Stakeholders’ concern over transaction-specific investments exacerbates when firms engage heavily in innovation activities. To secure stakeholders’ support, firms adopt CSR effectively as an ex ante... View Details

Keywords: Corporate Social Responsibility; Firm Innovation; Transaction-specific Investments; Firm Risk; Environmental Munificence; Corporate Social Responsibility and Impact; Business and Stakeholder Relations; Innovation and Invention

10 Jan 2018
News

Publicly engaged PhDs shift the notion of the ivory tower

08 Oct 2020
Research & Ideas

Keep Your Weary Workers Engaged and Motivated

maximizing productivity? How do we help employees with work/life balance?” “How to keep people engaged and connected and OPTIMISTIC in appropriate measure while so many have so many competing personal and business and health and family... View Details

Keywords: by Boris Groysberg and Robin Abrahams

October 2022
Article

When Does Moral Engagement Risk Triggering a Hypocrite Penalty?

By: Jillian J. Jordan and Roseanna Sommers

Society suffers when people stay silent on moral issues. Yet people who engage morally may appear hypocritical if they behave imperfectly themselves. Research reveals that hypocrites can—but do not always—trigger a “hypocrisy penalty,” whereby they are evaluated... View Details

Keywords: Hypocrite; Dishonesty; Social Issues; Moral Sensibility; Public Opinion; Perception

December 2021
Article

Left- and Right-Leaning News Organizations Use Negative Emotional Content and Elicit User Engagement Similarly

By: Andrea Bellovary, Nathaniel Young and Amit Goldenberg

Negativity has historically dominated news content; however, little research has examined how news organizations use affect on social media, where content is generally positive. In the current project we ask a few questions: Do news organizations on Twitter use... View Details

Keywords: Negative Press; Twitter; Political Affiliation; Affect; News; Media; Internet and the Web; Emotions; Perspective; Social Media

August 2021
Article

(Un)sustainability and Organization Studies: Towards a Radical Engagement

By: Seray Ergane, Subhabrata Bobby Banerjee and Andrew J. Hoffman

In this essay, we trace the evolution of the field of sustainability in management and organization studies and narrate its epistemological twists and turns. Concerned by the current trajectory that tends to diminish a focus on political concerns, we propose a new... View Details

Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Perspective; Organizational Change and Adaptation

Register to Read

02 Aug 2017
What Do You Think?

Summing Up: Why Can’t Organizations Engage Their Employees?

Engaged workers are more productive. (iStock) iStock SUMMING UP: How Can We Prepare Leaders to Engage Their Associates? This month’s column elicited a number of reasons on why organizations around the world... View Details

Keywords: by James Heskett

20 Jan 2016
News

Engaging the Business Community in Collective Impact

March 2013
Article

Breaking Them in or Eliciting Their Best? Reframing Socialization around Newcomers' Authentic Self-expression

By: Daniel M. Cable, Francesca Gino and Brad Staats

Socialization theory has focused on enculturating new employees such that they develop pride in their new organization and internalize its values. Drawing on authenticity research, we propose that the initial stage of socialization leads to more effective employment... View Details

Keywords: Socialization; Authenticity; Self-Expression; Best Self; Outsourcing; Employee Retention; Organizational Culture; Retention; Identity; Customer Satisfaction

Article

What Managers Need to Know About Social Tools: Avoid the Common Pitfalls So That Your Organization Can Collaborate, Learn, and Innovate

By: Paul Leonardi and Tsedal Neeley

Workplaces have adopted internal social tools—think stand-alone technologies such as Slack, Yammer, and Chatter, or embedded applications such as Microsoft Teams and JIRA—at a staggering rate. In an ambitious study of 4,200 companies, conducted by the McKinsey Global... View Details

Keywords: Leadership; Social Tools; Social and Collaborative Networks; Knowledge Sharing; Performance Improvement; Management