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Publications

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  • All HBS Web  (309)
    • People  (1)
    • News  (81)
    • Research  (154)
    • Multimedia  (1)
  • Faculty Publications  (63)

Show Results For

  • All HBS Web  (309)
    • People  (1)
    • News  (81)
    • Research  (154)
    • Multimedia  (1)
  • Faculty Publications  (63)
← Page 2 of 309 Results →
  • 2019
  • Working Paper

Status Pivoting: Coping with Status Threats through Motivated Trade-off Beliefs and Consumption across Domains

By: Dafna Goor, Anat Keinan and Nailya Ordabayeva
Prior research established that status threat leads consumers to display status-related products such as luxury brands. While compensatory consumption in the domain of the status threat (e.g., products associated with financial and professional success) is the most... View Details
Keywords: Status and Position; Luxury; Consumer Behavior
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Goor, Dafna, Anat Keinan, and Nailya Ordabayeva. "Status Pivoting: Coping with Status Threats through Motivated Trade-off Beliefs and Consumption across Domains." Working Paper, April 2019. (Invited for revision at Journal of Consumer Research.)
  • Career Coach

Abhishek Avinash Gore

Before HBS, Abhishek was a consultant (Bain), and strategy & operations manager (Abbott). For his internship, he recruited across tech & consulting roles. He specializes in: 1) Pivoting into tech/product: As an outsider who... View Details
  • 10 Nov 2020
  • Sharpening Your Skills

Research News and Tips: Innovating Across Time Zones

meet internal production benchmarks associated with salient calendar periods...,” according to the researchers. Salespeople who scramble to meet end-of-term quotas are familiar with the phenomenon. Read the paper: Internal Deadlines, Drug... View Details
Keywords: by Sean Silverthorne
  • 19 Nov 2001
  • Research & Ideas

Alfred Chandler on the Electronic Century

public use—major new products of either consumer electronics or computer hardware with their essential software technologies. In the United States, no enterprise had the capability to commercialize new consumer electronics technologies.... View Details
Keywords: by Alfred D. Chandler, Takashi Hikino & Andrew Von Nordenflycht; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products
  • October 2024 (Revised April 2025)
  • Case

Nvidia

By: Andy Wu and Matt Higgins
This case study examines Nvidia's strategic pivot from gaming GPUs to becoming a leader in general-purpose computing and AI. It explores how Nvidia leveraged its GPU architecture to dominate the growing fields of data center acceleration and AI training, outpacing... View Details
Keywords: Strategy; Technological Innovation; AI and Machine Learning; Product Development; Manufacturing Industry; Technology Industry; Electronics Industry; United States; China; Taiwan
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Wu, Andy, and Matt Higgins. "Nvidia." Harvard Business School Case 725-383, October 2024. (Revised April 2025.)
  • 07 Jul 2015
  • News

Can Artists and Labels Change Behavior With Technology?

  • 05 Apr 2024
  • Blog Post

How I Spent my 2+2 Deferral: Zoe Bhargava

especially as I had recently pivoted my career plan from finance to tech after two summers interning at technology companies. After interning at Twitter my sophomore summer, I spent the following two years involving myself in the... View Details
  • January 2023
  • Case

Kavnia Coffee

By: Lindsay N. Hyde, Thomas R. Eisenmann, Kumba Sennaar, Sarah Mehta and Jiyoon Han
Case on a coffee hardware startup where a series of experiments and pivots led founder to conclude that the venture was no longer viable. View Details
Keywords: Entrepreneurship; Operations; Business Startups; Failure; Business Exit or Shutdown; Consumer Products Industry; Consumer Products Industry; United States
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Hyde, Lindsay N., Thomas R. Eisenmann, Kumba Sennaar, Sarah Mehta, and Jiyoon Han. "Kavnia Coffee." Harvard Business School Case 823-007, January 2023.
  • 15 Feb 2022
  • Blog Post

Health is Wealth | The Path to Creating a Venture

elsewhere.” Leveraging the HBS alumni network, Rachel secured an internship between her RC and EC years at naviHealth, Inc... a digital health company. This internship allowed her to make an impact at the organization by working on projects that shaped new View Details
  • 08 Sep 2021
  • Blog Post

Building the Bridge from Nonprofit to VC with Joshua Mbanusi (MBA 2021)

A career pivot into venture capital from a “nontraditional” HBS professional background can seem daunting, or perhaps even impossible. In truth, it is a significant challenge to secure a full-time or internship role in venture capital... View Details
  • February 2011
  • Case

Chegg: Textbook Rental Takes Flight

By: Thomas R. Eisenmann, William A. Sahlman and Evan W. Richardson
In late 2010, Silicon Valley-based Chegg, the leading online college textbook rental company, is scaling rapidly. The case recounts Chegg's history from its origins as a distant competitor to Craigslist in college classified listings through a pivot into textbook... View Details
Keywords: Change Management; Higher Education; Entrepreneurship; Books; Growth and Development Strategy; Growth Management; Service Operations; Renting or Rental; Online Technology; Education Industry; Service Industry; California
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Eisenmann, Thomas R., William A. Sahlman, and Evan W. Richardson. "Chegg: Textbook Rental Takes Flight." Harvard Business School Case 811-077, February 2011.
  • 15 Feb 2022
  • Blog Post

