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  • March 2022
  • Teaching Note

Farfetch: Digital Transformation for Luxury Brands

By: Jill Avery and Sunil Gupta
Teaching Note for HBS Case No. 522-051. Farfetch, a global luxury technology platform and digital marketplace had been surfing the wave of digital transformation in the luxury fashion industry since 2008. While the company’s stock price and market valuation had... View Details
Keywords: Brand Management; Retailing; Two Sided Markets; SaaS; Online Marketing; Marketing; Marketing Channels; Brands and Branding; Luxury; Digital Transformation; E-commerce; Digital Marketing; Retail Industry; Fashion Industry; London; United Kingdom; Portugal
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  • May 2001 (Revised January 2010)
  • Case

Submarino.com (A)

By: Lynda M. Applegate, Meredith Collura and Luiz Felipe Monteiro
Enables a thorough analysis of Submarino.com, a B2C e-commerce company with a presence in Brazil, Argentina, Mexico, Spain, and Portugal. Examines the company's global operations as well as its organizational design and operating and management capabilities. Considers... View Details
Keywords: Business Model; Globalized Firms and Management; Operations; Organizational Design; Strategy; Internet; Retail Industry; Portugal; Spain; Mexico; Argentina; Brazil
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  • May 2003 (Revised May 2004)
  • Case

Submarino.com (B)

By: Lynda M. Applegate and Luiz Felipe Monteiro
Supplements the (A) case. View Details
Keywords: Organizational Design; Globalized Firms and Management; Management Skills; Growth Management; Retail Industry; Web Services Industry; Brazil; Argentina; Mexico; Spain; Portugal
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  • 18 Apr 2017
  • First Look

First Look at New Ideas, April 18

and the Array of Things: A Fitness Tracker for the City No abstract available. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/517044-PDF-ENG Harvard Business School Case 217-050 Exotic Interest Rate Swaps: Snowballs in View Details
Keywords: by Sean Silverthorne
  • 03 May 2011
  • First Look

First Look: May 3

plants in Portugal in the 1990s, now had 60 plants across five continents and was a valued partner to large multinational consumer goods companies, many of whom were pressuring Logoplaste to expand. Purchase this... View Details
Keywords: Sean Silverthorne
  • 19 Oct 2011
  • Research & Ideas

Designing Cities for a Sustainable Future

On a June day in Manhattan with temperatures heading into the 90s, a straphanger named Mike is taking his customary subway ride to work. People are grumbling about the heat, but hey, it's summer, it's supposed to be hot, and besides, "Whaddya gonna do?" New Yorkers... View Details
Keywords: by Garry Emmons; Construction; Real Estate
  • 18 Dec 2012
  • First Look

First Look: December 18

spread to other European markets. Within a few months Ireland and Portugal had also lost access to the sovereign debt markets and had to rely on supranational loans for their financing. The risk of further contagion was clear and present.... View Details
Keywords: Carmen Nobel

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