Health Is Wealth | The Path To Creating A Venture

elsewhere.” Leveraging the HBS alumni network, Rachel secured an internship between her RC and EC years at naviHealth, Inc... a digital health company. This internship allowed her to make an impact at the organization by working on projects that shaped new View Details
Keywords: Entrepreneurship; Health Care
  • 25 Oct 2016
  • First Look

October 25, 2016

2016 University of Chicago Press Innovation Equity: Assessing and Managing the Monetary Value of New Products and Services By: Ofek, Elie, Eitan Muller, and Barak Libai Abstract—This book bridges the gap between what academics know, and... View Details
Keywords: Sean Silverthorne
  • 08 Nov 2024
  • Op-Ed

How Private Investors Can Help Solve Africa's Climate Crisis

budget is only about $31 billion, and that amount is intended to cover all areas of concern in all nations, according to the World Bank Group. Furthermore, the entire gross domestic product of Nigeria, the largest economy in Africa, is... View Details
Keywords: by John Macomber; Green Technology; Energy
  • August 2018
  • Case

MISHA: Modernizing the World of Shisha

By: William R. Kerr and Gamze Yucaoglu
The case opens in 2017 with two of the five co-founders of MISHA telling the company’s CEO Michal Portz that they believe it is time for the global venture to shut down its operations and cease investments. Portz and another co-founder believe MISHA can still... View Details
Keywords: Innovation And Management; Entrepreneurship; Private Sector; For-profit Firms; Business Strategy; Decision; Business Startups; Emerging Markets; Business Model; Marketing Strategy; Distribution Channels; Market Entry and Exit; Growth and Development Strategy; Competitive Advantage; Value Creation; Decision Choices and Conditions; Technology Industry; Qatar; United States
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Kerr, William R., and Gamze Yucaoglu. "MISHA: Modernizing the World of Shisha." Harvard Business School Case 819-019, August 2018.
  • August 2022 (Revised March 2025)
  • Case

Wasabi Technologies (A)

By: N. Louis Shipley and Mel Martin
After launching a successful hot cloud storage company, Founder and CEO David Friend is ready to scale the venture rapidly. Wasabi Technologies had focused primarily on direct sales, but an opportunity to pivot to channel sales was on the horizon. The company’s major... View Details
Keywords: Direct Sales; Channel Sales; Information Management; Sales; Product Development; Growth and Development Strategy; Business Divisions; Information Technology Industry; United States
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Shipley, N. Louis, and Mel Martin. "Wasabi Technologies (A)." Harvard Business School Case 823-021, August 2022. (Revised March 2025.)
  • 11 Apr 2011
  • Lessons from the Classroom

Teaching a ‘Lean Startup’ Strategy

spend years burning through venture capital while they figured out their strategy. These are the days of the lean startup. "Most startups fail not because they can't build the product they set out to build, but because they build the... View Details
Keywords: by Carmen Nobel; Technology; Computer
  • November 2002 (Revised June 2003)
  • Case

China's Rural Leap Forward

By: Bruce R. Scott and Jamie Matthews
Collectively owned township and village enterprises (TVEs) played a pivotal role in China's rapid growth during the 1980s and 1990s. Although they originated in the policies and institutions of the Maoist era, TVEs thrived only after Deng Xiaoping's economic reforms... View Details
Keywords: Business and Government Relations; Public Sector; Public Ownership; Development Economics; Governing Rules, Regulations, and Reforms; Macroeconomics; Emerging Markets; China
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Scott, Bruce R., and Jamie Matthews. "China's Rural Leap Forward." Harvard Business School Case 703-024, November 2002. (Revised June 2003.)
  • November 2022 (Revised March 2024)
  • Case

Replika AI: Monetizing a Chatbot

By: Julian De Freitas and Nicole Tempest Keller
In early 2018, Eugenia Kuyda, co-founder and CEO of San Francisco-based chatbot Replika AI, was deciding how to monetize the app she had built. Launched in 2017, Replika was a consumer AI “companion app” developed by a team of AI software engineers originally based in... View Details
Keywords: Mental Health; Subscriber Models; TAM; Monetization Strategy; Marketing Strategy; Product Marketing; AI and Machine Learning; Applications and Software; Product Positioning; Health Disorders; Technology Industry
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De Freitas, Julian, and Nicole Tempest Keller. "Replika AI: Monetizing a Chatbot." Harvard Business School Case 523-016, November 2022. (Revised March 2024.)
  • March 2024 (Revised May 2024)
  • Case

Amperity: First-Party Data at a Crossroads

By: Elie Ofek, Hema Yoganarasimhan and Alexis Lefort
In the summer of 2023, Amperity management was facing a critical decision on its future direction. Given the dramatic changes occurring within the digital advertising ecosystem, as concerns over consumer privacy placed limits on the ability to engage in third-party... View Details
Keywords: AI and Machine Learning; Technology Adoption; Business Strategy; Digital Marketing; Price; Product; Business or Company Management; Advertising Industry
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Ofek, Elie, Hema Yoganarasimhan, and Alexis Lefort. "Amperity: First-Party Data at a Crossroads." Harvard Business School Case 524-017, March 2024. (Revised May 2024.)
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